Transcript
Page 1: Linkedin Tips for WEB

New, Hot, & Sexy:

Leveraging Your LinkedIn

Profile for Business

Presentation link for download will be made available at http://www.DawnonFacebook.com

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Who I Am: Social Media Speaker |Digital Marketing Coach | New Media

Author | Trainer

What I Do: Work with CEOs, Committed Entrepreneurs, and

Leadership Teams to Create Visibility, Leverage, and Increased Profitability

Using Social Media

Email: [email protected]: dawnraqueljensen.comLinkedIn: DawnonLinkedin.comTwitter: DawnonTwitter.comFan: DawnonFacebook.com

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New, Hot, & Sexy: Tips to

• Increase Visibility• Create Credibility• Generate a Taste

Maker

Presentation link for download will be made available at http://www.DawnonFacebook.com

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Social Media Branding for Professionals

Social Media Business Catalyst Series

Me: @dawnrjensenWhat I Do: @virtualoptions

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Website*

Facebook• Fan Page• Profile• Groups Linkedin

• Profile• Company Page• Groups

YouTube Channel

Twitter

Slideshare

Delicious

Pinterest

Google+• Profile• Page

Digital Embassies &

Outposts

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Social media is the use of technology combined with social interaction to create or co-create value.

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Create Social Capital.. Let Them Eat

Establish 1st Layer of the Social Media cake:1) Build up or enhance current Linkedin

profile2) Create Linkedin Company page3) Optimize your Profile4) Manage the consistency between personal

& professional

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Linkedin Profiles ①Show Your Gorgeous face

②Google-ize your Title

③Create Custom URL

④Add 3 Specific Websites

⑤Add Skills – You have 50

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LinkedIn Public Profile

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LinkedIn Public Profile

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Linkedin Profile Focus

AreasSummarySpecialtiesSkillsRecommendations

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About Public Profiles…BTW

This.

Not This.

This, maybe..

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LinkedIn Company Profile

http://www.linkedin.com/companies

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Good Reasons to UseFind Clients, Promote Relationships

Build Your Buzz

Hire Professionals/Network

Get Feedback and Research

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Take Stock: Vetting & Due Diligence

Maintain Your Professional BrandOrganize Professional RelationshipsGather & Display RecommendationsBecome an ExpertGain Competitive IntelCreate Strategy Partners

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Developing Your Linkedin Profile

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Linkedin Public Profile

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Linkedin Company Profile

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Best Practices for

• Never ask someone to join you if you not prepared to endorse their work

• Never** respond to a request to join someone's network unless you know them

Things to remember in any social networking community:

• You are always in control of who you invite• You can always decline an invitation• You are rarely inundated with invitations

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Establish Social Leverage: Gain Trust

① Crowd-source Your Groups② Provide Linkedin Answers to Questions③ Actively Post & Participate In Linkedin

Groups or Build One④ Repurpose Content through quality posts⑤ Leverage your other Professional networks

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Prospecting • Connect at least 2-3 times a week

• Personalize your InMail Introductions

• Add one key value statement

• Ask for what you want & why you think it’s a great fit

• Think Win-Win

Influencing Through Your Network Statistics

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Prospecting

Use your existing connections to find who you’d like to be introduced and connected to.

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Leveraging Your Network

Use your existing connections to find who you’d like to be introduced and connected to.

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Or as we like to call it..

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Leveraging Your Network

Link to profile and area to request an introduction.

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Your Network By Region, Industry

All hyperlinked areas filters by region and industry area

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Your Network By Region, Industry

Fastest Growth

How you are connectedHow you will be introduced

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Network Statistics

Be unreasonablePut yourself out thereBe more interested than interesting

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Shared Pictures =

Shared Knowledge =

Shared Bookmarks =

Shared News =

Shared Videos =

Shared Everything =

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Questions? 

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Remember if…

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www.DawnonFacebook.com

Questions? Ask our Fan page!

*Text: “dawnraqueljensen” to 32655(FBOOK)HINT:*Use your “fan page name” too!

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Social Business Catalyst Series

$100 - Social Content Workbook

Social Content Workbook Package $300 - includes:

• Social Media Workbook• Social Media Strategy

Session• Workbook CD • Bonus Content includes:

1. Social Content Calendar Planner

2. Embassies and Outpost

3. Facebook Fan Page Template

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Dawn Jensen

Social Media Speaker |

Digital Media Trainer

|Social Business Catalyst

Email: [email protected]: www.dawnraqueljensen.com

Linkedin: dawnonlinkedin.comFan: www.dawnonfacebook.com

Web Fan

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