economic aspects & enforcement of ip_dr mandar kodgule_19th dec 2013_wk
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Economic Aspects & Enforcement of IPDr Mandar M KodguleVice President, Global IP & Strategic PlanningWockhardt Ltd
DisclaimerThe purpose of this presentation is to raise issues for discussion in a developing area of law. The views expressed herein are solely the author's and should not be attributed to his employer or clients. The author makes no claims, promises or guarantees about the accuracy, completeness, or adequacy of the information contained herein.
IPR Conclave 2013 Mumbai, 19th & 20th December,
2013
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AgendaInnovation trends in Pharma Economic Aspects on IPRole of Acquisitions on IPChange of Business modelIP Licensing trends in PharmaLegal challenges in enforcement
◦US◦EU
Indian Pharma Patents scenario
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Innovation Trends - Pharma
Huge reductio
ns in mortality from critical
diseases
Increased Life
expectancy
Fewer side
effects and/or
improved
tolerability
Faster recovery
Significant
progress in
quality of life
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IP in the Pharma Sector• Product Patent – Generic / Specific /
Prodrug / Salt / Ester• Methods of Manufacture – API /
Formulation• Methods of Use / Administration• Chemical intermediates / Polymorphs /
Co-crystals / Impurities• Modified Release Compositions /
Targeted Delivery• Mechanisms of action, • Packaging – Device / Blisters /
Trademarks• Blood Levels / Metabolites• Screening methods• Biological targets
Patents
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IP in the Pharma Sector
•Size / Shape•Color•Break-lines•Specific Packs•Specific kits
Trademarks
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Innovation – Driving Competition
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Economic Aspects on IP
Shrinking pipelines (NCEs)
Govt / payer pressure on price control
Emergence of new Quality
standards
Issues in managing
clinical trials
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Economic Aspects on IP
Changing regulatory and legal scenario
Higher operating & developmen
t costs
Emergence of Biotech / Bio-similar
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Role of Acquisitions on IPInnovators
acquiring innovato
rs
Pfizer’s acquisiti
on of WyethInnovato
rs acquiring generics
Daiichi acquiring Ranbaxy
Generics acquiring generics
Teva, Mylan, Watson
Generics acquiring innovato
rs
Teva acquiring Cephalon
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Change of Business Model
Generics becoming “Super-generics”
Generic becomin
g innovator
s
Innovators selling generics of their
own brand
Innovators
partnering with
generics on supply
The rise of
“Authorized
Generic”
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IP Licensing Trends in PharmaEmergence of
small to medium CROs / CMOs
Outsourcing of key, value added
servicesDevelopme
nt of platform
technologies
Building of libraries for
licensing
Patient compliance - devices, packs etc
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Legal Challenges in IP Enforcement
Ever increasing cost
Lengthy procedures
and timelines
Jurisdiction and available
remedial measures
Role of in-house team v/s outside counsel
Support of management and business
teams
Aggressive strategies
adopted by accused
infringers
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US Litigation: P-IV Lawsuits
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Emerging Trends: FTFs
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US: District Court Cases
339 Cases
Brand wins by Judgment
84 Cases (25.0%)
Brand wins by
Procedure15 Cases (4.4%)
Generics wins by Judgment
66 Cases (19.5%)
Generics wins by
Procedure6 Cases (1.8%)
Case Settled
168 Cases(49.6%)
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District Court: Time Span
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Federal Circuit Outcomes
Average of 15 months required by CAFC to take decisions on cases appealed
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Patent Settlement - Pharma
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Litigation Facts US- Pharma
Overall success rate for
generics:
48% (Cases till full trial).
Success rates jumps
to 76% (settlement
s)
Best Litigation Success Rate:
Perrigo
Wockhardt
Top three courts by volume :
New Jersey,
Delaware,
Southern District of NewYork
All three accounts for 69% of all
decisions with generic
success rate of 36%.
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Litigation Facts US- PharmaFour courts never ruled against a generic:
California,
New York,
Minnesota and
Missouri
Most at risk launches: Teva
12 of the 28 at-risk
launches since 2002.
Max. Number of settlements:
54 in 2009.
Top AG players:
Watson/Par
Prasco
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EU Litigation – How different than US
Nature of court
systems
Claim construction before
trial
Attacking patent validity
Discovery
Witnesses,
particularly experts
Damages and Costs
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Indian ScenarioIntroduction of Article 3(d)Availability & affordability are of prime importanceCompulsory licensingEnforcement of remedial measures
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Indian Scenario – Patent decisions
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