MT460MT460Unit 1 SeminarUnit 1 Seminar
December 8, 2011December 8, 2011
Instructor: Darlene RinghandInstructor: Darlene Ringhand
MT340
McGraw-Hill/Irwin Copyright © 2011 by the McGraw-Hill Companies, Inc. All rights reserved.
Unit 1 T0DO List
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•Review the course Syllabus Review the course Syllabus •Introduce yourselfIntroduce yourself to your fellow students to your fellow students •Watch the videos on SWOT Analysis Watch the videos on SWOT Analysis •Conduct a career-oriented SWOT analysis about Conduct a career-oriented SWOT analysis about yourself yourself •Respond, comment, and participate in the Respond, comment, and participate in the Discussion Question board Discussion Question board •Complete your career-oriented resume Complete your career-oriented resume •Read about your Unit 9 Final Project Read about your Unit 9 Final Project •Attend the Seminar or complete Alternate Attend the Seminar or complete Alternate Assignment Assignment
The Nature and Value of Strategic Management
Questions of Instructor?
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Discussion of Outcomes for This WeekOutcomesAfter completing this unit, you should
be able to: Perform a SWOT analysis. Discuss the results of your own SWOT
analysis.Create a professional resume. Course Outcomes practiced in this unit: MT460- 4: Perform a SWOT analysis.
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Review the Video and InfoField Trip:Kucampus.kaplan.edu Unit 1
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Discussion Board IntroductionsPlease go to the Discussion Board and introduce yourself to your fellow students!
Second Discussion is your Personal SWOT analysis
Discussion Board This WeekPersonal / Career SWOT Analysis A personal SWOT analysis is a reflective look at you, your life,
and in this exercise, your career. It will help you identify where you need to improve, and more importantly allows you to identify your internal strengths that you can capitalize on to seize your opportunities and thwart any external threats.
A template for a personal SWOT analysis for goal setting is available in DocSharing to use. Save it for later to use in creating your resume in the Assignment for this unit.
For this Discussion you will need to: 1. Create a Personal SWOT analysis2. Communicate your outcome list to your fellow student learners.
Discussion Expectations
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Discussion Rubric
All Questions Answered
On Topic and Unique Content
Demonstrates topic analysis
40%
Initial Post by Saturday
Posts 3 different days
Post > 100 words
30%
Organized and logical
No Spelling/grammar errors
Reverences Used & Cited
20%
Respectful & Considerate
Appropriate Language
Professional abbreviations/acronyms
10%
100%
Policy ReviewsPlagiarismLate PolicyExpectations of Students
Expectations from Instructor?
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Questions on the Syllabus?When are Assignments Due?When is Seminar? (Day and
Time)How many times do you post to
the discussion area per week?Where do you go to get help
with your writing assignments?What do you do when you have
questions?
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What is Strategic Management?
The set of decisions and actions that result in The set of decisions and actions that result in the formulation and implementation of plans the formulation and implementation of plans designed to achieve a company’s objectivesdesigned to achieve a company’s objectives
Components of Strategic Management Model
Company MissionExternal AnalysisLong-Term
ObjectivesShort-Term
ObjectivesPolicies Empowering
ActionStrategic Control &
Continuous Improvement
Internal AnalysisStrategic Analysis
& ChoiceGeneric & Grand
StrategiesFunctional TacticsRestructuring,
Reengineering & Refocusing
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It’s a Wrap!
Questions?
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