RED OCEANCompete in existing market space

Constantly outperform our rivalry

Confined by Rule Differentiation OR Low cost

Exploit existing demand

Create own uncontested market space

Make competition irrelevent

Differentiation AND Low cost (Value Innovation)

Create and capture new demand

BLUE OCEAN

EXCLUSIVE PARTNER OF BLUE OCEAN STRATEGY CONSULTING (BOSC) IN THE MIDDLE EAST

UCSI BOSC is committed to accurately present Blue Ocean Strategy (BOS) concepts and tools, and deliver breakthrough growth ideas, and most importantly, to transfer knowledge and capabilities to its clients so they may continuously create blue ocean strategic moves. UCSI BOSC has a successful track record of helping numerous businesses, ranging from SMEs to multinational conglomerates from various industries, tackle their strategic challenges by:

Creating Breakthrough Strategies

Reaching New Customers

Pushing Industry Boundaries

OUR SERVICES INCLUDE:

Consulting Workshop Education

Westford provides a wide array of more than 120 topics for the clients to choose from within the domains of management and skills training. The training contents can be customized to suit the specific training needs and requirements of the client.

All the training programs entitles the learners to gain a "Certficate of Partcipation" issued by Pearson or Cambridge International Qualifications (CIQ) UK.

CUSTOMIZED CORPORATE TRAINING SOLUTIONS

CAREER DEVELOPMENT

SALES AND MARKETING

HUMAN RESOURCES

EMPLOYABILITY SKILLS

BOOT CAMP

Employee Engagement in OrganizationsHiring for Success: Behavioral Interviewing TechniquesHR strategies and Tools

Delegation: The Art of Delegating Effectively

Problem Solving and Decision Making

Change Management

Strategic Leadership

Developing Leadership and Team Skills

MANAGERIAL & SUPERVISORY SKILLS

Business Management: Boot Camp for business owners

Personal Development Boot Camp

Public Relations Boot Camp

www.mywestford.com | www.exeedtraining.com

TESTIMONIALS

After reading BLUE OCEAN STRATEGY, you will never again see your competition in quite the same light. Kim and Mauborgne presented a compelling case for pursuing strategy with a creative, not combative, approach. Their emphasis on value innovation and stakeholder engagement alone make this book a must-read for both executives and students of business.

Mr. Carlos Ghosn, President and CEO,Renault & Nissan Motor Co., Ltd.

Email: info@westford.org.uk

Toll Free: 800 93823Tel: + 971 55 8795198

www.mywestford.com

www.exeedtraining.com

UAE I QATAR I OMAN I LEBANON I SOUTH AFRICA I INDIA

Business Model Innovation

Project Leadership

Emotional Intelligence

Managing Cultural Diversity

SPECIALIST PROGRAMS

EXPAND YOUR KNOWLEDGE

AND SKILL SETS

BANKING, FINANCIAL &MANAGEMENT TRAINING

LEADERSHIP & MANAGEMENT

PRACTICE AREAS

u Corporate Finance Investment Bankingu

Capital Marketsu

Risk Managementu

Derivativesu

Asset / Investment u

Management Treasury Managementu

AUDITINGu Treasury Function

Operational Auditu

Credit Dept. Auditu

Risk Managementu

Consumer Financeu

Investment Banking / Corporate Financeu

Governance, Risk & Complianceu

Fraud & Money Launderingu

ITu

u Leadership Strategicu Change Managementu Cultureu Ethicsu Business Communicationu Negotiationu

MANAGEMENT DEVELOPMENT PROGRAMSManagement Development Programs are specifically crafted and designed to help professionals and executives expand their business acumen, strategic thinking capabilities, global perspective and return to their organizations firmly prepared to lead at a higher level.

EDP - Executive Development Program

SMDP - Senior Manager Development Program

MDP - Manager Development Program

NMDP - New Manager Development Program

ACUMEN

HIGH PERFORMING TEAMS

EXPERIENTIAL LEARNING

SIMULATION

MDP DRIVERS

ACCREDITED UK CREDITS PROGRESSION PATHWAYS| |

CLIENTS

BANKING & FINANCIAL

Exeed programs are pragmatic in nature delivering experiential learning as well as provide a sound grip on theoretical knowledge and strong emphasis on practical application in the workplace Exeed develops customised programmes for organisations that want to start with a blank page and design the learning interventions or tailoring an existing program aligned with their organisation's strategic needs and the individual's development needs.

EXECUTIVE EDUCATION AND CORPORATE TRAINING

Our training programs focus on the specific areas of performance improvement and are directed to target the individual learning and development plans, thus ensuring the achievement of bottom-line results and drive improved value out of your training spend. Our training solutions go beyond typical class room trainings and adopts modes of learning encompassing experiential learning, blended learning, simulation workshops and business coaching.

Beyond Class RoomsPragmatic Focused

TESTED, PROVEN, RELEVANT..

DESIGN

DELIVER

DEVELOP

u�Understanding the Business needs and objectivesu�Courses designed to reflect client goals at both, corporate and team level.

u Program management & administration Classroom coachingu

Supporting tools and materialsu

u Curriculum development Use context specific cases and examplesu

Customization and localizationu

Result of our 3D approach -

The training has context and immediate relevance.

Retail Bankingu

Corporate Bankingu

Trade Financeu

Project Financeu

Islamic Financeu

Private Banking & u

Wealth Management

Focussed on problem solving,Focussed on problem solving,enhancing performance and productivityenhancing performance and productivity

Focussed on problem solving,enhancing performance and productivity

Our eminent faculty team and experienced trainers have accumulated more than 200 years of collective experience among themselves. Their proven expertise in the fields of

management and training has been gained by virtue of their working career with leading multinational firms and top

notch global universities.

3D APPROACH MODEL