The Mission of The Ethics Initiative is to develop and provide resources
that promote integrity and character in the personal and vocational lives of youth
and adults through Rotary Clubs and Districts.
Living The Four-Way Test A Publication of
The Ethics Leadership Enterprise for Rotary Clubs and Districts
CORE VALUES
SERVICE
FELLOWSHIP
INTEGRITY
DIVERSITY
LEADERSHIP
Welcome to the third edition of Living The
Four-Way Test newsletter! Special announce-
ments and inspiring notes from the field. Enjoy!
FIRST ANNUAL ETHICS INITIATIVE
REUNION January 28, 2012 ….details p. 3
FORMATION OF THE EI BOARD OF
GOVERNORS ….details p. 4
D5320’s Holistic Approach:
Creating Ethical Environments
By Patricia Brainerd
An Ethics Committee was formed in
District 5320 in 2009. Chaired by Pat
Brainerd with members Kathryn Court-
ney, Don Gonneville, Carolyn Johnson
and Allyn Lean, we are developing a
multifaceted program targeting RYLA,
Interact, Rotaract, and Rotarians. We
are using Living The Four-Way Test: The
Rotary Ethical Leadership Framework for Youth as
the basis for ethical leadership training and add-
ing materials we’ve used in our professional
teaching and business experience.
RYLA
After sharing Framework material with the
RYLA team, key components were incorpo-
rated into the RYLA programs for 2010 and
2011 with plans to continue in future programs.
Interact
We surveyed Interactors at a Quarterly Dis-
trict Meeting to ascertain their ethical issues
and concerns and began addressing them with
training modules at Rotary Family Day in May
2010 and 2011 and at a Multidistrict Interact
Symposium in October 2010. We will continue
this training at District Interact Training Work-
shops and at the next Multidistrict Interact
Symposium, both in the fall of 2011. One area
of concern that was uncovered, not surprising-
ly, was substance abuse. At a New Generations
meeting in the District last week, this was a
focus item on the agenda.
Rotaract
We’ve made presentations to Rotaractors on
The Four-Way Test as the highest level of mor-
al thought, and they have responded with great
interest, wanting additional training because
they wish to become involved in mentoring the
Interactors in the vital area of ethics. At a first-
ever Rotaract District Conference associated
with a 5320 District Conference, committee
members facilitated a workshop entitled Gearing
Up for Ethics.
Rotarians
We kicked off our program for Rotarians at the
May 2010 Presidents Meeting with (cont. p.2)
S E P T E M B E R 2 0 1 1 N E W S U P D A T E
Project Web-
master Dori
Beeler has de-
signed a wonder-
ful new website
for the Ethics
Initiative. Our
goal is be a re-
source for all EI
Partners as well
as to provide links
and information
to programs and
activities through-
out the Rotary
world that
advance ethics
and integrity in
adults and youth.
Become a Partner
District: Living The Four-Way
Test materials are complete
with background information,
activities, and facilitator
notes. Partner Districts
receive three copies of the
Manual and program CD, 6-8
hours of training in your
selected location, plus contin-
ued training and support. For
more information, please
contact any one of the Board
of Directors. Join now to
participate in the Reunion
of Partner Districts.
Sign up for the Quarterly
Newsletter: Send us your
name, District, Club and
email.*
Share your District or
Club’s EI Projects & Ide-
as. Pictures too!*
a dynamic presentation by Fr. Robert Spitzer, S.J.,
former President of Gonzaga University. His topic was
Ethical Leadership, and he focused on organizational
ethics and its relationship to personal and cultural trans-
formation. At present, Committee members are prepar-
ing presentations to take to the clubs to spark dialogue
about ethics, applications in the workplace, and involve-
ment for the clubs in district-wide seminars.
The committee members are excited by the response we are receiving from all partici-
pants. Our approach is interactive and builds on rapport developed through dialogue
and sharing. People are very interested in ethical topics and are looking for an oppor-
tunity to discuss them in an open and supportive environment.
For more information, please contact Pat Brainerd, D5320, Email Pat
District 5320’s Holistic Approach (continued from p.1)
“People are very interested in
ethical topics and are looking
for an opportunity to discuss
them in an open and support-
ive environment.”
Pat Brainerd, D5320
Get Involved with the Ethics Initiative!
*Please send Newsletter sign-ups, Articles, and Resources to Wyn Spiller, email Wyn
P A G E 2
MORE NEWS!
EI Website
Coming soon!
Project
Webmaster Dori
Beeler has
designed a
wonderful new
website for the
Ethics Initiative.
Our goal is be a
resource for all EI
Partners, as well
as to provide links
and information to
programs and
activities through-
out the Rotary
world that
advance ethics
and integrity in
adults and youth.
We would like
your help in
gathering these
resources!*
P A G E 3
Reunion of Partner Districts - You’re Invited!
RYLA … Special Memories from our Campers. Notes from D5080. RYLA Campers are 18-25. Each year campers are encouraged to return as
Junior Staff. As part of the selection process, campers are asked to write a short letter telling
what they gained from RYLA and what they can contribute if selected to return the next year.
