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EASTERN CENTER FOR ARTS AND TECHNOLOGY
Strategic Plan Final Report Outline
EXECUTIVE SUMMARY
Strategic planning for the future of Eastern Center for Arts and Technology has spanned over the
past two years and is based on an organizational philosophy of continuous improvement. This
process permeates throughout the entire plan. EASTERN has engaged staff, students, local
business and industry, community members and sponsoring district personnel to engage in a
process to create a Strategic Plan that incorporates the shared view of all. A Steering Committee
was developed to oversee the development process.
The development of the "Current Reality" was the initial step. Eight teams consisting of internal
and external stakeholders met over the 2013-2014 school year in order to discuss EASTERN's
strengths, weaknesses, opportunities and threats. This information was synthesized into six
major themes for further development.
In October 2014, a strategic planning retreat was held in which over 30 participants selected to represent the wide variety of EASTERN's community met to "drill down" on the work of the
"Current Reality" teams and analyze the results. After careful review and discussion a consensus on four major goals was realized.
I. Student Success
II. Student Recruitment
III. External Partnerships
IV. Operational Sustainability
The administrative team was than tasked to develop an implementation plan based on the goals
set forth. The following analysis and data has been coalesced into a multi-year plan addressing
areas of challenge. Action planning is provided along with professional development and
technology needs. All of this collected information provides a roadmap to Eastern Center for
Arts and Technology's future.
PARTICIPANTS
E-BOARD
CURRENT REALITY SUMMARY
GOALS
ACTION PLANS
IMPLEMENTATION PLAN
KEY PERFORMANCE INDICATORS
PROFESSIONAL DEVELOPMENT PLAN
TECHNOLOGY PLAN
EASTERN CENTER FOR ARTS AND TECHNOLOGY
Strategic Plan Final Report Outline
PARTICIPANTS
Eastern Center for Arts and Technology believes that effective decision making must actively
involve all of the school's constituents. EASTERN would like to acknowledge the contribution
and participation of the following individuals. Their participation was essential to the
development of this Strategic Plan.
Mr. Gary Albert
Mr. Thomas Allen
Ms. Angela Altadonna
Ms. Ferne Andre
Ms. Latonia Ayscue
Mr. Angelo Berrios
Mr. Gary Bissig
Ms. Maria Border
Mr. Thomas Boutcher
Ms. Beth Brodovsky
Ms. Deb Burge
Dr. Kim Callahan
Mr. Joseph Carracappa
Ms. Kathleen Carver
Ms. Carol Ann Casciato
Ms. Nick Ciasullo
Ms. Joyce Clark
Mr. Fran Clark
Ms. Charlene Collins
Ms. Eileen Collins
Mr. Matt Conard
Ms. Karon Crickmore
Ms. Jackie Cullen
Mr. Anthony Davis
Ms. Erin Derby
Mr. Gary Devine
Mr. John Di Benedetto
Ms. Irene Dickinson
Mr. Melvin Dixon
Ms. Carol Duell
Ms. Tess Eichenberger
Dr. Jeffrey Fecher
Dr. Marykay Feeley
Mr. Gary Felmey
Ms. Joy Fraunfelter
Capt. John Fugelo
EASTERN, Culinary Arts Instructor
EASTERN, Administrative Director
EASTERN, School Improvement Coordinator
EASTERN, Student Success Coordinator
Abington Memorial Hospital
Principal, Abington High School
EASTERN Parent
PPDC Instructor, Penn State University
EASTERN, Software Support Specialist
Iris Creative Group
EASTERN, Administrative Director's Secretary
Assistant Principal, Upper Moreland High School
Principal, Upper Moreland High School
Still Point
International Technical Communications Inc.
R. D. Bitzer Co., Inc.
EASTERN Parent
Local Union 380
Assistant Principal, Upper Moreland High School
EASTERN, Supervisor's Secretary
Conicelli Honda
EASTERN, Computer Network Administration
Instructor
Executive Director, PACTA
EASTERN Student
EASTERN, Office Management Instructor
EASTERN, Welding Instructor
John J. DiBenedetto Associates, Architects, Inc.
EASTERN, Business Manager
EASTERN, Electronics Technology Instructor (Ret.)
EASTERN, Practical Nursing Program Coordinator
EASTERN, Student Success Coordinator
Assistant Superintendent, Abington School District
Superintendent, Lower Moreland School District
EASTERN, Electrical Technology Instructor
Associate Director CE, PSU, Abington
Upper Moreland Township Fire Department
Mr. Paul Geppert
Mr. Frank Giordano
Mr. Neil Goldberg Mr.
Mark Goodman Ms.
Hayley Granacher Ms.
Tamara Graves Mr.
Joseph Greb
Ms. Jennifer Haney
Ms. Pamela Hermann
Dr. James Hessinger
Ms. Lynn Hindermyer
Ms. Susan Hoffman
Mr. Hiliary Holloway
Mr. Donald Horsfall
Ms. Chynna Huff
Dr. Andrew Ippolito
Mr. Brian Jacoby
Ms. Linda Kalita
Mr. Walt Kenney
Ms. Pat Kilmartin
Ms. Maureen Klenk
Mr. Jason Knox
Ms. Allison Larson
Ms. Denise Lavery Frasca
Dr. Art Levinowitz
Ms. Marisol Lezcano
Ms. Wendy Leyden
Mr. Robert Mallon
Mr. Joel Marucheck
Mr. Ed May
Ms. Linda McAlpine
Mr. Paul McCormick
Mr. John McDonald
Ms. Noreen McDonnell
Ms. Amy Mednick
Mr. Hans Meeder
Dr. Robert Milrod
Ms. Nicole Mohrey
Mr. John Nodecker
Ms. Debra O'Brien
William A. Geppert Inc.
Director of Special Education, Lower Moreland School
District
ARS, USDA
Weinstein Supply
EASTERN, Culinary Arts Aide
EASTERN, School Nurse
EASTERN, Assistant Director
Counselor, Upper Moreland High School
Counselor, Hatboro-Horsham High School
Educational Testing Services (Ret.)
Vice Principal/Special Education Coordinator,
Cheltenham High School
Technology Consultant
The Holloway Safety Group, Inc.
International Technical Communications Inc.
