Download - Laura Morrison Associate Profile July 2015
Laura Morrison
Founder
The GameChanger Consultancy
Executive Coach Profile
Coaching and Training Experience
Laura has spent 17 years in a corporate environment in a number of roles with
ongoing responsibility for Training and People Management and Development, in
areas including Service Improvement, Legal and regulatory Compliance, Process
Consulting, Strategy and Planning, and Resourcing through to Client Relationship
Management, Sales and Business Development. Specialist in business and margin
improvement initiatives since 2001, recognised as an expert in this field by BT Plc.
Laura has worked with a wide range of organisations internationally as customer
and supplier, in Retail, Brands, and Logistics Sectors leading and coaching
international delivery teams for large scale technology change programmes to
multi-national corporations to meet business growth objectives. Notably, Laura
implemented coaching for profit improvement in BT yielding an improvement
across the Retail and Brands Sector of +£5m in 2011.
Laura is increasingly being sought for programme development and speaking by
corporates and NGOs and recent clients include CB&I, KCB Bank, BT, the Part Time
Entrepreneurs Network, and Lift Effects as well as a collaboration for the ESA Women
Empowerment Summit, on communication, self-awareness and coaching/mentoring
skills. Laura has also had good exposure to the challenges of SMEs since beginning
to train in this area in 2011 for Business Networking organisations on signature
programmes.
As the former Co-Chair of the BT Women’s Network, responsible for 1800 members,
Laura is well versed in diversity and inclusion issues, building network engagement,
and creating support and influence.
Examples of recent assignments since formation of GameChanger
Leadership Training for Generation Success, a London-based CIC for 18-30 year
old Volunteer Staff.
Design and Delivery of Women’s Empowerment 2014 Programme for the
European Sustainability Academy, including Coaching Skills for Leaders, Effective
Listening, and Stakeholder Engagement.
CB&I (MultiNational Engineering Firm) – Design and Delivery of Confidence and
Assertiveness Training
KCB Bank International Business Conference – September 2014, Business
Strategy and Business Development Training to High Net Worth individuals.
Global Entrepreneurship Week, - Delivered award winning Training on
Consultative Sales and Intrapreneur/Entrepreneurship
Part Time Entrepreneurs’ Network, and other organisations: Open Programmes
on Strategy, Personal Branding and Communications for Business Owners
Recent delivery as Associate for local organisations on Leadership, Management
Style, Time Management, Managing Performance in Education and Performance
Engineering Sectors
Certified Business Growth Voucher Advisor – Specialising in Leadership and
Management, most recent engagement with Telemarketing firm, results were 7
new contracts, doubling client base and annual revenue to +£500K.
New Appointment – Strategy Consultant for Girl Child Network International, an
international charity educating on Harmful Cultural Practices. Specialising in
developing corporate sponsorship relationships, revenue generation and
funding.
Sectors: Retail, Distribution, Brands, Social Enterprise, Banking, Education,
Professional Services.
Locations: UK; Europe : Africa
Key organisational achievements
Training and Coaching for self-awareness with Leadership Teams regarding
Management Style, Communication and Effectiveness.
Speciality in creating high performance cultures where individuals can thrive and
meet organisational growth objectives, through blending Coaching, Training and
Mentoring.
Design and Roll-out of Profit Improvement Programme in £+100M business
including training of senior management team in of coaching skills. Formulation
of evaluation and measurement and effectiveness, drive for long term culture
change in organisation to a commercial focus.
Coached over 100 women in BT
Personal Achievements:
Creator of The Talented Woman Project, a community of 1100 women, currently
designing Mentoring Framework and resources for this international project –
membership is female entrepreneurs and changemakers working in 3rd
sectors
from across the globe.
Founding Advisory Board Member for Generation Success (since 2013) - this is a
community interest company focused on raising the aspirations of young people
and tackling social mobility through education and inclusion, and raising self-
esteem. I also.
Mentor for the Cherie Blair Foundation and outside of that personally on a pro-
bono basis with some contacts in India in the technology industry
School Governor at Ecton Village Primary, also sitting on Finance Committee.
