Download - The Fastest Way to 1,000 Facebook Fans
![Page 1: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/1.jpg)
heyo.com
![Page 2: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/2.jpg)
The Fastest Way to1,000 Facebook Fans
Marketing wisdom from Heyo CEO, Nathan Latka
![Page 3: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/3.jpg)
Engage fans through provocative content
Facebook’s new ‘Graph Search’ feature
Run a Successful Contest within Facebook
Set-up a Fan Gate to incentivize likes
![Page 4: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/4.jpg)
blog.heyo.com
1. Proven Content
![Page 5: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/5.jpg)
Engage with your fans through provocative content
![Page 6: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/6.jpg)
- Short, closed-response questions- Respond to every comment with user tagged- Keep the conversation rolling for return traffic
- Pictures & Videos - Yes or no/True or false - Have fun! The human element trumps all
HOW?
WHY?
BEST PRACTICES
- Transparency- Word-of-mouth marketing- Natural news feed growth (EdgeRank)
![Page 7: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/7.jpg)
- Click “Facebook Marketing” on the right
- Get our 8 Part Marketing Course
(no charge)
- Get 27 Status Updates Sure To Drive Engagement
Go to blog.heyo.com
![Page 8: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/8.jpg)
fb.com/heyo
2. Search
![Page 9: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/9.jpg)
Use Facebook’s New ‘Graph Search’ Feature
![Page 10: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/10.jpg)
GRAPH SEARCH FOCUS
3 PILLARS OF FACEBOOK
- People - “people who like tennis and live nearby”
- Photos - “photos of my friends taken in NY” - Places - “restaurants in NY liked by Chefs”- Interests - “languages my friends speak”
- News Feed - Timeline- Graph Search
- Update your about section (meta data)- Update your location- Update your hours and grow engagement
HOW?
![Page 11: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/11.jpg)
“Good” defined through EdgeRank and Social Graph
- Do you understand Edgerank?
- In short: Likes, shares, comment, engagement to widen net of customers
![Page 12: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/12.jpg)
#HeyoWebinar
3. Fan Gate to Drive Likes
![Page 13: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/13.jpg)
- Tweet to us @heyo using #heyowebinar
- Tell us on a scale of 0-10 (10 being best) what you think of this content?
- If we do this, I’ll spend time sharing like gate strategies!
Go to Twitter
![Page 14: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/14.jpg)
Set-up a Fan Gate to incentivize likes
![Page 15: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/15.jpg)
- Intriguing or mysterious content- Provide a ‘sneak peak’ - Guide them to like button with graphics
- Promo Code or Discount - E-Book or Whitepaper download- Have fun! The human element trumps all
HOW?
WHY?
BEST PRACTICES
- Barter – Content for a like- Word-of-mouth marketing- Qualify your fans as leads
![Page 16: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/16.jpg)
heyo.com
4. Facebook Contests That Work
![Page 17: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/17.jpg)
Run a Successful Contest within Facebook
![Page 18: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/18.jpg)
- Familiarize with FB Promotion Guidelines- Keep sign-up barriers low (easy entry)- Pick a relevant prize
- Consider Facebook Advertisements- Use a 3rd party application (Heyo)
HOW?
WHY?
BEST PRACTICES
- Capture new leads- Reward loyal fans - Engage with future customers
![Page 19: The Fastest Way to 1,000 Facebook Fans](https://reader034.vdocument.in/reader034/viewer/2022051313/54b4a5804a79596e038b458d/html5/thumbnails/19.jpg)
Engage fans through provocative content
Facebook’s new ‘Graph Search’ feature
Run a Successful Contest within Facebook
Set-up a Fan Gate to incentivize likes