Here is a sampling of excerpts describing what they gained from their RYLA experience 2011.
There were so many life lessons and valuable information that also came from RYLA.
I learned about ethics, leadership, family, why people are the way they are, and so
much more that I will never forget.
This one week with Rotary has
touched me, my heart, and my
life so deeply, and it’s hard to
find the words to say exactly
how this happens in one short
week with 60 strangers. Yet
somehow, Rotary makes it pos-
sible.
I am reminded that there is so much more than meets the eye. The week was also a
great re-enforcement for certain things personally, such as confidence in myself and
what I am capable of in terms of leadership and creativity…
Rotary shows me all the time that with courage and motivation, we can accomplish
great, wonderful, and important things.
From D5190 & D5180, a video of Camp RYLA Highlights 2011 by Boyte Creative. This is a
combined District RYLA for students who have just completed their junior year of high school.
CAMP RYLA click here
Planning is underway for the first Annual Reun-
ion of Partner Districts on January 28, 2012!
While we may expand to both a northern and
southern location in the future, this year we will
all gather in Los Angeles at the Crown Plaza
Hotel where we have secured very reasonable
guest room rates and a wonderful meeting
space. Plans include a Friday evening reception
and Saturday meeting. All we need is YOU!
What happens at a Reunion?
Updates to the Living The Four-Way Test
Materials, including the new Four-Way Test
module
Training Refresher - Training by Rotarians
for Rotarians
Sharing Experiences from the field: Best
Practices, EI in action in RYLA, Interact,
RYE, Rotary Clubs and Beyond
Connecting with others who share a pas-
sion for our New and Next Generations
and the EI project
Enjoying and being inspired by nationally
recognized motivational speaker and lead-
ership consultant, Tyson Wooters
Save the Date - January 28, 2012.
Registration information coming soon.
CORE VALUES
SERVICE
FELLOWSHIP
INTEGRITY
DIVERSITY
LEADERSHIP
P A G E 4
Charter Board of Directors & Advisors
The Ethics Initiative Board of Governors The Rotary EI Board of Directors announces the formation of the Rotary EI Board of
Governors to be comprised of past, current and incoming District Governors from Rotary
Districts who are or will be utilizing The Ethics Initiative’s training program Living The Four-
Way Test in their clubs and/or Districts. Additionally, those who served as District
Governor in one of the 20 Pilot & Participating Districts during the development period
of the program, July 2007 through June 2011, shall be permanently recognized as Charter
Members of the Ethics Initiative Board of Governors.
In announcing this decision, PRID Paul Netzel, founder of the Rotary Ethics Initiative, said,
“This is the perfect way to recognize the spirit, courage and leadership of three years of District
Governors and their Districts.” He added, “They provided moral support, helped develop and
field test this program, and provided financial assistance to see that it was completed in a timely
manner. Without their participation from the beginning, this program would not have been
developed.”
Members of the Board of Governors are asked to encourage programs and activities within
their clubs and districts which will promote ethical practices in the vocations and personal
lives of Rotarians and, in particular, our new genera-
tions youth; to advise the EI Board of Directors on
issues and matters that may arise from time to time; to
be ambassadors of the program, assisting in creating
awareness and sharing personal experiences and
knowledge.
Letters of invitation will be sent the first week of
September. If you are interested in learning more
about the EI Board of Governors, please contact Chair Roy Massey. Email Chair Roy
“This is the perfect way to
recognize the spirit, courage
and leadership of three years
of District Governors and their
Districts.”
PRID Paul Netzel, founder of
the Rotary Ethics Initiative.
Founder, PRID Paul Netzel D5280 email PRID Paul
Chair, Roy Massey D5230 email Chair Roy
Vice-Chair, Wyn Spiller D5190 email Vice-Chair Wyn
Secretary, Debi Dockins D5080 email Secretary Debi
Treasurer, Dave Harris D5280 email Treasurer Dave
Training & Programs, Chuck Barnes D5230 email Director Chuck
Administration, Lew Bertrand D5280 email Director Lew
Fund Development, Alan Havir D5510 email Director Alan
Director, Tyson Wooters D5100 email Director Tyson
Special Advisor, Jeffry Cadorette D7450 email Advisor Jeffry
Special Advisor, Hal Kibby D5110 email Advisor Hal
Special Advisor, Cathy Smith D5960 email Advisor Cathy
Special Advisor, Kathleen Terry D5280 email Advisor Kathleen
Webmaster Dori Beeler email Webmaster Dori
The next meeting of the Board of Directors will be in Los Angeles, Friday, October
8, 2:30 pm –6 pm and Saturday, October 9, 8 am– Noon. Please feel welcomed to
contact any of the Board members with questions, input, or topics of interest.
PILOT &
PARTNER
DISTRICTS
5000
5080
5100
5110
5160
5170
5190
5230
5280
5300
5330
5340
5020
5180
5220
5260
5320
5490
5500
5510
The Ethics Leadership
Enterprise for Rotary
Clubs and Districts is a
501c(3) non-profit
organization, more
commonly known as
the Rotary Ethics
Initiative or simply,
THE ETHICS
INITIATIVE