EASTERN Student
Assistant Dean of Academic Affairs, MCCC
EASTERN, Heating, Ventilation & Air Conditioning
Instructor
EASTERN, Allied Health Instructor
EASTERN, Protective Services Instructor
EASTERN, Assistant Director's Secretary
Special Education Transition Coordinator, Upper Dublin
School District
Aramark
EASTERN, Supervisor of CTE
Jeanes Hospital
Joint Operating Committee President, Upper Dublin
Executive Director, Montgomery County Workforce
Investment Board
EASTERN, Cosmetology Instructor
R. W. Mallon Auto Paints
EASTERN, Culinary Arts Instructor
EASTERN, Technology Manager
EASTERN, Human Resources Secretary
Food Contractor/Instructor EASTERN,
Automotive Instructor EASTERN,
Testing/Student Data Aide EASTERN,
Cosmetology Instructor Strategic
Planning Consultant
Superintendent, Upper Moreland School District
EASTERN, Commercial Art Instructor
Assistant Superintendent, Hatboro-Horsham School
District
EASTERN, Business Manager's Secretary
Mr. Jeff Orkin
Mr. Jeff Pakula
Mr. Steven Parke
Ms. Monica Parsons
Mr. Cliff Patton
Dr. Mark Pellico
Mr. Ken Piccari
Dr. Michael Pladus
Mr. Kevin Reilly
Mr. Elton Richardson
Ms. Carolyn Riley
Dr. Charles Rittenhouse
Ms. Pam Roberts
Mr. Thomas Roller
Ms. Cori Sansalone
Mr. Joe Sauers
Lt. Earl Saurman
Ms. Kathy Schick
Ms. Joni Seth
Ms. Amy Shields
Mr. George Stahl
Mr. Robert Steinbacher
Ms. Lindsay Stock
Dr. Suga Suganthan
Ms. Jackie Thurlow
Ms. Michele Tinsman
Mr. Anthony Veneziale
Mr. Dennis Williams
Mr. Doug Wilson
Orkin Electric Systems
EASTERN, Construction Technology Instructor
EASTERN, Collision Repair Technology Instructor
EASTERN Student
PECO Energy Company
Principal, Abington Junior High School
North Penn VW Mazda
Superintendent, Upper Dublin School District (Ret.)
EASTERN, Assistant Director (Ret.)
Joint Operating Committee, Springfield
Joint Operating Committee, Jenkintown
Principal, Springfield High School
Montgomery County Community College
Principal, Jenkintown High School
EASTERN, Student Success Aide
Sauers Tree & Landscape Service
Abington Police Department
Strategic Planning Consultant
EASTERN, IT Support Specialist
EASTERN, Organizational Advancement Director
EASTERN, Automotive Technology Instructional Aide
EASTERN, Commercial Art Aide
Assistant Principal, Upper Moreland High School
DeVry University
EASTERN, Accountant
Joint Operating Committee, Abington
Assistant Principal, Lower Moreland High School
Principal, Hatboro-Horsham High School
EASTERN, Student Success Aide
EASTERN CENTER FOR ARTS AND TECHNOLOGY
Strategic Plan Final Report Outline
E-BOARD
EASTERN's Mission
The Mission of the Eastern Center for Arts and Technology, a leader in technology and in
developing innovative, responsive programs, is to equip all students with the skills, knowledge
and attitudes necessary to select, enter and succeed in a career and to anticipate and adapt to
change by providing high quality technical instruction and specialized services.
What We Believe
Student success is the ultimate purpose of everything that happens in the school.
Meaningful improvement in every aspect of the school is always identifiable and achievable.
Every member of the school community sets high expectation in every endeavor, individual or
collective.
Effective decision making must actively involve all of the school's constituencies, and depends
on access to and use of enough of the right kinds of data.
What We Measure
Student Performance
Customer Satisfaction
Staff Development
Program Currency
Organizational Efficiency
What We Do
We conduct a systematic, strategic review of each program in the school. Through the occupational
advisory committees, not less than once every five years.
We insure the students enroll for the right reasons and in programs that are right for them.
We provide students with a warranty to assure employers that the students have successfully acquired the
knowledge and skills needed for specific jobs and occupation.
We actively seek, listen to, and act on the views of the business community.
We work with leaders of the participating school districts to develop a sense of common ownership of the
school and a common sense of the school's value.
We value the staff of the school both as members of the school's learning community and as participating
in the school's decision making processes.
We offer programs that address the needs of the life-long learning. We charge our leaders with learning, leading, transmitting and building the organization's culture.
EASTERN CENTER FOR ARTS AND TECHNOLOGY
Strategic Plan Final Report Outline
EASTERN's CURRENT REALITY
A Listing of Strengths, Weaknesses, Opportunities and Threats
The Current Reality represents work from eight (8) teams that examined EASTERN's internal
strengths and weaknesses or identified perceived external opportunities and threats. During early
winter 2014, each team met three times and focused on a specific area:
Internal Teams (examined strengths and weaknesses)
1. School Climate, Student Success, and Student Life and Services
2. Finances, Facilities, Information Resources and Technology
3. Health and Safety, Education Programs, Assessment
4. Mission, Governance, and Institutional Planning
External Teams (identified perceived opportunities and threats)
1. Legal and Legislative Trends
2. Technology and Environmental Trends
3. Social and Local Demographics Trends
4. Economic and Industry Trends
Statement of Strengths and Weaknesses- Internal Teams
SCHOOL CLIMATE, STUDENT SUCCESS, STUDENT LIFE AND SERVICES
Strengths
1. Student of the Month awards are presented and shared with the community.
2. SkillsUSA activities are available to students in all programs and are aligned with the
school's mission statement; a large number of students participate.
3. Stakeholders take pride in the school's mission statement.
4. Early, consistent and comprehensive communication exists between the participating
schools' guidance counselors and EASTERN's Student Success Coordinator staff.
5. The Student Success Coordinator staff is proactive in identifying and sharing
potential student issues with staff.
Weaknesses
1. The responsibility of each administrator is not clearly defined and sometimes results
in confusion for staff.
2. SkillsUSA membership can be increased; there is a plan in place but it requires
modification.
3. Student data and surveys are collected but results are not shared with stakeholders.
4. There are limited opportunities for community involvement within existing activities.
Open House, Back-to-School/Parents Night, and Awards Night target current
students. Events designed for the entire community are not currently in place.
