EngagingPeople & Place

Story’s are the “DNA of culture” and are central to cultural mapping. Our approach is to solicit stories that connect three types of narratives:honouring the past,celebrating the presentenvisioning the future.

Stakeholders are more actively engaged in co-creating visions of the future if the past and present have been portrayed in meaningful ways.

Why stories matter?

Help People Tell Stories

Honouring the past

Inviting the community to share their favourite places…Celebrating the present…

The Opportunity:

Mapping community identity + local engagement

Strategy:Raise awareness about a wide range of local cultural

activities and resources for both residents and visitors through dynamic interactive maps

Enhance access to the actual “content” of culture e.g.– web maps linking to a podcast from a local festival;– access to digitized collections of local libraries and museums; photographs and oral history recordings

Celebrating the present…

Customize Google maps with site specific messages (Wikipedia), videos, planningdocuments, stats, histories, photos and more

Help people tell local stories…

Help people discover cultural assets…

Help people discover cultural assets…

Search results: Chewstick

Links to website, Facebook, YouTube etc.

Sample Administrator Report

Linking stories of the past and the future…

Attract jobs, investment

Boost tourism

Promote agriculture

Support food & beverage

Market culture, heritage

Draw students

Build community

How stories support community growth…

Adoption has been extraordinarily successful…