email newsletter marketing | slide 1 © 2009 mequoda group, llc 12 skills for making money online...

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Email Newsletter Marketing www.Mequoda.com | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online The Mequoda Method Don Nicholas Managing Partner, Mequoda Group, LLC Chief Architect, Mequoda Wordpress Systems Editor-in-Chief, Mequoda Daily Network

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Page 1: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 1 © 2009 Mequoda Group, LLC

12 Skills for Making Money Online

The Mequoda Method

Don NicholasManaging Partner, Mequoda Group, LLC

Chief Architect, Mequoda Wordpress Systems

Editor-in-Chief, Mequoda Daily Network

Page 2: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 2 © 2009 Mequoda Group, LLC

Mequoda Method Case Studies

Page 3: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 3 © 2009 Mequoda Group, LLC

12 Skills for Making Money Online

Online Market Analysis

Search Engine Optimization

Website Conversion Architecture

Online Content Management

PR & Link Building

Email Newsletter Marketing

Landing Page Optimization

Digital Product Development

Social Media Marketing

Structuring Online Jobs

Key Metric Analysis

Business Plan Development

Page 4: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 4 © 2009 Mequoda Group, LLC

Testing to Maximize Email Revenue and Profit

Mequoda Method Skills

Email Newsletter Marketing

Page 5: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 5 © 2009 Mequoda Group, LLC

The New Daily

Page 6: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 6 © 2009 Mequoda Group, LLC

Maximizing Email Subscriber Lifetime Value

Page 7: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 7 © 2009 Mequoda Group, LLC

Flora Daily Email Newsletter Plan

Page 8: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 8 © 2009 Mequoda Group, LLC

Flora Daily Email Newsletter & Post

Page 9: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 9 © 2009 Mequoda Group, LLC

Email Newsletter Archetype

Page 10: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 10 © 2009 Mequoda Group, LLC

Email Promotion Archetype

Page 11: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 11 © 2009 Mequoda Group, LLC

Week-in-Review Archetype

Page 12: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 12 © 2009 Mequoda Group, LLC

Email Performance Summary by Month

Page 13: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 13 © 2009 Mequoda Group, LLC

Email Test Plan

Page 14: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 14 © 2009 Mequoda Group, LLC

A/B Test Results Summary

Page 15: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 15 © 2009 Mequoda Group, LLC

A/B Test Results Details

Page 16: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 16 © 2009 Mequoda Group, LLC

How Much Money Do I Make?

Page 17: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 17 © 2009 Mequoda Group, LLC

Flora Daily Email Newsletter Plan

Page 18: Email Newsletter Marketing  | slide 1 © 2009 Mequoda Group, LLC 12 Skills for Making Money Online Don Nicholas Managing Partner, Mequoda

Email Newsletter Marketing www.Mequoda.com | slide 18 © 2009 Mequoda Group, LLC

Thank You

Don Nicholas, Managing PartnerMequoda Group, LLC

[email protected](508) 358-9689

530 Wood StreetBristol, RI 02809http://www.Mequoda.com