5. Systematic delivery of student assessments and identified student issues are not
followed consistently by participating schools.
6. EASTERN's Student Success Coordinator is not consistently invited to prospective
students' Individual Education Plan (IEP) meetings by participating schools.
7. There are currently five instructional aides to provide support services to students;
this may not be enough as this population increases.
FINANCES, FACILITIES AND INFORMATION RESOURCES AND TECHNOLOGY
Strengths 1. EASTERN continues to provide excellence in preparing and presenting the Annual
Budget and the Financial Statements to its stakeholders.
2. EASTERN continues to maintain and grow its fund balances despite the current
economic climate. Guided by Board Policy G124 (subsection G), EASTERN will
continue to appropriately reserve funds and be held to a responsible financial
accountability required by participating districts and other stakeholders.
3. The facility management team is very responsive and is actively involved in the
Aramark Safety Program.
4. Aramark EASTERN both possess buying power, key vendor partnerships, and access
to field experts, materials and resources.
5. A comprehensive refresh schedule is in place for technology equipment; this allows
for new technologies with limited infrastructure changes.
6. The technology department is tremendously responsive; a state-of-the-art helpdesk
and uniform Service Level Agreements are in place.
7. Software deployment and imaging process is seamless.
Weaknesses
1. Continuing Education programs may be improved by implementing a data-driven
approach to analyzing programs that are to remain self-sustaining via tuition/local
patron money.
2. Managing the vendor partnership to ensure the highest quality of maintenance and
custodial services is paramount. The current contract with Aramark is due for renewal
on June 30, 2014. EASTERN must maintain its confidence in the management
services agreement with special emphasis on Aramark staffing and its declaration "to
enhance the educational environments and experiences for EASTERN's students and
staff."
3. There is a lack of consistent temperature regulation facility-wide.
4. There is a lack of safe, secured exterior storage.
5. The ramp entrance from the student parking lot is deteriorating and becoming unsafe.
6. The outdoor sign used to advertise the school's events is unattractive and inefficient;
it does not have enough space to display the school's full website address.
7. A plan for the disposal of obsolete equipment does not exist.
8. A wireless (cellular) option does not exist; in the event of damage to the external
wired infrastructure, there is no Internet redundancy.
9. The back-up restore system is all-inclusive, however, it is very slow and may take
hours to restore a server.
10. PowerSchool, the student record system, is cumbersome and not meeting important
needs.
11. Ongoing training for new and existing software is not made available to staff.
HEALTH AND SAFETY, EDUCATIONAL PROGRAMS, AND ASSESSMENT
Strengths
1. The Safety Committee meets monthly; staff is updated regularly.
2. The Evacuation and Response Team is awaiting board approval on new routes and
memos of agreement (MOA) with businesses.
3. The Fire Drill Team ensures that monthly fire drills are performed safely.
4. Quantifiable and observable evidence of student performance and growth is collected
using multiple valid and reliable assessments including NOCTI, industry
certifications, and state exams.
5. Regular and accurate reporting of assessments is provided to stakeholders.
6. All programs have a strong alliance with their Occupation Advisory Committee
(OAC).
7. Curricula are designed to prepare students for further study and/or entry into the
workplace.
8. Staff and students are aware and knowledgeable of the school's mission statement
and strive to meet its standards.
Weaknesses
1. Hazard plans, evacuation sites, emergency communication and ICS/NIMS training
are in need of updating (currently awaiting board approval for all).
2. A common, consistent lesson plan format is not in place; this is needed to ensure that
all appropriate content is included and aligned to standards.
3. PA Core Standards are not explicitly integrated in curricula.
4. The Standards and Curriculum Framework sections of the PA Department of
Education's Standards Aligned System (SAS) are not effectively incorporated into
relevant curricular development processes.
5. Assessment of student learning and performance should continue to improve by
updating and aligning assessments to reflect research-proven practices.
6. Currently, not all lesson plans are standardized to include assessments and best
practices. MISSION, GOVERNANCE AND INSTITUTIIONAL PLANNING
Strengths
1. The Mission is clearly and concisely communicated on the E-Board.
2. The data-driven Strategic Planning process continues to involve all stakeholders.
3. Parents overwhelmingly express satisfaction with the quality of programs, instructors,
and the positive learning environment.
4. Leadership ensures that student success drives all decision-making.
5. A systematic and continuous evaluation of student success is measured using various
data: completion, retention, placement, NOCTI, and academic attainment.
6. The Strategic Planning process integrates the requirements of the state mandated
Comprehensive Plan, Middle States, Technology, and Professional Development
Plan.
7. Leadership recently reviewed and revised all Joint Operating Committee Policies.
Weaknesses
1. Some parents report that they do not understand and/or appreciate the quality of the
Mission Statement.
2. There is a need to continue the focus on appropriate referral and placement in
EASTERN programs by all participating schools. EASTERN's admission policy was
developed in order to ensure that students are in the right program for the right
reason; participating schools do not always support this policy.
3. Opportunities for staff recognition are minimal.
4. Teachers do not have a sufficient understanding of PA's Framework for Teaching.
5. The existing Career Pathways Committee needs further development.
6. Given the anticipated number of new teachers at EASTERN over the next several
years, professional development may need to be revisited, specifically the topic of
assertive discipline.
Statement of Opportunities and Threats- External Teams
LEGAL AND LEGISLATIVE TRENDS
Opportunities
1. Periodic review and update the staff on current sexual harassment laws, child abuse
laws and cyber safety protocols.
2. President Obama's STEM (science, technology, engineering, math) Initiative provides
encouragement and incentives to increase rigor and integration of STEM education
throughout all programs at EASTERN. Grants relating to STEM are widely available.
Threats
1. Use of social media, by staff and students, could result in legal consequences to
EASTERN.
2. Cyberbullying among students could lead to lawsuits or other negative consequences.
3. The PA School Performance Profile incentivizes participating schools to increase the
number of students enrolled in Advanced Placement (AP) classes. Scheduling of
these classes may conflict with students' intention to attend EASTERN.
4. Students who fail required Keystone Exams may need remediation. Scheduling of
these classes or sessions may conflict with students' intention to attend EASTERN.
TECHNOLOGY AND ENVIRONMENTAL TRENDS
Opportunities 1. Optimize social media to connect with parents and community; share EASTERN's
message on most widely used platforms.
