the effects & ethical use of social media content in insurance … · 2017. 10. 21. · the...
TRANSCRIPT
The Effects & Ethical Use of Social Media Content in Insurance Fraud
Investigations
Robert Hughey, SIU
“ The Professional Investigative Services Leader ”
Confidential and for official use only - This presentation may contain trade secrets, commercial or financial data not intended for disclosure.
VRC Investigations – 2017
Social Media Revolution
WHICH DEMOGRAPHICS USE SOCIAL MEDIA?
PEW RESEARCH CENTER (SEPTEMBER 2016)
WHY OUTSOURCE YOUR SOCIAL MEDIA?
• Focus on Your Core
• Blocked IT
• Innovative Technology
• Witness/Prejudice
• Subject Matter Experts
• Reduce Risk and Exposure
SOCIAL MEDIA TECHNOLOGIES
• Social Network Websites
• Blogging
• Microblogging
• Instant Messaging/Texting
• Photo/Video Sharing
15 MOST POPULAR SOCIAL NETWORKING SITES
1. Facebook
2. You Tube
3. Twitter
4. LinkedIn
5. Pinterest
6. Google Plus+
7. Tumblr
8. Instagram
9. Reddit
10.VK
11.Flickr
12.Vine
13.Meetup
14.Ask.fm
15.Classmates
WWW.EBIZMBA.COM (Feb 2017)
SOCIAL MEDIA MARKETING
• Popular Online Business Directories:
• Manta• CorporationWiki• Bizpedia• Yelp• Angie’s List• YellowPages• Citysearch• Foursquare
• MerchantCircle• Superpages• Local• LinkedIn• Google+ Plus• Yahoo! Local• Bing• UrbanSpoon
SOCIAL MEDIA MARKETING
• 25 MILLION Facebook pages have been
created for small businesses (DMR, 2015).
MORNING MEDIAS
POPULAR APPS CHECKED FIRST THING IN THE MORNING (SOASTA)
EVERY 60 SECONDS…
WWW.QMEE.COM
Social Media Working for you
SOCIAL MEDIA MARKETING
• 25 MILLION Facebook pages have been
created for small businesses (DMR, 2015).
SOCIAL MEDIA MARKETING
• Popular Online Business Directories:
• Manta• CorporationWiki• Bizpedia• Yelp• Angie’s List• YellowPages• Citysearch• Foursquare
• MerchantCircle• Superpages• Local• LinkedIn• Google+ Plus• Yahoo! Local• Bing• UrbanSpoon
Investigations in the News
Dark-Web
WHO USED THE DARK WEB?
Journalists
Political Dissidents
Whistleblowers
Criminals
Hackers
Government Agencies
Civilians
CRIMINALITY OF THE DARK WEB
Fraud Makes the News
ABC Nightly News