Download - PEZ - The cult brand

© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

1927: The PEZ Candy –a luxury mint createdby Eduard Haas III.

a star is born!

The name derives from the German word for peppermint

2 | 31PEZ – THE CulT BrAnd

© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

Created in 1949.

The luxury mint for the upper class.

tHE vEry First Candy disPEnsEr!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

PEZ Evolution!

196219491927 Today


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

From the Fifties to the Eighties 36.000 exist in Austria and Germany.

tHE lEgEndary PEZ-vEnding maCHinEs!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

1953: The beginning of a new era.

PEZ goEs usa!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

The 1950sPEZ sampling at BEn Hur movie premier.

PEZ is sponsor of Beauty Contests.

PEZ glamour!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

As John F. Kennedy and his wife Jacqueline visit Vienna an exclusive PEZ set was presented to them.

PEZ For tHE PrEsidEnt!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

1962: First cooperation with Walt disney.Introduction of fruit flavors.

Play, Enjoy and CollECt!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

1972: The story of success starts in Tokyo.

PEZ goEs jaPan!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

tHE sixtiEs and sEvEntiEs …

PEZ

Heroes

FlowerPower


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

legend has it, that eBay founder Pierre Omidyar started the auction site to give his girlfriend a venue for trading PEZ dispensers.

PEZ and Ebay!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

It still works!

tHE magiC Formula.


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

4 – 5 new assortments per year – over 80 characters available!

PEZ For EvErybody!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

Today PEZ is in over 80 countries.

65 million dispensers sold annually!

4,2 billion PEZ Candies consumed per year!

PEZ-o-mania!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

PEZ international gmbHVienna, Austria

Production

györiplastGyör, Hungary,

PEZ-Box Production

PEZ Production Europe Kft.Jánossomorja, Hungary

Candy Production

PEZ agPEZ international gmbH

Traun, AustriaHeadquarters, International Sales

& Candy Production

ComPany - organisation

PEZ Candy inc.Orange, uSA

distribution uSA, Canada & Candy Production


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

PEZ on FaCEbooK!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

PEZ CollECtors!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

robby Takac from the famous band “the Goo Goo dolls”

“I could be more famous for havingPEZ than for being in a rock band!”

Famous CollECtors!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

2006: The figurine „Astronaut B.“ was sold for over 32.000 uSd.

PEZ auCtions!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

2007: Elvis Collectors Set2010: Snow White Collectors Set2011: lord of the rings Collectors Set2012: KISS Collectors Set

PEZ lEgEnds!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

PEZ sPorts!PEZ dispensers for famous english soccer clubs.


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

2010: unique dispenser set for nickelback.

„I gonna pop my pills from a PEZ dispenser!”(nickelback – rockstar)

PEZ roCKs! – niCKElbaCK is niCKElPEZ!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

2011: The royal wedding dispensers auctioned for charity.

royal PEZ!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

PEZ rEtro art!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

PEZ art today!

Berenike Wasserthal-Zuccari, austrian artist. Fred Bred, french artist.


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

2010: new PEZ dresses designedby lena Hoschek.

PEZ FasHion!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

Paris Fashion Week 2011: Shop window Stella McCartney.In-store events – PEZ dispensers are on display.

PEZ FasHion!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

la délicatesse (2012, Audrey Tautou) Arthur (2011, russell Brand) The Incredibles (2004, Pixar) Stand by me (1986) E.T. (1982) and many more!

PEZ & moviEs!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

PEZ & tv!

BBC Oprah Winfrey Show CSI nY davis letterman Seinfeld Jeopardy The discovery Channel and many more!


© &

TM

by

PEZ

AG

PEZ

His

tor

yP

EZ t

od

ay

PEZ

Fa

ns

tHE

Cult

bra

nd

PEZ

sta

rs

PEZ

ar

t

Download - PEZ - The cult brand

Top Related