2. The creation of an Instructional Technology Advisory Committee can offer teachers
professional development regarding instructional technology resources such as apps
and web based tools. (This differs from the existing Technology Review Committee
whose focus is on technology infrastructure.)
3. Teachers may increase student engagement and productivity by increasing use of
online and blended learning, using what is currently available as well as exploring
additional resources.
4. The creation of a Green Team, involving members from all stakeholder groups, could
identify and monitor school environmental issues and drive change towards a greener
environment.
Threats
1. EASTERN's building infrastructure is perceived as having air and water quality
Issues.
2. EASTERN's technology infrastructure is not keeping up with demand and is not
considered well secured. There is an increase in users and devices that puts the
infrastructure at risk.
3. The threat of outside intruders is a concern; the doors are unlocked after school hours
and the parking lots are not well lit at night.
4. The destructive use of social media poses a threat to EASTERN's students and staff.
SOCIAL AND LOCAL DEMOGRAPHIC TRENDS
Opportunities
1. Increase participating schools' staff and student awareness of multiple career
pathways that can begin through EASTERN's programs, including emerging
industries that may be unknown to students and parents.
2. Due to an increase in tuition and school closings, some students are leaving private
schools and returning to public schools that have a strong connection to EASTERN.
3. Seek new and innovative ways to increase and strengthen parent and community
partnerships.
Threats
1. Nationally, there is a decrease in students' mental well-being and limited resources
are available to school staff.
2. EASTERN's target community is aging which may result in fewer community
members with school-age children. Further, an older community may force more
young people to move out of the area.
3. The response to the PA Core Standards, high school requirements, and high stakes
testing may create scheduling conflicts for EASTERN students.
ECONOMIC AND INDUSTRY TRENDS
Opportunities
1. Staff and students will benefit from ongoing opportunities to learn more about college
and career pathways relating to emerging industries such as green jobs and STEM
related careers such as coding, geothermal, and nano-technology. EASTERN is
especially positioned to provide stronger technology education than participating
schools.
2. Ensure that all students earn applicable digital badges, college credits, and industry
certifications that are desired by industry.
3. Expand the school's funding base by increasing grant applications related to the
emerging industries listed in opportunity number one (emphasizing the technology
component of STEM), seeking and marketing new articulation agreements/dual
enrollment options to increase EASTERN's enrollment, and widening local business
partnerships that could result in additional financial support.
Threats
1. Districts' budgetary constraints could result in schools sending fewer students to
EASTERN.
2. The aging workforce may result in a limited pool of qualified CTE instructors.
3. If enrollment at EASTERN declines, so too does the pipeline of available skilled and
trained employees for the local workforce.
EASTERN CENTER FOR ARTS AND TECHNOLOGY
Strategic Plan Final Report Outline
STRATEGIC PLAN GOALS
GOAL 1: Student Success
Develop industry-driven programs with robust offerings while expanding support systems for
diverse learners culminating in student success.
GOAL 2: Student Recruitment
Maximize enrollment with attention to fiscal resources and building capacity.
GOAL 3: External Partnerships
Promote the benefits of the school to external partners and increase partner involvement.
GOAL 4: Operational Sustainability
Create efficiencies to maintain highly effective operational support services.
EASTERN CENTER FOR ARTS AND TECHNOLOGY
Strategic Plan Final Report Outline
ACTION PLANS
Developed in conjunction with Meeder Consulting Group
EASTERN CENTER FOR ARTS AND TECHNOLOGY Strategic Plan Final Report Outline
ACTION PLANS
Goal 1: Student Success
Develop industry-driven programs with robust offerings while expanding support systems for diverse learners culminating in student success
Initiative Action Steps Person(s)
Responsible Time Line
1.a. Evaluate current program offerings on a regular basis and expand or reduce as appropriate
Beginning in 2015 and every three years thereafter, the Executive Advisory Committee shall conduct a regional workforce analysis and provide suggestions to the Joint Operating Committee.
Administrative Director
2015-18
Conduct a review of the current Program Review Process to ensure that items such as professional development opportunities, data-based program performance, gap and capacity analysis, and technology related to emerging trends are included in the final report.
Assistant Director 2016-17
In conjunction with the Program Review conducted every five years, each teacher will engage in a three- to five-day summer externship culminating in a report that informs the Occupational Advisory Committee of their observations of industry trends and how it may impact curriculum.
2018-19
1.b. Create a Student Success Network that reduces barriers to student achievement utilizing internal and external resources (including alumni).
Review and renew the current Student Success Network System and its processes
Student Success Coordinator
2015-18
Develop a process to allow mentors to work with students. Supervisor of CTE 2017-18
1.c. Deepen current and prospective student understanding of career pathways, beginning with an emphasis of EASTERN’s programs of studies.
Explore multiple pathway options deriving from each program and ensure that the Occupational Advisory Committee membership represents a breadth of pathway options to ensure proper scope of CTE programs.
Assistant Director 2015-16
Require each CTE program to offer several experiential learning activities over the course of the two year program, including: two external job site visits, two postsecondary classroom visits, and four industry-related guest speakers, all of which represent the breadth of pathway options.
Supervisor of CTE 2016-17
Together with partnering postsecondary institutions host an annual career pathways fair relating specifically to the programs that EASTERN offers.
Organizational Advancement Director
2017-18
Encourage participating school districts to implement a career pathways counseling program
Assistant Director 2017-18
1.d. Strengthen entrance counseling to help clarify students’ educational goals (such as military, postsecondary education, and workforce entry.)
Update program informational materials to explain multiple pathway options for each program, including direct work entry, certification, two-year college, four-year college degree, and military.
Organizational Advancement Director
2016-17
During the first two months of instruction, require instructors to help students explore pathways options more deeply, and at the end of this period have the student clarify their current pathway educational goal.
Assistant Director 2017-18
On an annual basis, tally student educational pathway goals and create a program-by-program and school-wide report on student educational goals.
School Improvement Coordinator
2017-18
Goal 2: Student Recruitment
Maximize enrollment with attention to fiscal resources and building capacity
Initiative Action Steps Person(s) Responsible
Time Line
2.a. Sustain the number of programs and sections necessary to meet enrollment goal of 500 students.
Create high quality information materials for EASTERN and share extensively with 9th and 10th grade students.
