EDEC – 612 Media

pierre.doyon@mcgill.caMcGill University, Faculty of Education

HDC - 201Aug 04, 2014 - Aug 15, 2014

What do you already know?

• Write down why you should learn about Media• How were you taught using media?• Have you ever taught yourself using media? • How do you use media in your class?

Modeling• What do you know about the German invasion of

Russia in World War II?• Listen to this song and read lyrics• Watch video• Now what do you know?• What did I just prove about Media in classroom?

Outline of the course

1 MondayAugust 4

Introduction, expectations and backgroundDoyon article on history of Media Literacy Goolge Docs

PART 1: THEORIES OF MEDIA AND MEDIA BASED CULTURE

2 TuesdayAugust 5

Media Education in Quebec: Understanding key concepts in the production of meaning(MELS, Hobbs, Masterman)

PRESI Blog 1

3 Wednesday August 6

Media, mainstream culture and the Media Loop (McLuhan, Fiske, Rushkoff) WEEBLY

Blog 2 &First presentations

PART 2: MEDIA REPRESENTATIONS OF CULTURE AND CULTURAL FORMS

4 Thursday Aug 7

Culture, cultural stereotypes and cultural representations in the media(Giroux, McIntosh, Salloum, Lee)

Photostory & Ken Burns effect (I-movie

Blog 3 &Presentations

5 Fri Aug 8 Popular culture representations of schools and the experience of schooling

IMovie Blog 4 & morePresentations

PART 3: YOUTH CULTURE, SOCIAL MEDIA AND THE REFASHIONING OF SOCIAL NORMS

6 Mon Aug 11 Hip Hop, youth culture and classroom (Giroux, Freire)

Group meetings

Blog #5Photovoice

7 Tue Aug 12Youth media production, digital literacy practices and classroom practice (Mandiberg, Rosen, Benkler,)

Group meetings Blog #6

8 Wed Aug 13Copywrong: legal ramifications of new media and the limits of democracy (Gaylor, Vaidhyanathan)

Group meetings Blog #7

PART 4: GROUP PRESENTATIONS

910

Thu Aug 14 – 15

Presentations of final project(No required readings) Presentation Time

Expectations (Assessment)

1. Readings and blogs (6) daily starting tomorrow Synthesis is NOT response (30%)

2. First presentations (all digital of course) based on readings starting Wednesday – I will be very nice to those brave souls (25%)

3. Final presentation based on OWN/NEW research (show off media skills (30%)4. 1000 w/paper on an Educational App/website 15%

SYNTHESIS Morgan Boenke

Accumulate information, and you keep this information in mind by synthesizing smaller facts into larger generalizations. You summarize, conclude, infer, and generalize, then read something new and incorporate the new information, and draw even bigger conclusions. (Cunningham, 2013)

SYNTHESIS (more) Arek Lipinski

• Synthesizes the key concept, one or more related concepts, and the context considered for the unit

• Transfers through time and across paradigms• Provides UNIVERSAL understandings• ALL Major Assignments – in blogs, then in groups of

three or four, synthesize one units reading and present to class

MEDIA PRESENTATION 1• Teach the class about a Unit of reading • More multi-modal the better the grade• 3 - 4 in a group• Don’t have to be in same group twice

Highly professional and coherent media presentation with exceptional formatting and precise language; all readings highly pertinent and add to an original and thought-provoking discussion. Issue is not oversimplified, with insightful overall synthesis statements; authors puts themselves into the place of the audience. Use of media is original, seamless multi-modal and adds impact to presentation.

Brainstorm!

• What is cool media presentation tools for a class this size? (hint – not a poster)

• Work in groups of three and one of you will share groups ideas with class

Remember! There are 2 Presentations

• First (This week starting Wednesday)• Second (Next week starting Wednesday)• 15-20 minute Multi-modal presentation (see rubric)• 10 minutes of fielding/answering questions• Difference is second is YOUR own NEW topic (no,

you may not cover a topic done in the readings)• Bibliography via E-mail (one per group)

10 Highly professional and coherent media presentation with exceptional formatting and precise language; all readings highly pertinent and add to an original and thought-provoking discussion; issue not oversimplified, with insightful overall synthesis statements; authors puts themselves into the place of the audience. Use of media is original, seamless multi-modal and adds impact to presentation.

