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The Effects & Ethical Use of Social Media Content in Insurance Fraud
Investigations
Robert Hughey, SIU
“ The Professional Investigative Services Leader ”
Confidential and for official use only - This presentation may contain trade secrets, commercial or financial data not intended for disclosure.
VRC Investigations – 2017
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Social Media Revolution
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WHICH DEMOGRAPHICS USE SOCIAL MEDIA?
PEW RESEARCH CENTER (SEPTEMBER 2016)
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WHY OUTSOURCE YOUR SOCIAL MEDIA?
• Focus on Your Core
• Blocked IT
• Innovative Technology
• Witness/Prejudice
• Subject Matter Experts
• Reduce Risk and Exposure
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SOCIAL MEDIA TECHNOLOGIES
• Social Network Websites
• Blogging
• Microblogging
• Instant Messaging/Texting
• Photo/Video Sharing
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15 MOST POPULAR SOCIAL NETWORKING SITES
1. Facebook
2. You Tube
3. Twitter
4. LinkedIn
5. Pinterest
6. Google Plus+
7. Tumblr
8. Instagram
9. Reddit
10.VK
11.Flickr
12.Vine
13.Meetup
14.Ask.fm
15.Classmates
WWW.EBIZMBA.COM (Feb 2017)
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SOCIAL MEDIA MARKETING
• Popular Online Business Directories:
• Manta• CorporationWiki• Bizpedia• Yelp• Angie’s List• YellowPages• Citysearch• Foursquare
• MerchantCircle• Superpages• Local• LinkedIn• Google+ Plus• Yahoo! Local• Bing• UrbanSpoon
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SOCIAL MEDIA MARKETING
• 25 MILLION Facebook pages have been
created for small businesses (DMR, 2015).
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MORNING MEDIAS
POPULAR APPS CHECKED FIRST THING IN THE MORNING (SOASTA)
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EVERY 60 SECONDS…
WWW.QMEE.COM
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Social Media Working for you
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SOCIAL MEDIA MARKETING
• 25 MILLION Facebook pages have been
created for small businesses (DMR, 2015).
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SOCIAL MEDIA MARKETING
• Popular Online Business Directories:
• Manta• CorporationWiki• Bizpedia• Yelp• Angie’s List• YellowPages• Citysearch• Foursquare
• MerchantCircle• Superpages• Local• LinkedIn• Google+ Plus• Yahoo! Local• Bing• UrbanSpoon
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Investigations in the News
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Dark-Web
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WHO USED THE DARK WEB?
Journalists
Political Dissidents
Whistleblowers
Criminals
Hackers
Government Agencies
Civilians
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CRIMINALITY OF THE DARK WEB
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Fraud Makes the News
ABC Nightly News
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