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http://bit.ly/1mF05Gz

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http://bit.ly/1mF05Gz

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http://bit.ly/1hpWjc1

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Low (or no) reach on FB

Increased reach & engagement on FB

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http://bit.ly/1iacWxt

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http://bit.ly/1lGa3DM

http://bit.ly/1jCcepl

http://onforb.es/1fqO5AF

Screenshot from Microsoft ViralSearch: http://bit.ly/1l2Ze05

• Story started with Forbes (1 million followers). People who follow Forbes shared, but there was little sharing past the first generation of shares.

• Traditional broadcast-style media.

• Doesn’t go beyond first generation.

http://bit.ly/1lGy79y

Screenshot from Microsoft ViralSearch: http://bit.ly/1l2Ze05

http://bit.ly/1fqOeEq

Image by jlorenz1 via Wikipedia, used under the Creative Commons.

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Image by flickr user ankakay used under Creative Commons. http://bit.ly/1mFAFZo

http://bit.ly/1nrjRq0

http://bit.ly/1igx784

http://bzfd.it/1gyMEzS

http://bit.ly/QyUPGU

http://bit.ly/PujsU7

http://bit.ly/Pub7zN

http://bit.ly/Pub7zN

http://bit.ly/1jOVc8I

http://bit.ly/QyLVJt

http://bit.ly/1lGFGgt

Landing page:

YouTube Page:

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http://bit.ly/1jalgwS

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http://bit.ly/1l30iRx

http://bit.ly/1rmLEoc

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http://bit.ly/1jCdSqO

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http://bit.ly/1jCdSqO

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50

http://bit.ly/PubKta

http://bit.ly/1jOWfFJ

http://bit.ly/1jCcepl

http://on.fb.me/1nHbsLx

Paid reach: 20k Organic reach: 1,232 Viral reach: 8,388 Total reach: 29,744

Social Success: Plan. Post. Promote.

Website Referral Traffic

1,086% Social Referral Traffic Increase

Paid reach: 0 Organic reach: 180 Viral reach: 4,364 Total reach: 4,530

http://www.portent.com/blog/seo/portent-com-manual-penalty.htm

https://plus.google.com/+IanLurie/posts/GpSsMEvz2Mm