9 Professional and coherent presentation—although minor language or formatting errors may be present, it flows as if it had a single author rather than 3-4 separate contributions. Minor misunderstandings of the source documents may be evident. Clear synthesis statements. Audience kept in mind. Use of multi-media is professional and has no technical glitches.

7-8 Some small issues with language, format or technology need revision (for example, it may seem evident that several different people wrote the synthesis and it was pasted together); readings generally pertinent; synthesis statements made but may lack critical insight or may border on oversimplification. Use of media is near professional (typos) with minor technical glitches thought technically simple (PPT).

5-6 The presentation may have serious issues with technology, language or presentation that affect professionalism. The parts of the synthesis may not fit well together. There may be some misrepresentations of the source documents. Evidence of synthesis is lacking, with more of a summary list presented. The issue may be oversimplified or may lead to misunderstandings by your audience. Use of media is pedestrian (uses media to present a written version of what is being said and/or reads off slides)

4-below

The presentation is not professional and may represent serious inaccuracies in the reporting of the source materials, as well as problems in coherence. The presentation is based on a single author. Some source materials are not relevant to issue or is presented in an overly simplistic way (simply shows existing video or web site). The final product may be unsuited to the audience.

Key Concepts/vocabulary

• Point of this exercise: Shared meaning, important vocabulary, building blocks

• No YAVA!• This is how I take attendance

What is Media?

Sacha Baikie-Pedneault

Media

Oxford English Dictionary, 20141.A means by which something is communicated

or expressed2.The intervening substance through which

sensory impressions are conveyed or physical forces are transmitted

3.Mass Media with “Mass” missing (don’t do this)

Communication* Negar Banakar

*IBO “Key concepts,” MYP (2012) From principles into practice: concepts.

Most common media used in class?

Pauline Banik

Body Language

Sagan, A. (Jul 12, 2014). "Deception detection: how to tell if someone is lying.” Retrieved from http://www.cbc.ca/news/technology/deception-detection-how-to-tell-if-someone-is-lying-1.2689662

What’s the next most common?

Ahad Behmaram

Speech

Talk skills you need to TEACH (Its not magic) Meredith Hayes

• Use social media networks appropriately to build and develop relationships

• Practice empathy • Delegate and share responsibility for decision-

making • Help others to succeed • Take responsibility for one’s own actions

More? Zack Kiss-Rusk

Build consensusMake fair and equitable decisionsListen actively to other perspectives and ideasNegotiate effectivelyEncourage others to contributeExercise leadership and take on a variety of

roles within groupsGive and receive meaningful feedback

Multimodal (texts)Rodrigo Cabugao

Texts which communicate messages using more than one semiotic mode, or channel of communication

often the weaknesses of one modality are offset by the strengths of another.

• Example?• Magazine article with photos• Film (why?)• Scrapbook?

AFFORDANCES (?) Megan Colson

• What can you do with one media that you can’t do with another? Examples?

• What is its advantages?• Limitations?• How can one media fill in the weaknesses of

another? • Remember song?

Key Concept! Affordance is HUGE!

• Learning based versus tool based (short version of “media is the message”

• Don’t use technology if it doesn’t fit:• Can you present it with chalk? • Is it linear? PowerPoint. System?• Affordances! Presi Linar• Versus Presi - system

Semiotic(s) SiYu Chen

• Study of meaning-making. The philosophical theory of signs and symbols.

• Denotation versus connotation (Emily Crowell)

• Examples please!

Symbol Mark Della Posta

A thing that represents or stands for something else, especially a material object representing something more abstract

Video break

Apply information

• Think-pair-share• Three thoughts, two questions and one

analogy that you have related to the video (per group)

Media in Education:

1. READING media texts – Kids look at images all the time but don’t know how to READ them

2. PRODUCTION – how to make their own media texts but make sure to consider AFFORDANCES of that media (is this the best way to present this information?)

