emergency it-outsourcing, flexis
TRANSCRIPT
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Emergency IT-outsourcing
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ContextFlexis is a Russian companythat offers software developing as an outsourcing
service in US. They needed a strategic positioning presentation to be sent viae-mail to potential clients.
The purpose of the
presentation was to convince companies in the United States
to outsource their program-ming work to Russia.
However, this is what teams
from India, Indonesia and
China were doing as well.
It did not make any sense to play on the field called “whois cheaper, faster, and more professional”.
Therefore, I startedto analyze the company’s expertise. It turned out that
the team did a really great job with “problem” projects that
were inherited from other teams (those with missed deadlines, or where the
intended features had
not been fully or properly implemented).
Actually, this was the way one
of the Account Managers introduced the company to
potential clients at trade shows and conferences: “We are a Rescue team for software
development projects”.
Thus, their point on strategic
positioning became very simple: We are the ones who save projects that other
companies cannot.
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Some of our clients
Rescuing or boosting web and mobile projects
Develop mobile apps
Transfer old apps to mobile platforms
Build data visualization web-portals
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There are 3 types of developer teams
Inside your company For hire to do projects “from scratch” Or to rescue
ongoing projects
Yep, that’s Flexis.
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So you have an ongoing project or want to start a new one?
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*maybe not this particular way
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Everyone can code, but only a few can successfully deliver a project
Gartner
of IT projects are delivered over the budget
70% of projects fail to meet schedule, cost and goals
50%&
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Facebook's stock lost half of its value the next day after IPO — one of the reasons being lousy mobile app
Next day
Facebook lost 50%
$38
cost per share
Opening day
$19
of its stock value
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One of our great regrets was betting completely on HTML 5 insteadof programming natively for iOS and Android devices
Mark ZuckerbergChairman & CEO, Facebook
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Projects fail due to a lack of:
Expertise Communication Experience
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Projects fail. We rescue.
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HQ in California Development team in Russia
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142 projects delivered
on time and budget
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hours of expertise300 000
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80%of our customers
return to us
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How we manage to deliver?
Experience Thinking outside of the box
Expertise Communication
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Mobile WebiOS
Android
Windows Phone
HTML5
Ruby on Rails
Java
Certificates
Flexis expertise
Adobe Flex
Agile
Scrums
Adobe
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Experience Thinking outsideof the box
Expertise Communication
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The Biggest Problem in Communication Is the Illusion That It Has Taken Place
George Bernard Shaw
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become part of a teamWe focus on communications
Flexis PM
Flexis Account
Flexis team Client’s team
Boss
Knows team expertise
Communicates with Flexis and clients
Delivers on time and budget
Responsible for the team’s happiness
Manages expectations
Goes to the bossMakes boss happyCommunicates with both teams
Focal
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Experience Thinking outside of the box
Expertise Communication
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Experience — is a measure of trust
100 successful surgeries 10 successful surgeries
vs
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500
Flexis experience
yearsespecially with big onesof working with US companies
FORTUNE6
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ExperienceThinking outside
of the box
Expertise Communication
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Executive Vice-President, TrintechKenneth Fritz
They feel ownership of the project. So it’s a dedication, and it’s a tenacity to quality, and also the thinking outside of the box. They are looking beyond the problem, they are looking at a bigger picture all the time, which is really helpful to us.
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Evidence?
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Trintech case
Idea: Disclosure Management Software Solution
Financial governance solutions
Cadency CompletionSecured deals with Fortune-500 customers, highest ranking from the industry experts
1+ years 5 months
Contractors failed to deliver — Deployed the team
— Hit the ground running
Successful Product demos
Contractors: US + India Investments: $ M
Flexis joined
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Starfall case
54 ancient flash games transfer to modern platforms
Task Best selling productHeld number 1 in Education on the iTunes Store for several weeks and remains in the top 20 today
Using their expertise in Adobe AIR Flexis deployed all games in mere months
Needed support for iPhone 3, iPhone 4, iPad, iPad 2, Android phones, Android tablets and modern web
Educational products for children
10 years 4 months
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Executive Director, Starfall Brandi Chase
In a matter of months, Flexis translated and enormous collection of Action Script 1 Flash assets into a mobile app. Our App, Starfall Learn to Read, held number 1 in Education on the iTunes Store for several weeks and remains in the top 20 today.
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$180K3 months
4 developers
1 PM
daily scrums
2600 work hours
overtime up to 30%
delivered on time
What's the cost of rescuing a project?
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What will we do on your project?
Understand the project Set up communications Develop & Deliver
Result: you will get an estimationResult: Transparency — everyone knows how to communicate with each other on the project
Result: Project is delivered on time and budget— budget
— schedule chart— vision and scope— technologies to be used — team members
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However we’re unable to redo a project that has been already failing for 2 years
Yes, we can stop the «bleeding»and make it look good for a demo in 2 months.
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Lower costs Team scalability
besides a delivered product
&easy upsize or downsize
What else do you get?
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— I want to add a new feature.— We’re on it.
— I want to repackage it.— Roger that.
Actually, we do one more thing —we provide support
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Let’s sum up:
Expertise ExperienceCommunication focus Thinking outside of the box
Projects fail. We rescue.
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We’ve already helped
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Lack of time Own teamis too expensive
Current consultants
do not deliver
Got scope — need a team
When should you call us?
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If you want your current project delivered on time and budget —contact us!
Alexander TsyplikhinCOO, Flexis
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4423 Fortran Court, Suite 131San Jose, CA 95134 [email protected](650) 678-9657
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ContextFlexis is a Russian companythat offers software developing as an outsourcing
service in US. They needed a strategic positioning presentation to be sent viae-mail to potential clients.
The purpose of the
presentation was to convince companies in the United States
to outsource their program-ming work to Russia.
However, this is what teams
from India, Indonesia and
China were doing as well.
It did not make any sense to play on the field called “whois cheaper, faster, and more professional”.
Therefore, I startedto analyze the company’s expertise. It turned out that
the team did a really great job with “problem” projects that
were inherited from other teams (those with missed deadlines, or where the
intended features had
not been fully or properly implemented).
Actually, this was the way one
of the Account Managers introduced the company to
potential clients at trade shows and conferences: “We are a Rescue team for software
development projects”.
Thus, their point on strategic
positioning became very simple: We are the ones who save projects that other
companies cannot.
Done. Since then Flexis has been proudly
using this presentation with some
minor updates.
Clients get them right.
needed a strategic positioningpresentation
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Alexey Burba
+7 916 106-45-65 www.burba.pro
Presentation consultant & trainer