Green RecoveryHow Smart Companies Can Use Green Thinking to Survive and Thrive in Hard Times
Andrew Winston
Green Recovery How Smart Companies Can Use Green Thinking
to Survive and Thrive in Hard Times
Andrew Winston
“When things are this tight, people see that it’s about saving jobs and money – there’s no better time to
take action” Dave Steiner
CEO, Waste Management
“We support the scientific evidence of the IPCC's 4th. We
are concerned that…the problem may be worse than many of the IPCC estimates.”
“Copenhagen Call” May 26, 2009
Wall Street Journal
“Delayed exploration projects… could lead to a supply crimp in the next few years if and when demand comes roaring back.”
“Nothing is local anymore”
- Domino’s spokesperson USA Today April 16, 2009
What is “Compliance?”
ALL SLIDES Andrew Winston, 2006
88% Agree… “Companies should play a role in
addressing social and environmental issues”
• Get lean – Facilities, distribution, IT, telework, waste
• Get smart – Full value chain data – First one there wins
• Get (your people) engaged – Build morale – Train in 3 key principles
• Get creative – Redesign/Re-imagine your business – Culture of disruptive change/innovation – Ask dumb questions: What’s your heresy?
Get Lean
250,000
$400,000
$1.2MM
2 $10MM
Aerodynamics…
…and Idling
“outside air economization instead of mechanical cooling”
Set Aside Funds for Green
Get Creative
X $500
If Not Us, Then Who?
If Not Now, Then When?