WEB 2.0 Sarah Reale

• Production based, participatory version• “Prosumers” (Lister et al., 2003)

What have you produced?Erika Sulik

• Draco Szathmary• Jennifer Tessier

ReadingInoculation paradigm

Adam Goulet

• Think of the first word in science • Now put in the context of education• Come up with a definition• Examples?

ReflexivityTrevor

Definition? (Hint – has to do with mirror=media)Work in groups of three for this one

Marshall McLuhan Chantale Robinson

• Who was he and who cares?• Hints:

That’s not important , Ill just get them to use the Internet for

research

THINK-PAIR-SHARE

• How do you research?• What are the weaknesses of kids research?• Bolenian operators?

Types of inquiry questions• Factual (lowest level of thinking)• What European nations sought colonies in the

seventeenth century? (Google it- done- play games)• Conceptual (better)• Why are nations concerned with power? • Debatable/ provocative (best)• Does the growth of some nations depend on the

exploitation of others? (can’t Google that)

Synergy (of Media) ZohrehGhayour Moradi

• More than the sum of its parts, synergy is the ability of a group to outperform even its best individual member.

• Working in groups, using the right medium• What tools enable synergy • Five minute think-pair-share

Examples

• How does this tutorial use different media to maximize learning? (group think)

https://prezi.com/support/article/creating/my-content/

• How about this one?http://knowledgecenter.unr.edu/help/using/

booltips.aspx

PodcastMarie McCulloch

A podcast is a series of episodes which can be audio or video that are syndicated (available via a feed) so that people can subscribe to them. An audio file by itself is not a podcast (LEARN)

Creative commons Douglas Bethany

A licensing system that allows creators to pre-license their work and specify how it may be used. Students can use creative commons licensed images / videos / sounds... freely, but must give credit with a link to the original creator. (“ICT Glossary” LEARN Quebec (2014) Accessed from http://www.learnquebec.ca/en/content/pedagogy/cil/ICT_Glossary.html)

(examples?)

Fair DealingJulie Goldenberg

Fair Dealing -Research, private study, etc.29. Fair dealing for the purpose of research,private study, EDUCATION, parody or satire doesnot infringe copyright.1985, c. C-42, s. 29; R.S., 1985, c. 10 (4th Supp.); 1994,

c. 47, s. 61; 1997, c. 24, s. 18; 2012, c. 20, s. 21.

le tableau blanc interactif Paige Glabb

Whiteboard - A large touch sensitive display which connects to the computer - users can interact with it using special pens or their fingers.

Google Docs Carlene Gardner

• Google Drive/docs is a free, web-based office suite offered by Google within its Google Drive service.

• Allows users to create , edit and collaborate with other users live.

• Offers word processing, spreadsheet and presentation programs within the suite are named Google Docs, Google Sheets and Google Slides

Lesson for the Lab

• I will demonstrate how Google Docs works• We will go to the Mac Lab back in Education building

BUILT IN BREAK!• You will all create a Google Doc account and bring me

your address. I will share the document with you.• Final assignment: fill in the list of presentations you

will be doing before leaving today.

Bibliography• Andain and Murphy, Creating lifelong learners: Challenges for education in the 21st century

(2d Ed., 2012) • Copyright Modernization Act (S.C. 2012, c. 20)• Cunningham, P. (2013). What Really Matters in Vocabulary: Research-Based Practices Across

the Curriculum, VA: Pearson.• “media, n.” Oxford English Dictionary Additions Series. 1997. OED Online. Oxford University

Press. 30 July, 2014 <http://http://www.oxforddictionaries.com/definition/english/media/>. • OECD DeSeCo (Definition and Selection of Competencies) http://www.oecd.org/edu/skills-

beyond-school/ • Lister, et al. (2003). New Media: A Critical Introduction. Routledge, New York

Exit cards

• Give me one advantage and one disadvantage to working on a project together in Google Docs?