Organizational Advancement Director
2018-19
Create a professional development activity for middle school and high school counselors to share up-to-date workforce information and information about career pathways. Engage counselors in an open dialogue about college-career readiness and effective middle-skill occupations.
Assistant Director 2017-18
2.b. Review policies and procedures that potentially inhibit student enrollment at EASTERN
Create a task force among participating school districts to identify course-taking requirements and scheduling policies that might inhibit participation in EASTERN programs.
Administrative Director
2016-17
Create a report to be presented to the JOC and participating districts’ school boards identifying findings in the report.
Administrative Director
2017-18
2.c. Strengthen marketing and outreach to middle school, ninth and tenth grade students, and parents.
Train students from each program to be Program Ambassadors and host middle school students and other guests.
Organizational Advancement Director
2015-16
Schedule Program Ambassador visits to participating high schools and middle schools.
2015-16
Experiment with outreach activities aimed at parents of middle school students, strengthening their understanding of middle-skill careers and EASTERN stern’s programs.
2015-19
Continue to offer summer fun activities aimed at middle school students. Create summer camp or after school activities targeted to 9th and 10th grade students. Emphasize STEM themes.
2019-20
GOAL 3: External Partnerships
Promote the benefits of the school to external partners and increase partner involvement.
Initiative Action Steps Person(s) Responsible
Time Line
3.a. Develop a business plan to engage the broader business community and generate new revenue streams by positioning EASTERN as a total workforce development provider including secondary and/or adult education and customized training
Create an inventory of all relevant business associations and organizations in the region served by EASTERN.
Adult Education Coordinator
2016-17
Create marketing brochure specifically targeted to business partners explaining the school’s approach, mission, and ways businesses can be involved.
Organizational Advancement Director
2016-17
Create a standard PowerPoint presentation and one minute, three minute, five minute, and ten minute presentations about EASTERN. Train key staff in delivery of the presentation.
2018-19
Work to have a short EASTERN presentation included on meeting agendas of regional business/industry organizations six times during each school year.
Adult Education Coordinator
2018-19
Create an inventory of regional technical training programs delivered by education and training organizations.
2016-17
Deriving from the Regional Workforce Trends Analysis, identify opportunities for enhanced Adult Technical programs including certifications and associate degrees.
2016-17
Create a consultant position to serve as a liaison with businesses to generate incumbent worker training contracts. Once revenue justifies, create a permanent Business Services Liaison position
Administrative Director
2015-16
3.b. Develop a system that ensures that students connect with business and industry relevant to their employment goals
Create a program that assists students in securing expanded learning opportunities within the workforce that may lead to employment.
Supervisor of CTE
2015-16
Develop and scale-up an employment placement program to assist students in securing work related to their program of study.
2015-16
Recruit volunteers to service in one of several roles – guest speakers, competition judges, student mentors, work-site tour hosts, and teacher externship hosts.
2015-16
3.c. Develop business and corporate foundation sponsorship opportunities of new and/or existing programs.
Create an inventory of specific projects and priorities (equipment purchases, student activity scholarships, facilities) at EASTERN, ranging from $500 to $5000, for which specific contributions could be targeted to address.
Administrative Director
2016-17
Create an inventory of local, regional and corporate foundations that could be pursued to provide support for EASTERN program priorities.
2016-17
Create the opportunity for businesses and organizations to have special sponsorship “naming rights” as part of intensive support of EASTERN programs.
2017-18
3.d. Explore the role of the Eastern Foundation in securing tax-deductible donations to support the CTE programs.
The JOC will request that the Eastern Foundation create a report on the feasibility of receiving tax-deductible contributions to support CTE programs.
Administrative Director
2018-19
GOAL 4: Operational Sustainability
Create efficiencies to maintain highly effective operational support services
Initiative Action Steps Person(s) Responsible
Time Line
4.a. Create internal capacity and expertise for facilities management and capital planning.
Develop a facility renewal maintenance plan on a room-by-room basis; create a facility maintenance schedule.
Business Manager 2015-16
4.b. Explore efficiencies in technological systems at EASTERN.
Develop a renewal system for technology and create a maintenance schedule. Review and evaluate the roles and responsibilities of the technology department and provide recommendations for improvement.
Administrative Director
2017-18
4.c. Create internal capacity and expertise for data management and reporting.
Rebuild data reporting capacities by developing reporting systems for student performance that is available to all stakeholders. Develop and implement professional develop on the use and analysis of student achievement data.