Coaching approach
In times of transition, Laura helps clients and coachees gain confidence, clarity and
focus to achieve business goals. Beyond this, Laura works with delegates to evaluate
purpose and future direction and support advancement and recognition in their
personal career. Laura’s approach is non-directive and her key strength in client
sessions is being highly perceptive, going to the heart of the issue, enabling
participants to identify where change is needed, and creating movement so they can
execute this effectively to bring about lasting transformational change in a short
space of time both personally and organisationally.
Qualifications:
PG Cert (Level 7) Business and Personal Coaching, University of Chester
PG Dip Law, BPP Professional Education, London
BA (Hons) Business Management – London Metropolitan University:
o Advanced Modules including: o International Economics o International Marketing o International Management & Accounting o Business Consultancy o Business Strategy and Planning o Business Economics o Issues in Human Resource Management
Managing Successful Programmes Practitioner (OGC)
Member of National Council of Psychotherapists
20 years business experience, includes managing £100m P&L and Client
Relationships, with virtual team management span of 100+ individuals.
Advanced Negotiation Skills
Team/Meta Coaching
Business Mentor, Cherie Blair Foundation for Women
Former Co-Chair, BT Women’s Network (Increase from 1200 to 1800
members in tenure)
Advisory Board, Generation Success CIC
TESTIMONIALS
On Speaking and Training
“Lol is a fantastic communicator with the ability to ask pertinent and thought
provoking questions, deliver innovative and exciting learning and development
sessions and encourage participation and reflection from all delegates. I thoroughly
enjoyed her authentic business course and can't wait to take another - she is clear
sighted, inspiring and creates a sense of energised motivation! Very positive stuff!!“
Yvonne Beck, Employee Relation Consultant, Just IT
“Laura Morrison is a very engaging speaker whose depth of knowledge and
presence commands instant authority amongst the audience. She has spoken for
Generation Successs on several occasions, both as a Key Note speaker and
workshop facilitator. On each occasion we have had glowing responses from all
participants in attendance. As a coach, Laura has worked with myself and my team
and has always been able to get us produce more and work together more
effectively.”
James Adeleke, Managing Director – Generation Success, Commissioner on
Youth Enterprise Report, Advisory Board Member, Speaker, Mentor &
Consultant
On Change Management
“Lol is a very inspiring person. In our time working together in BT she was without
doubt a strong focus point for the tasks at hand. Her focussed and tacit view of what
needed to be achieved allowed us to achieve some very testing goals. She is
without doubt one of the strongest, most helpful and diligent people I have ever
come across.”
Jeff Finch, Director at Red 58
For Business Growth and Strategic Direction
"Laura is a strong commercial manager with many years of experience. Her passion
lies in strategic planning and coaching ... as key levers for driving business success."
Head of European and Latam Growth, BT Global Services
“Lol worked with me to help focus my attention and business development
resources. When working intensively it can be difficult to raise the game
and develop the business further. Lol helped me to identify those areas with most
potential and prioritize my effort in a very short period of time.”
Nikki Cole, Blue Sky Cat Consulting, NED and Consultant to Boards
"Laura's coaching style is warm and down to earth. As someone starting a
business I was looking for a reality check to make sure the vision for the new venture
had potential, and Laura was able to provide support and encouragement as well
as lots of practical advice and information to make the business work for me. It
was a thoroughly worthwhile session."
Cathy Ballard, Transformational branding consultant and intuitive business
mentor
On Executive Business Coaching
“Laura excels at spotting people's strengths and emotional needs, channeling these
qualities towards being at your best. Laura's advice was practical and structured.
She clarified what I want to achieve in my career and next steps to reach those
goals.”
Ben Doeh, Legal Tutor and Entrepreneur
“Laura’s positive attitude and extensive knowledge provided me with much
needed confidence and many important tools to navigate the situation I was in and
come out the other end in a much healthier position.
BT Employee
Reference : Ian Foad, BT, Director and Line Manager 2011-2013, for Margin Improvement Programme and Client Relationship Management in-house.