Download - Pak shopping mall
Project Name
PAK Shopping MallReg:
Project Submitted By:
Tofique Ahmed
Project submitted to:
Ma’am Dahshila Junejo
Marketing Base Project
Introduction: Marketing Project
Business: Shopping Mall
Business Name: PAK Shopping Mall
Address: Railway welfare in front of
Noor C.N.G Filling Station Main
Hyderabad Road
Mirpurkhas
Occupied Area: 6000 sqft: with 6 floor
Multiple Products Distributed By Floor to Floor
6. Garments, Shoes, Embroidery & Handcrafts
7. Cosmetics & Jewelry 8. Furniture & Fixtures9. Electronics & Home Appliances10. Food Items11. Playing Area with full mall security
Dept:o Ground floor for parking
Marketing Segment Full advertised by channel
Radio Newspaper Television Brusher, pump late Banner
Inaugurated by famous celebrities Chief Minister Governor of Sindh
INCENTIVE OR BENEFITS After purchasing of every 10 items there
must be relief of 20% of discount only first ten days
Online purchasing, debit & credit card accepted
INNER ENVIORNMENT Stress less Attractive Give pleasure Friendly Fully air-conditioned
IMPACT ON SOCIETY
Saving of time
Availability of all desirable things at one
place
Society will be modernize
Change in living standard
IMPACT ON OTHER BUSINESS ENVIRONMENT Micro Environment
Reduce expense Customer convenience Wide supplier chain
Macro Environment Convenient for different believers Technological Cultural Free from political interference