Composition I: ENG 160 / Business FIG

Essay #3

Formal Business Proposal

(Linked to Essay #4 Project--Commercial)*

Length: Word count will vary, but your formal proposal should contain all the parts listed on pp.

37-45 in our textbook and be very similar in length. These parts of a formal proposal include:

Cover/Title Page

Letter/Memo of Transmittal

Table of Contents

List of Illustrations (optional; but you should include some illustrations)

Executive Summary

Introduction

Discussion Sections

Conclusion

Appendices (optional)

In-text citations and a works cited page indicating where you have found outside sources

such as statistics, graphs, etc.

Place your formal proposal in a binder. Save all pages in ONE FILE and upload to

Blackboard where indicated.

Chose one of the following scenarios:

1. Option One/ Scenario One: Starting a Small Business in a Town/Neighborhood that Lacks a Particular

Service or Product

Apply for a NY State small business loan or grant (or to another group that offers small business grants) to

start a new business in __________ (choose a location carefully). Make the case that your service or

product is needed in the region.

The Town of New Paltz

Your neighborhood or small town (narrow down beyond categories such as “New York City” or

“Long Island”

* Essay #4 Project will be a commercial to advertise your product, service, or proposed change.

Note: Be sure to address your proposal to a specific (real) person or group. Do

some research about to whom you would address the proposal and include

name(s) and an actual address.