School Improvement Coordinator
2015-17
EASTERN CENTER FOR ARTS AND TECHNOLOGY
Strategic Plan Final Report Outline
IMPLEMENTATION PLAN
ID Task Name Duration Start Finish Predecesso Resource Names
1 Strategic Plan 2015-2021 1155 days Wed 7/1/15 Tue 12/3/19
2 Student Success 900 days Wed 7/1/15 Tue 12/11/18
3 Evaluate Current Program Offerings 900 days Wed 7/1/15 Tue 12/11/18
4 Conduct Regional Workforce Analysis 90 days Wed 7/1/15 Tue 11/3/15 Administrative Director
5 Conduct Review of Program Review Process 90 days Wed 10/5/16 Tue 2/7/17 Assistant Director
6 Implement Summer Externship for Teachers 30 days Wed 10/31/18 Tue 12/11/18 Assistant Director
7 Improve Student Success Network 660 days Wed 7/1/15 Tue 1/9/18
8 Review/Renew Student Success System 270 days Wed 7/1/15 Tue 10/4/16 Student Success Coor
9 Develop Mentor Program 180 days Wed 5/3/17 Tue 1/9/18 8 Supervisor of CTE
10 Emphasis Career Pathways 750 days Wed 11/4/15 Tue 9/18/18
11 Develop Pathway Models for Each Program 210 days Wed 11/4/15 Tue 8/23/16 Assistant Director
12 Develop Externships for All Programs 180 days Wed 8/24/16 Tue 5/2/17 11 Supervisor of CTE
13 Host an Annual Career Pathways Fair 90 days Wed 5/3/17 Tue 9/5/17 12 Organizational Advanc
14 Expand Pathways Program to High Schools 270 days Wed 9/6/17 Tue 9/18/18 13 Assistant Director
15 Strengthen Entrance Counseling 315 days Wed 8/24/16 Tue 11/7/17
16 Update Promotional Activities with Pathways Options 180 days Wed 8/24/16 Tue 5/2/17 11 Organizational Advanc
17 Implement Pathways Instruction 90 days Wed 5/3/17 Tue 9/5/17 16 Assistant Director
18 Develop a School wide Report on Pathway Goals 45 days Wed 9/6/17 Tue 11/7/17 17 School Improvement C
19 Student Recruitment 1155 days Wed 7/1/15 Tue 12/3/19
20 Sustain Enrollment at or Above 550 555 days Wed 2/8/17 Tue 3/26/19
21 Create High Quality Information Materials 180 days Wed 7/18/18 Tue 3/26/19 Organizational Advanc
22 Create Professional Development for Middle and High School Coun 90 days Wed 2/8/17 Tue 10/30/18 Assistant Director
23 Review Polices and Procedures related to enrollment 200 days Wed 6/1/16 Tue 3/7/17
24 Create Scheduling Task Force including Participating Districts - 180 days Wed 6/1/16 Tue 2/7/17 Administrative Director
25 Present Final Report on Scheduling to JOC 20 days Wed 2/8/17 Tue 3/7/17 24 Administrative Director
26 Strengthen Marketing and Outreach 1155 days Wed 7/1/15 Tue 12/3/19
27 Prepare Program Ambassadors 30 days Wed 7/1/15 Tue 8/11/15 Organizational Advanc
28 Schedule Program Ambassadors Visits 45 days Wed 8/12/15 Tue 10/13/15 27 Organizational Advanc
29 Experiment with outreach program aimed at parents 360 days Wed 10/14/15 Tue 6/5/18 Organizational Advanc
30 Create after school promotional camps 180 days Wed 3/27/19 Tue 12/3/19 Organizational Advanc
31 External Partnerships 855 days Wed 7/1/15 Tue 10/9/18
32 Engage the Broader Business Community 765 days Wed 11/4/15 Tue 10/9/18
33 Establish Liaison to the Business Community 90 days Wed 11/4/15 Tue 3/8/16 Administrative Director
34 Inventory Business Associations and Organizations 30 days Wed 3/9/16 Tue 4/19/16 33 Adult Education Coord
35 Develop Marketing Brochure Targeted to Business 30 days Wed 4/20/16 Tue 5/31/16 34 Organizational Advanc
36 Create Standard Presentations - 1, 3, 5, 10 Minute 30 days Wed 6/6/18 Tue 7/17/18 35 Organizational Advanc
37 Create Reporting Cycles at Regional Business Meetings 60 days Wed 7/18/18 Tue 10/9/18 36 Adult Education Coord
38 Inventory Regional Technical Training Programs 30 days Wed 4/20/16 Tue 5/31/16 33 Adult Education Coord
39 Identify educational opportunities with Adult Education 30 days Wed 6/1/16 Tue 7/12/16 38 Adult Education Coord
40 Connect Students with the Business Community 270 days Wed 7/1/15 Tue 7/12/16
41 Assist students secure employment 45 days Wed 9/2/15 Tue 11/3/15 42 Supervisor of CTE
42 Scale-up the Employment Placement Program 45 days Wed 7/1/15 Tue 9/1/15 Supervisor of CTE
43 Recruit Volunteers that will Connect Students to the Workplace 180 days Wed 11/4/15 Tue 7/12/16 41 Supervisor of CTE
44 Develop Business and Corporate Foundation Sponsorship 550 days Wed 3/9/16 Tue 4/17/18
45 Inventory Specific Projects and Priorities 30 days Wed 3/9/16 Tue 4/19/16 Administrative Director
46 Inventory Local, Regional and Corporate Foundations 60 days Wed 4/20/16 Tue 7/12/16 45 Administrative Director
47 Create Opportunity for "Naming Rights" 30 days Wed 3/7/18 Tue 4/17/18 46 Administrative Director
48 Explore the Donations Sponsored by Eastern Foundation 90 days Wed 4/18/18 Tue 8/21/18 Administrative Director
49 Operational Sustainability 700 days Wed 7/1/15 Tue 3/6/18
50 Create Capacity and Expertise for Facilities 260 days Wed 7/1/15 Tue 6/28/16 Business Manager
51 Explore Efficiencies in the Technology Systems 260 days Wed 3/8/17 Tue 3/6/18 Administrative Director
52 Create Capacity for Data Management and Reporting 520 days Wed 7/1/15 Tue 6/27/17 School Improvement C
Administrative Director[50%],Assistant Director[50%]
Assistant Director
Assistant Director
Student Success Coordinator [50%],Assistant Director[50%]
Supervisor of CTE
Assistant Director
Supervisor of CTE
Organizational Advancement Director
Assistant Director
Organizational Advancement Director
Assistant Director
School Improvement Coordinator
Organizational Advancement Director
Assistant Director
Administrative Director
Administrative Director
Organizational Advancement Director
Organizational Advancement Director
Organizational Advancement Director
Organizational Advancement Director
Administrative Director
Adult Education Coordinator
Organizational Advancement Director
Organizational Advancement Director
Adult Education Coordinator
Adult Education Coordinator
Adult Education Coordinator
Supervisor of CTE
Supervisor of CTE
Supervisor of CTE
Administrative Director
Administrative Director,Organizational Advancement Director
Administrative Director
Administrative Director
Business Manager
Administrative Director
School Improvement Coordinator[50%]
Jun Jul u e Oct o e Jan e MarApr a Jun Jul u e Oct o e Jan e MarApr a Jun Jul u e Oct o e Jan e MarApr a Jun Jul u e Oct o e Jan e MarApr a Jun Jul u e Oct o e Jan e MarApr a Jun Jul u e Oct o2016 2017 2018 2019 2020
Task Split Progress Milestone Summary Project Summary External Tasks External Milestone Deadline
Page 1
Project: Strategic Plan 2015-2021Date: Thu 2/19/15
EASTERN CENTER FOR ARTS AND TECHNOLOGY
Strategic Plan Final Report Outline
KEY PERFORMANCE INDICATORS
EASTERN CENTER FOR ARTS ANDTECHNOLOGY Strategic Plan Final Report Outline
KEY PERFORMANCE INDICATORS
KEY INDICATOR
BASELINE
2015-2016
2016-2017
2017-2018
2018-2019
2019-2020
2020-2021
GOAL
Student Success Number of programs that have been certified as needed and up-to-date through regional analysis.
