Transcript

overthepast 30days

FANSFANS

HERE’SWHERETHEYLIVE

WHOSEES,CLICKSON,ANDTELLS‘STORIES’ABOUTTHECONTENT?

STORIES

PEOPLE

(locationoffans,bycountry)

YEARSOLD

WHOISSPREADINGTHEWORD?

HOWMANYPEOPLESAWTHECONTENT?

IMPRESSIONS STORIES

Thisratiocangiveanideaofhoweffectivelycontentengagestheaudience

ENGAGEMENTS(Anyclick)

Anddeeplyengagingwithcontent?

(Deeperengagement:likes,shares,etc.)

(Viewsofanycontent)

Theseratioscangiveagoodideaof‘virality’and‘reach’

Ifthenumbersinthischartareclosetogether,itcanmeanthatthecontentwasvery‘viral’

UNIQUEIMPRESSIONS

VIRALUNIQUEIMPRESSIONS

STORYTELLERS

BasicStats

Demographics

Geo

Storytellers

Virality

#ofpeoplewhosawthecontentafterafriendtolda‘story’aboutit)

#ofpeopletelling‘stories’(storiesincreasecontentreach)

#ofpeoplewhosawthecontentanywhereonfacebook

OKcool,buthowwellisthecontent

PERFORMING?

59% 41%

2

25-34FEMALE

ELTALLER

230

483

?

4

4

10611

1Mayto28May

SPAIN

168ITALY

31MEXICO

12GERMANY

4FRANCE

2

CHILE UNITEDSTATES ARGENTINA GREATBRITAIN SWITZERLAND2 2 2 2 1

NORTHAMERICA

7

0 0

5

ELTALLER

5


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