emily potts powerpoint

31
the boutique home-studio

Upload: helene-miller

Post on 06-Mar-2016

222 views

Category:

Documents


0 download

DESCRIPTION

Home Studio Webinar

TRANSCRIPT

Page 1: Emily Potts Powerpoint

the boutique home-studio

Page 2: Emily Potts Powerpoint

where I work

•1800 sf home•220 sf camera room•living/dining combo for meetings•office/guest room•“corner office”

Page 3: Emily Potts Powerpoint

a little bit about my business

Bartlesville, OK | 6 years | newborns, families, seniors | high-end

Page 4: Emily Potts Powerpoint

the story of my almost-studioaka: space does not equal success

Page 5: Emily Potts Powerpoint

Project professionalism in everything you do.

web | e-mail | phone

Page 6: Emily Potts Powerpoint

first, the benefits

Page 7: Emily Potts Powerpoint

big benefit #1: capital saved on overhead can go to

money-making activities in your home-studio!

Page 8: Emily Potts Powerpoint

working with realtors

Page 9: Emily Potts Powerpoint

for the wedding photogs

Page 10: Emily Potts Powerpoint

get connected

Page 11: Emily Potts Powerpoint

Girls’ Night Out

Page 12: Emily Potts Powerpoint

Halloween Portraits

for a great cause!

Page 13: Emily Potts Powerpoint

doing something BIG

Page 14: Emily Potts Powerpoint

limited edition sessions

Page 15: Emily Potts Powerpoint

family holiday card event

Page 16: Emily Potts Powerpoint

day-to-day marketing

Page 17: Emily Potts Powerpoint

social media

Page 18: Emily Potts Powerpoint

hand-written notes

Page 19: Emily Potts Powerpoint

studio e-newsletters(give ‘em something good to read)

Page 20: Emily Potts Powerpoint

print advertising

Page 21: Emily Potts Powerpoint

generating referrals

Page 22: Emily Potts Powerpoint

benefit #2: client experience

Page 23: Emily Potts Powerpoint

Client consultations

environment | setup | “walk the walk” | process | on-location

Page 24: Emily Potts Powerpoint

viewing appointment •make your pricing work for you

•make clients very comfortable•same setup as consultation•have a process - creating an order vs. taking an order•matboard magic•on-location: Photographer’s Wall Display Guides•talk about personal portraits

Page 25: Emily Potts Powerpoint

After the sale

delivery | gifting (large & small)

Page 26: Emily Potts Powerpoint

Challenges(what you can

do about ‘em)

Page 27: Emily Potts Powerpoint

lack of spaceminimal approach - purge the props!

multi-tasking furniture & props

Page 28: Emily Potts Powerpoint

work/life imbalance

•setting official client hours•off-limits days•off-limits hours•outsourcing•“chunking” time

Page 29: Emily Potts Powerpoint

work-at-home woes•sounds & smells•little ones

Page 30: Emily Potts Powerpoint

let’s connectwww.moms-with-cameras.com

on facebook: www.facebook.com/momswithcamerason twitter: www.twitter.com/momswithcameras

via e-mail: [email protected]

www.emilypotts.comon facebook: www.facebook.com/emilypottsphotography

on twitter: www.twitter.com/emilypottsphoto

Page 31: Emily Potts Powerpoint

check out what ’s coming soonIn June 2012, I am very excited to be launching The Mother of All Mentoring - a highly-personalized workshop designed for photographers who are ready to prosper in their business. During this extremely comprehensive mentoring you will:*Photograph a minimum of four sessions so you leave with a strong portfolio of images for your marketing and displays!* Build a product menu that is full of products clients will love - and that are profitable for your business! * Learn how to market your business - including developing several promotional activities that will attract new clients to your studio right away* Develop strong sales skills so you can close four-digit sales from your sessions* Design a beautiful client experience that generates referrals and extremely loyal clients

These workshops are designed to help you start earning money doing what you love right away. Every thing you are taught will be applicable and able to be implemented right away . . . no matter where you are starting from at this very moment. To ensure that you receive notification when these workshops launch please sign up for our e-newsletter, or send an e-mail to [email protected] and we’ll add your name to our mailing list.