Number of teachers participating in teacher externships.
Number of students served through Student Success Network.
Number of external jobs visits per program.
Number of guest postsecondary presenters per program
Number of guest industry presenters per program.
Student Recruitment Overall annual school enrollment of secondary CTE students, reported as a
EASTERN CENTER FOR ARTS ANDTECHNOLOGY Strategic Plan Final Report Outline
KEY PERFORMANCE INDICATORS
KEY INDICATOR
BASELINE
2015-2016
2016-2017
2017-2018
2018-2019
2019-2020
2020-2021
GOAL
number and as a percentage of a target goal of 550 students. Overall annual school enrollment of adult education students, reported as a number and as a percentage compared to previous year’s enrollment.
Percent of participating school guidance counselors participating in career pathways professional development activity.
Creation of report on findings relating to policies and procedures that may inhibit enrollment in EASTERN programs.
Number of middle school students reached
EASTERN CENTER FOR ARTS ANDTECHNOLOGY Strategic Plan Final Report Outline
KEY PERFORMANCE INDICATORS
KEY INDICATOR
BASELINE
2015-2016
2016-2017
2017-2018
2018-2019
2019-2020
2020-2021
GOAL
through Program Ambassadors. Number of middle school students and high school students reached through summer activities and after-school outreach activities.
External PartnershipsNumber of business partners reached annually through presentations about EASTERN’s programs.
Number of businesses reached through presentations and meetings by the Business Liaison Consultant.
Number of adult students enrolled in contract training with local businesses.
EASTERN CENTER FOR ARTS ANDTECHNOLOGY Strategic Plan Final Report Outline
KEY PERFORMANCE INDICATORS
KEY INDICATOR
BASELINE
2015-2016
2016-2017
2017-2018
2018-2019
2019-2020
2020-2021
GOAL
Contract training revenues generated annually and as a percentage of the average previous three years of revenue.
Number and type of expanded learning opportunities (ELOs) experienced by students, by program and school wide. Include: guest presenters in the classroom, workplace tours and visits (1-2 hours each), workplace job shadows (1 day each), internships and co-ops (1-12 weeks).
Amount of grant funding and donated equipment value secured annually by the Eastern Foundation,
EASTERN CENTER FOR ARTS ANDTECHNOLOGY Strategic Plan Final Report Outline
KEY PERFORMANCE INDICATORS
KEY INDICATOR
BASELINE
2015-2016
2016-2017
2017-2018
2018-2019
2019-2020
2020-2021
GOAL
and as a percentage of the average from the previous three years.
Operational Sustainability On-time development and approval of the renewal maintenance plan.
Reduction in the number of emergency facility repairs on a year-by-year basis.
Number of professional development experiences for data use and technology implementation delivered to teachers and staff.
EASTERN CENTER FOR ARTS AND TECHNOLOGY
Strategic Plan Final Report Outline
PROFESSIONAL DEVELOPMENT PLAN
Eastern Center for Arts and Technology must provide a wide range of professional development
activities to staff to meet all instructional and school wide goals. The expected large turnover of
staff necessitates the professional development plan contain introductory training as well as
training in process and policy to effectively function as an EASTERN employee. Meanwhile
veteran staff need to continue professional development in educational trends and best practices
as well as any new mandates that may be enacted by the Pennsylvania Department of Education
during the duration of this strategic plan.
Action Responsible Timeline
Provide training in
Pennsylvania Career to
Work Standards.
Assistant Director 2015-2016
Provide training on
"backwards curricular
design".
Assistant Director 2015-2016
Provide training on usage of
a common lesson plan
format.
Assistant Director 2015-2016
Provide training on
Cooperative Education
procedures and processes.
Supervisor of CTE 2015-2016
Provide training on asset
management.
Business Manager 2015-2016
Provide methods to grow the
Occupational Advisory and
Executive Advisory
Committee system.
Assistant Director 2016-2017
Provide training in Career
Pathways.
Assistant Director 2016-2017
Provide training on facility
repair and refreshment cycle.
Maintenance 2016-2017
Provide training on how to
identify and use "program
ambassadors".
Supervisor of CTE 2016-2017
Provide training on data
analysis to improve
instruction.
Assistant Director/School
Improvement Coordinator
2016-2017
2017-2018
Provide training on how to
be a mentor.
Assistant Director 2017-2018
Provide professional
development on CTE and
Assistant Director 2017-2018
EASTERN for Middle and
High School counselors.
Provide training on
integration of PA Core
Standards into the vocational
curriculum.
Assistant Director 2017-2018
Provide business
engagement strategies.
School Improvement
Coordinator/Organizational
Advancement Director
2019-2020
Ongoing Professional Development
Action Responsible Timeline
Provide training in the
culture and values of
EASTERN to new staff
members.
Assistant Director Ongoing as needed
2015-2021
Provide training on Dual
Enrollment and Program
Certifications.
Assistant
Director/Organizational
Advancement Director
Ongoing as needed
2015-2021
Provide training on the
student software package.
Supervisor of CTE Ongoing as needed
2015-2021
Provide shared view and
district reporting
requirements.
Student Success Coordinators Ongoing as needed
2015-2021
Provide opportunities to
improve program content
and instructor knowledge.
Assistant Director Ongoing as needed
2015-2021
Provide training in the
marketing strategies taking
place at EASTERN.
Organizational Advancement
Director
Ongoing as needed
2015-2021
Provide training on
Articulation Agreements.
Organizational Advancement
Director
Ongoing as needed
2015-2021
Provide training in
workplace safety.
Safety Committee Ongoing as needed
2015-2021
Provide training in "All
Hazards" situations and plan.
Supervisor of CTE 2015-2016
Updates as needed 2016-
2021
Continue to provide a
comprehensive induction
program.
Assistant Director Ongoing as needed
2015-2021
Provide training in
purchasing processes.
Business Manager Ongoing as needed
2015-2021
Provide analysis on OAC
committee and how they
function, including
effectiveness, organization
and resulting program
improvement.
Assistant Director See Program Review
Schedule 2015-2021
Provide training in the ELO
process.
Assistant Director Ongoing as needed
2015-2021
Provide strategies to market
EASTERN to the districts
and community.
