1. What LADY GAGA Can Teach You About Marketing Summer Camp #CampPros

2. GETS IT She Right

3. TKS JACKIE HUBA

4. Do something 1% of importance

5. LITTLE MONSTERS

6. a place for all monsters: to gather, to create, to share, and to inspire

7. INTIMATE, CONNECTED RELATIONSHIPS

8. Be better people

9. Be better people Take care of each other

10. Be better people Take care of each other Build self-esteem

11. Be better people Take care of each other Build self-esteem Find a tribe

12. MY QUESTION TO YOU:

13. NEW Acquiring campers

14. NEW Acquiring campers OLD Retaining ones

15. OLD Retaining ones

16. LIFETIME VALUE OF A CAMPER?

17. x REFERRALS

18. x REFERRALS (x REFERRALS)

19. Acquiring a new customer costs 5X the cost of retaining an old one

20. 5X

21. An Engaged CUSTOMER ?

22. WIBYT* * Thanks Michael Brandwein

23. NO CONTEST

24. http://ladygaga.wikia.com/wiki/Haus_of_Gaga

25. MOTHER MONSTER

26. MISSION: CHANGE THE WORLD

27. Your 1%ers

28. Passionate RECOMMENDERS

29. Passionate RECOMMENDERS Believe in your camp

30. Passionate RECOMMENDERS Believe in your camp Gift camp to others

31. Passionate RECOMMENDERS Believe in your camp Gift camp to others Speak up

32. Passionate RECOMMENDERS Believe in your camp Gift camp to others Speak up Forgive you

33. Passionate RECOMMENDERS Believe in your camp Gift camp to others Speak up Forgive you Do NOT want to be bought

34. Passionate RECOMMENDERS Believe in your camp Gift camp to others Speak up Forgive you Do NOT want to be bought Feel part of it

35. Your 1%ers

36. WIBYT* * Thanks Michael Brandwein

37. PEOPLE DONT BUY WHAT YOU DO

38. THEY BUY WHY YOU DO IT

39. Meaningful experiences and interactions are what we all long for and seek out. @JackieHuba

40. The POWER of believing in a cause

41. Embody a vision

42. Embody a vision Make people better

43. Embody a vision Make people better Generate big effects

44. Embody a vision Make people better Generate big effects Selfless acts

45. Embody a vision Make people better Generate big effects Selfless acts Polarize people

46. The Magic of GAGA

47. PEOPLE DO

48. Do this #CAMPPROS

49. 1 Frustrated CUSTOMER

50. 2 Improve their LIFE

51. 3 Community PROGRAM

52. 4 Give them a NAME

53. #CAMPPROS

54. 5 What SYMBOLS?

55. WIBYT* * Thanks Michael Brandwein

56. TRAVIS ALLISON www.camphacker.tv @CAMPHACKER