1. 1. DREAMS VS REALITY
2. 2. STUDENTS ARE ALL ABOUT THE NOW 1
3. 3. THE WORLD OF MONEY THROUGH STUDENTS EYES 2. EXPENSIVE BAGS/ SHOES 1. MANSIONS 3. RED CARPET 4. FANCY FOOD/ YACHTS 7. WOMEN IN BIKINIS 6. CARS/ FERRARIS 5. JETS 8. TURNUP
4. 4. 4 STUDENTS RELATIONSHIP WITH CASH #StudentSpend15
5. 5. ID BLOW AND INVEST IT #StudentSpend15
6. 6. WHAT IS WEALTH? BILL GATES DJ KHALED
7. 7. WHAT IS WEALTH?
8. 8. STUDENTS ARE STILL SPENDING MORE SOUTH AFRICAN 2 THAN THE AVERAGE
9. 9. 9 TOTAL STUDENT SPENDING 2015 R2702 PmAnnual: 32,424 INCREASE OF #StudentSpend15
10. 10. #StudentSpend15
11. 11. 11 WHERE COME FROM DOES THE CASH STATISTICS PARENTS OR OTHER FAMILY MEMBERS 86% BURSARY/SPO NSOR 15% PART TIME/FULL TIME WORK 30% OWN BUSINESS 11% #StudentSpend15
12. 12. STUDENTS SAVE FOR RAINY DAYS 3
13. 13. 14#StudentSpend15
14. 14. 15 POTENTIAL MARKET SHARE FOOD AND GROCERIES R7,3 BILLION COMPUTER EQUIPMENT & GADGETS R6,6 BILLION CLOTHING & FOOTWEAR R5,5 BILLION ALCOHOLIC BEVERAGES R3,5 BILLION TOILETRIES & COSMETICS R2,4 BILLION #StudentSpend15
15. 15. STUDENTS REVENUE SHOPPING OUTLETS #StudentSpend15
16. 16. GUYS ARE SPENDING MORE 4 THAN GIRLS
17. 17. 30% MEDICAL & HEALTH 13% CIGARETTES & TOBACCO 79% ALCOHOLIC BEVERAGES (WINE, SPIRITS, BEER ETC.) 58% BLING & JEWELLERY 49% RECREATIONAL AND SPORTING EQUIPMENT 22% CLOTHING & FOOTWEAR 168% HAIRDRESSERS & BEAUTICIANS 18% CONTRACEPTION R2623 R2796 HAIRDRESSERS & BEAUTICIANS ALCOHOLIC BEVERAGES BLING & JEWELLERY MEDICAL & HEALTH CONTRACEPTION SPORTING EQUIPMENT CIGARETTES & TOBACCO CLOTHING & FOOTWEAR #StudentSpend15
18. 18. STUDENTS FROM DIFFERENT ETHNIC 5 BACKGROUNDS SPEND DIFFERENTLY
19. 19. 21 *CLOTHING *SOFTWARE AND COMPUTER GAMES *TAKEAWAYS COLOURED *CONTRACEPTION *MUSIC *TOILETRIES & COSMETICS WHITE *ALCOHOL *PETROL *BLING BLACK AVERAGE STUDENT SPENDING #StudentSpend15
20. 20. THE HIGHEST VALUE STUDENT 6 PURCHASE IS
21. 21. PREMIUM CLOTHING
22. 22. CELL PHONE
23. 23. STUDENTS ARE STILL IN DEBT 7
24. 24. 26 24% OF STUDENTS HAVE RETAIL CARDS EDGARS 44% MARKHAM 22% TRUWORTHS 20% MR PRICE19% WOOLWORTHS 15% #StudentSpend15
25. 25. STUDENT BANKING 8 #StudentSpend15
26. 26. 28 STUDENTS ARE BANKING WITH 29% 27% 23% 19% 17% #StudentSpend15
27. 27. 29 STUDENTS WANT TO MANAGE THEIR FINANCES LEARN HOW TO STATISTICS SAVING 61% INVESTING 46% BUDGETING 54% HOW LOANS WORK 19% CREDIT 14% #StudentSpend15
28. 28. MORE @ WWW.STUDENTMARKETING.CO.ZA #StudentSpend15 DREAMS VS REALITY STUDENTS: HIGH DISPOSABLE INCOME RESOURCEFUL KING OF THE HUSTLE INSTANT GRATIFICATION MARC@STUDENTVILLAGE.CO.ZA