How to Succeed There By Wilson Faure

08/08/12

Presented by

Sponsored by

Succeed in Brazil Seminar Series

Agenda �   Introduction �  Company Assessment �  Are you ready?

�  Market Assessment �  Is Brazil the right place?

�   Feasibility Analysis �  Can I sell my product/service there?

�   Strategic Planning �  How to Enter in Brazil?

�   Execution �  Make it Happen!

�  Q & A

How people used to see Brazil in the past

Fresh Squeezed Fruit Juice? Really?!?!

why brazil?

ARE YOU

READY?

você fala

português?

Do you speak

portuguese?

Do you know

Where, When, Why and How you are going?

It is not easy...

Is The

Right Place?

Brazil at a Glance AREA: POPULATION: LANGUAGE: CURRENCY: GDP: LIFE EXPECTANCY: UNEMPLOYMENT:

3,282,921,738 square miles 196,655,014 inhabitants Portuguese Real (R$ 1,00 = US$ 0.50) $ 2,476,652,189,880 73 years 6.7%

Source: World Bank and IBGE

Growth History

Sources: IMF, World Economic Outlook

Where are they?

Virtually anywhere...

Will your product/service sell in Brazil?

Who are the big

players?

Research the market and know your competitors

Is your product “green” ?

Challenges

Labor Laws, , Regulations

Cultural Differences

You need to adapt

Making the right move

Merger & Acquisition

Joint Venture

Local Partnership

Execution

Make it happen!!

Timing is everything

Deep due diligence

One Chance

To make it

FINAL REMARKS

Wilson Faure, President Advanced Global Partners (678) 404-1404 wilson.faure@advancedgp.com wfaure advancedgp www.linkedin.com/in/wfaure