Enriching Lives through Sport The Social Benefits of the London 2012

International Inspiration Programme

Debbie Lye, UK Sport April 2013

International Inspiration Director

International Inspiration Vision

To enrich the lives of 12

million children and young

people of all abilities, in

schools and communities in

20 countries across the

world, through the power of

high quality and inclusive

sport, physical education

and play

International Inspiration Timeline

2006: concept, partnership &

planning

2007: 5 phase 1 country plans

2009: 5 phase 2 country plans

2012: final country plan;

Games Time Activities;

Interim evaluation

2011: 5 phase 4 country plans

2010: 5 phase 3 country plans

2013: Seb Coe takes II charity

chair;

legacy planning

2014: IIP concludes

2014: Final evaluation : post II P legacy plan

operational

Social Benefit Outcomes Targeted

Option Two COMMUNITY COHESION YOUTH LEADERSHIP

INCLUSIVE SPORT

II Approach to sustainable social benefit

20 country plans built around 3 Ps with tailored national content to create a single global movement

olicymakers

ractitioners

articipants

P

P

P

“Number of young leaders and female peer educators trained in sport leadership and empowered to discover their role in society and become a model for their communities.” KPI measured across 8 countries: Ghana, Ethiopia,

Indonesia, Uganda, Nigeria, Mozambique, Jordan

Challenging stereotyped perceptions

Bangladesh girl adolescent empowerment

120,000+ girls empowered through

sport in 2,800 youth centres

In November 2011 an 18 member

girls’s cricket team was the first of

its kind in conservative Cox’s

Bazaar

Young girls sports leaders from

Government schools organise

festivals for children with

disabilities

Ministry for Women and Children’s

affairs is supporting the extension

of girl empowerment through sport

in 7 districts of Bangladesh

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“Cricket is for boys. Girls must not

play in public.”

Zulekha Begum refused to let Jasmin play.

Today she is proud that her daughter is a valued member of the village team

Empowering women in rural India

24 year old Ujjawala trained as a community coach, to lead sport sessions with village children. She is now a local heroine.

In Panchayat (village) elections she was elected Sarpanch (Mayor).

Ujjawala said sport helped her achieve this position

35 young women in rural Maharashtra State have become Sarpanch through II

They are role models and advocates, helping young girls at risk or forced early marriage, and encouraging families to let girls stay in education

“I have come a long way thanks to sport and it will always be an area of special focus in my work.”

II is developing and

advocating inclusive

sport in 11 countries:

Azerbaijan, Ethiopia,

India, Indonesia,

Jordan, Malaysia,

Mozambique,

Tanzania, Trinidad &

Tobago, Turkey and

Uganda

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Showing that young people with disabilities can be

winners – II Paralympic Volleyball in Jordan

Increasing Access to Sport

Through International Inspiration Oak Field Special School in Nottingham UK

was linked to Kano Special School in Nigeria

CASE STUDY: HANDBALL IN NIGERIA AND UK

Staff and students of the 2 schools worked on the skills needed for

handball and set up a project across a range of ages and abilities in

Nigeria and the UK

Creative adaptation has enabled students with more profound

disabilities to access key skills, and to experience playing

competitive sport

“PE teachers report a clear increase in key skills

and attainment levels among students involved.”

(Ecorys)

Highlighting Paralympic values

Trinidad & Tobago marked International Paralympics Day in 2011

CASE STUDY: TRINIDAD & TOBAGO PARALYMPIC SCHOOL DAYS

Hundreds of Young Sports Leaders (YSL) ran inclusive festivals of

sport in their schools

The YSL educated other students about the inspirational power of

Paralympic sport, and raised awareness of what it means to live with

disability in their communities.

“This programme tells young people that

regardless of their physical ability they are

capable of greatness”

Derrick Phillip, Principal

Mucurapo East Secondary School

Exceptional young sports leader

An International Inspiration competition to choose young people to

run with the Olympic and Paralympic torches selected children with

disabilities from Indonesia, Trinidad & Tobago, Tanzania and Egypt

15 year old Egyptian Mohamed Ahmed El Sayed won his age

category in the Alexandra Swimming Championships.

As a Young Sports Leader his ambition is to become a role model

for disabled young people everywhere, and to help others in his

community to play sport.

Global advocacy for social benefit through sport

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“It gives children with impairments

the chance to achieve their full

Potential”

Baroness Tanni Grey-Thompson

International Inspiration Ambassador

“It is attitude changes that Impressed me most...

International Inspiration has provided opportunities

for children with disabilities and teaches awareness,

sensitivity and Social integration”

Sir Philip Craven – IPC President

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Young Sports Leaders

learn how to lead, be role

models and inspire peers

away from violent

behaviour, stigma &

unhealthy lifestyles and

into health, inclusion and

community events. They

gain the skills they need to

be valuable employees.

II has given 40,000 this

opportunity

The future for International Inspiraiton

The success of International Inspiration has inspired long term

commitment in the UK to developing social benefit through sport

International Inspiration is now the name of the charity that is

continuing the international sport and social legacy of London 2012

Lord Coe chairs the charity and is committed to carrying on the

mission we began in 2007

Access to sport can achieve wider social benefit when it is aligned to

values and principles

International Inspiration is working in partnership with the IOC to

help harness and develop YSL across the globe to support the

promotion and practice of Olympic Values Education

We will also put empowering practitioners and the safeguarding and

protecting of children and the vulnerable in sport at the heart of all

International Inspiration activities.

Thank you