Download - Succeed in Brazil 080812
How to Succeed There By Wilson Faure
08/08/12
Presented by
Sponsored by
Succeed in Brazil Seminar Series
Agenda � Introduction � Company Assessment � Are you ready?
� Market Assessment � Is Brazil the right place?
� Feasibility Analysis � Can I sell my product/service there?
� Strategic Planning � How to Enter in Brazil?
� Execution � Make it Happen!
� Q & A
How people used to see Brazil in the past
Fresh Squeezed Fruit Juice? Really?!?!
why brazil?
ARE YOU
READY?
você fala
português?
Do you speak
portuguese?
Do you know
Where, When, Why and How you are going?
It is not easy...
Is The
Right Place?
Brazil at a Glance AREA: POPULATION: LANGUAGE: CURRENCY: GDP: LIFE EXPECTANCY: UNEMPLOYMENT:
3,282,921,738 square miles 196,655,014 inhabitants Portuguese Real (R$ 1,00 = US$ 0.50) $ 2,476,652,189,880 73 years 6.7%
Source: World Bank and IBGE
Where are they?
Virtually anywhere...
Will your product/service sell in Brazil?
Who are the big
players?
Research the market and know your competitors
Is your product “green” ?
Challenges
Labor Laws, , Regulations
Cultural Differences
You need to adapt
Making the right move
Merger & Acquisition
Joint Venture
Local Partnership
Execution
Make it happen!!
Timing is everything
Deep due diligence
One Chance
To make it
FINAL REMARKS
Wilson Faure, President Advanced Global Partners (678) 404-1404 [email protected] wfaure advancedgp www.linkedin.com/in/wfaure