entrepreneurship and innovation
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entrepreneurship and innovationTRANSCRIPT
Burgundy School of Business
Groupe ESC Dijon Bourgogne
Dijon, France
Entrepreneurship and Innovation
Short Term Programme taught in English
July 1-14, 2012
Academic Content:
50 hours contact time: classes, workshops,
company visits, cultural visit
10 hours personal/group work, programme journal-keeping
8 ECTS / 4 US credits
This innovative programme is three-fold:
Entrepreneurship: through MIME ®: (Initiation Method to the Entre-
preneur Profession): 2.5 days Problem Based Learning seminar by
which students will acquire a global approach to entrepreneurship
through a real-life scenario.
Innovation:
6-hour class over one day with case studies
2 company visits
Creativity: 2 days of art-based creativity with a local artist in conjunction with the innovation
class. Students will be asked to establish a link between art and entrepreneurship and develop a
creative outlook on business practices.
Throughout the programme, students will be required to keep a journal where they will
analyse the link between these three elements from their daily experiences.
Assessment: 50% MIME, 50% programme journal and final presentation.
About the Programme
Within the framework of the school's Corporate Research Centre (CEREN), faculty members produce top rate research work in different areas of expertise. On the basis of one of these re-search areas, "innovation, clustering and entrepreneurship", Burgundy School of Business has decided to create a short-term programme in Entrepreneurship and Innovation in which art and entrepreneurship will be closely intertwined through the practice of art and creativity. As Picasso used to say: "I do not paint things the way I see them but the way I think them." By the end of the programme, students will have learnt to think more creatively.
TEB Company
Cultural Visits: 2-hour walking tour of Dijon Day trip to Beaune and the wine region including a wine tasting and visit to 2 historical sites
About Dijon and Burgundy
Burgundy School of Business is located in Dijon, the capital of Burgun-
dy, in the heart of Europe. Burgundy is a powerful economic region, and
is known as "The land of great art and good living". It is rich in cultural
heritage and famous for its historic architecture, gastronomy, wine and
viniculture. It is ideally located, within easy reach of several major cities
in different countries. Paris is only an hour and a half away by high-
speed train.
For more information, please contact:
Nathalie Cureau
Short-Term Programmes Manager International Relations Office
Tel: 00 33 3 80 72 59 79 E-mail: [email protected] Skype: nathalie.cureau.escdijon
About BSB
Founded in 1900, Burgundy School of Business is a leading teaching and
research business school of 1,700 students offering a range of under-
graduate and graduate courses.
It is located in the centre of town, just ten minutes' walk away from the train station.
Students are able to use the multimedia library, which offers a wide
range of learning materials in foreign languages, as well as the com-
puter labs (with free access to the Internet), the on-site gym and
the school cafeteria .
Cost:
Euro 1,550 : includes tuition fees, cultural visits, accommodation incl. break-
fast and a welcome and a farewell dinner that includes the award of a com-
pletion certificate.
Accommodation:
14 nights on a double occupancy basis at a two-star hotel in the city centre. Includes WiFi and
cooking facilities in the rooms, as well as breakfast.