exel is the original nordic walking and nordic blading ...nordic walking 2007 • the original –...

25
Exel is the original Nordic Walking and Nordic Blading brand - Introduction of Nordic Walking and Nordic Walker poles 1997 - Introduction of Nordic Blading and Nordic Blader poles 1998 - Innovation Finland 2000 main prize - Finalist of BrandNew competition, ISPO Winter 2001 - Introduction of Nordic Fitness Sports Concept 2002 - Introduction of Nordic Fitness Sports Park Concept 2003

Upload: others

Post on 05-Jul-2020

2 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

Exel is the original Nordic Walking and Nordic Blading brand- Introduction of Nordic Walking and Nordic Walker poles 1997- Introduction of Nordic Blading and Nordic Blader poles 1998- Innovation Finland 2000 main prize- Finalist of BrandNew competition, ISPO Winter 2001- Introduction of Nordic Fitness Sports Concept 2002- Introduction of Nordic Fitness Sports Park Concept 2003

Page 2: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

1997-1999

Page 3: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

2000-2001

Page 4: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

2002

Page 5: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

2003

Page 6: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

2004

Page 7: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

2005

Page 8: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

2006

Page 9: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

2007

Page 10: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

NORDIC WALKING 2007

• The Original – 10 years of Nordic Walker® poles• Co-Wound shafts of Finnish origin• Superior shaft finishing• Several component options for different target groups and markets• New design concept• Traditional Nordic Walker poles Extreme, Sport, Trainer, Stride,

Active and Tour• New Nordic Walker poles Obsession, Shape, POP and Crystal• New telescopic Nordic Walker Travelfit, Customfit and Junior

Page 11: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

SHAFTS

• Exel Co-Wound carbon composite shafts• Manufactured in Finland• Offer possibility for different carbon/glass fibre content

• Offer possibility for different shaft flexes• Give optimal stiffness combination• Give optimal pole swing

Page 12: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

GRIPS

QLS • Ergonomically shaped two-component grip • Exel Quick Lock System

ECS • ECS = Ergo Control System • Ergonomically shaped two-component grip • New Quick Fit mechanism (easy to adjust, fixed wedge)• Three point strap adjustment• Grip glued to the shaft -> pole can be shortened• Safety aspect: release locking mechanism

Page 13: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

GRIPS

NW Pro• Ergonomically shaped• Support for the hand• New Quick Fit mechanism (easy to adjust, fixed wedge)

• Optimal strap fitting• Grip glued to the shaft -> pole can be shortened

Pro Ergo Thermo • Ergonomically shaped two-component grip • New Quick Fit mechanism (easy to adjust, fixed wedge)

• Fits all hand sizes

Page 14: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

GRIPS

X-Force• The angle of the X-Force grip enhances the

Nordic Walking technique by pre-positioning the pole at the correct angle.

• X-Force also allows the user to direct the forces and the movement more horizontally which again helps to use the pole correctly. Pole push is directed to the right direction already from the planting of the pole.

• X-Force is also more ergonomic for the hand and wrist as the hand is in more natural position during the poling motion.

• With all these various features, X-Force grip basically allows the person to use more efficiently all the big muscle groups of the upper body which again helps to achieve faster the set targets.

Page 15: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

STRAPS

QLS• Easy to use and remove from the grip• Can be adjusted to the hand without the pole• Comfortable material

Comfit• Comfit = Comfortable Fit• Three point individual strap adjustment• Easy to use and adjust• Optimal spread of pressure• Comfortable materials• One size

Page 16: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

STRAPS

Unifit• Unifit = Universal Fit• Two-point support for the hand• Easy to use and adjust• Comfortable materials• One size

Evolution• Perfect support for the hand• Easy to use and adjust

Page 17: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

TIPS

Lock spike tip• Forward angled• Durable hard metal tip• Easy to change• Quick LockSuspension tip• Equipped with a suspension system• Firm grip on all terrains• An additional asphalt paw is not needed• Durable• Optimal angle• Easy to change• Quick Lock

Page 18: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

NORDIC WALKER® EXTREMEM-

SRC7

100 N

ordic

Walk

er®

Extre

me C

omfit

M-SR

C710

2 Nor

dic W

alker

®Ex

treme

Evo

lution

M-SR

C710

1 Nor

dic W

alker

®Ex

treme

Unif

it

Page 19: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

NORDIC WALKER® OBSESSION & SPORTM-

SRC7

105 N

ordic

Walk

er®

Obse

ssion

Com

fitM-

SRC7

142 N

ordic

Walk

er®

Spor

t Com

fit

M-SR

C710

7 Nor

dic W

alker

®Sp

ort E

volut

ion

M-SR

C710

6 Nor

dic W

alker

®Sp

ort U

nifit

Page 20: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

NORDIC WALKER® SHAPE & TRAINER

M-SR

C711

3 Nor

dic W

alker

®Tr

ainer

Com

fitM-

SRC7

111 N

ordic

Walk

er®

Train

er U

nifit

M-SR

C711

2 Nor

dic W

alker®

Train

er E

volut

ion

M-SR

C714

3 Nor

dic W

alker®

Train

er Q

LS

M-SR

C711

0 Nor

dic W

alker

®Sh

ape C

omfit

Page 21: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

NORDIC WALKER® POP & STRIDE

M-SR

C711

6 Nor

dic W

alker

®St

ride C

omfit

M-SR

C711

5 Nor

dic W

alker®

Strid

e Unif

it

M-SR

C711

4 Nor

dic W

alker

®Po

p Com

fitM-

SRC7

144 N

ordic

Walk

er®St

ride Q

LS

Page 22: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

NORDIC WALKER® CRYSTAL & ACTIVE M-

SRC7

117 N

ordic

Walk

er®Cr

ystal

Evo

lution

M-SR

C711

9 Nor

dic W

alker®

Activ

e Unif

it

M-SR

C711

8 Nor

dic W

alker®

Activ

e Evo

lution

Page 23: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

NORDIC WALKER® TOURM-

SRC7

121 N

ordic

Walk

er®To

ur U

nifit

M-SR

C712

0 Nor

dic W

alker®

Tour

Evo

lution

Page 24: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

NORDIC WALKER® TRAVELFIT

M-SR

C710

4 Nor

dic W

alker®

Trav

elfit U

nifit

M-SR

C710

3 Nor

dic W

alker®

Trav

elfit C

omfit

Page 25: Exel is the original Nordic Walking and Nordic Blading ...NORDIC WALKING 2007 • The Original – 10 years of Nordic Walker® poles • Co-Wound shafts of Finnish origin • Superior

NORDIC WALKER® CUSTOMFIT & JR M-

SRC7

108 N

ordic

Walk

er®Cu

stomf

it Com

fit

M-SR

C710

9 Nor

dic W

alker®

Custo

mfit J

r Evo

lution

M-SR

C712

2 Nor

dic W

alker

®Jr

Alu 2

-piec

e