Organizational Advancement
Director
Ongoing
2015-2021
Provide training on IEP use,
implementation and
modification to enhance
instruction.
Student Success Coordinators Ongoing as needed
2015-2021
Provide training on
enhancing instruction with
MAX Teaching.
Assistant Director Ongoing (9 days per year)
2015-2021
Provide training (updates) on
cyber safety, sexual
harassment and child abuse
reporting.
Human Resources Ongoing as needed
2015-2021
Provide training on updates
to instructional technology.
Technology Management
Services
Ongoing as needed
2015-2021
Provide training on the
Educator Effectiveness
model.
Assistant Director/Supervisor
of CTE
Ongoing
2015-2021
EASTERN CENTER FOR ARTS AND TECHNOLOGY
Strategic Plan Final Report Outline
TECHNOLOGY PLAN
EASTERN CENTER FOR ARTS AND TECHNOLOGY Strategic Plan Final Report Outline
TECHNOLOGY PLAN Type Area Description Cost Investigate Bandwidth As the role of the Internet continues to impact the day to day
operation of EASTERN we must be prepared to meet the increasing demands. The State Educational Technology Directors Association (SETDA) projects the demand on educational internet usage will increase by an order of magnitude between 2015-2018. EASTERN will monitor its usage and increase capacity as needed. http://thejournal.com/articles/2015/03/12/network-speed.aspx http://www.setda.org/wp-content/uploads/2013/09/The_Broadband_Imperative.pdf
$1,200 per year for the duration of the plan
Investigate VDI EASTERN recently adopted virtual desktop infrastructures (VDI) in the classrooms for its cost savings, efficiency and security. In the future EASTERN will begin rolling out VDI to the Administrative users. The Federal Times wrote “The virtual desktop can be managed centrally, greatly improving security and implementation of the newest apps and software”. These are key areas of focus for EASTERN in addition to the cost savings VDI provides. http://www.federaltimes.com/story/government/it/2015/03/09/virtual-desktops-security-mobility/24642019/
$10,000 - 2017 $10,000 - 2018 $10,000 - 2019
Investigate Cloud Services EASTERN will continue to investigate expanding the adoption of Cloud Services within the organization. This includes, but is not limited to moving Exchange and Sharepoint to the cloud. Continuing our goals of decreasing cost while increasing flexibility and security, adding email and document management to the cloud may meet our needs. http://www.salesforce.com/uk/socialsuccess/cloud-computing/why-move-to-cloud-10-benefits-cloud-computing.jsp
Approximately $1,700 for the duration of the plan
Update Disaster Recovery EASTERN’s disaster recovery plan was implemented approximately 8 years ago per the standards at that time. Our current plan utilizes a secondary server and SAN (Storage Area Network) located across the street at Upper Moreland HS server room. Since then a more robust solution has been realized that included the DR site to be located at least 50-100 miles from the primary site. Replicas of all of our VMs (Virtual Servers) will be readily available to either restore or start up as needed.
$36,000 - 2019 $36,000 - 2020
Review Security Procedures Processes
As EASTERN grows more reliant on technology there is a greater emphasis on security. EASTERN will develop and adopt new standardized security processes. These procedures will help ensure the privacy of our users and govern what is shared with 3rd party vendors. Focusing on access control, encryption and proactive testing will help ensure EASTERN remains secure.
$1,700 per year for the duration of the plan
Review Web Development
Through the use of training and online resources EASTERN will increase capacity for web development. With the right tools and support, web based platforms could be developed to help facilitate EASTERN employees’ needs. Internally developed software would fit EASTERN’s unique requirements.
Approximately $1,350 - 2016 $1,350 - 2017 $1,350 - 2018
Investigate Explore Efficiencies
Develop a renewal system for technology and create a maintenance schedule. Review and evaluate the roles and responsibilities of the Technology Department and provide recommendations for improvement.
No Costs Associated 2017-2018
2015-2016 2016-2017 2017-2018 2018-2019 2019-2020 2020-202111-Admin 11-Admin 11-Admin 11-Admin 11-Admin 11-Admin20-Theory 20-Theory 20-Theory 20-Theory 20-Theory 20-Theory
12-iPads 43-Laptops 16-iPads35,200.00$ 44,350.00$ 35,200.00$ 95,400.00$ 35,200.00$ 47,400.00$
2015-2016 2016-2017 2017-2018 2018-2019 2019-2020 2020-2021TMS © Business © Director Instructor (17) Admin © TMS ©School Impr. © Check Asst Dir Rm 147 TMS School Impr. ©PN Admin Supervisor Rm 145 PN Admin
8,400.00$ 5,100.00$ 7,200.00$ 6,050.00$ 6,900.00$ 8,400.00$
2015-2016 2016-2017 2017-2018 2018-2019 2019-2020 2020-2021AUT Rm 145 ALH PN COS AUTCOL COA COA/CNA CNA LSC? COL
ELE/HVC CUL Rm 146 PRT OMT ELE/HVCAD Conf Rm Rest./Spare Rm 147 Dir. Board Rm Sem. Rm AD Conf Rm
23,600.00$ 17,200.00$ 21,600.00$ 23,600.00$ 23,600.00$ 23,600.00$
2015-2016 2016-2017 2017-2018 2018-2019 2019-2020 2020-2021MAC Rm 149 MAC Room 150 MAC Rm 149
COA Laptops MAC Server COA Laptops28,000.00$ 23,100.00$ 25,600.00$ 20,900.00$ 28,000.00$ 23,100.00$
2015-2016 2016-2017 2017-2018 2018-2019 2019-2020 2020-2021Master Switch Patch Cables Backup Server Blade Server Phone System Master SwitchAccess Points Patch Panels Disk-Disk SAN Blade Enclosure Phones Access Points
Int. Wiring SANs Closet Switches Wireless CtrlrUPS Tape Drive
103,762.94$ 128,535.00$ 97,600.00$ 85,600.00$ 159,060.00$ 118,762.94$
198,962.94$ 218,285.00$ 187,200.00$ 231,550.00$ 252,760.00$ 221,262.94$
EASTERN CENTER FOR ARTS AND TECHNOLOGYStrategic Plan Final Report Outline
TECHNOLOGY EQUIPMENT REPLACEMENT SCHEDULE