Kate FentonRoss StantonBen Bowsher

Jonny PackhamN01|03Fashion Year Book

30.03.2011

Concept:

The book is divided into two halves; route A, Fashion and Innovation and route B, Fashion and Design. These act as seperate books within one, as the book can be read starting from either cover. The design is minimal and contemporary, whilst the line pattern has been manipulated for each cover in slightly

different ways to make a clear visual distinction between each route.

The spreads designs are really simple and stripped back to allow the fashion photography to show through and avoid clashes between the book design and the wide variety of disciplines and styles on display.

01

02

01_ Pathway: Fashion & Design02_ Pathway: Fashion & Innovation

Pathway A

Pathway B

Kate FentonRoss StantonBen Bowsher

Jonny PackhamN02|03Fashion Year Book

30.03.2011

Specification

FormatMargins

Grid

Fashion & Innovation38pt 42lITC Avant Garde Gothic Demi Condensed (Book Cover)

201126pt ITC Avant Garde Gothic Demi Condensed (Book Cover)

12pt DAISY SHAYLER-WEBBITC Avant Garde Gothic Demi Condensed (Headers)

My design practice focuses on type and layout with a strong knowledge of grid systems.As a designer I believe that to get a strong and clear piece of communication, you must understand the principles and rules of type design and concept development. Without this the communication becomes irrelevant and meaningless.

8pt 9.5lITC Avant Garde Gothic Book Condensed (Body Text)

1. Skull-based garment design.

7pt 8.5lITC Avant Garde Gothic Book Condensed (Numbers, Picture Details)

Type Specs

Grid Specs

420mm (+10mm) x 210mmTop/Bottom 18mm Left/ Right 10mm8 Columns 3.5mm Gutter8 Rows 3.5mm Gutter7pt Baseline Grid

Kate FentonRoss StantonBen Bowsher

Jonny PackhamN03|03Fashion Year Book

30.03.2011

01_Cover

Stock

PrintSpineFinishing

Pages

02 _03 Interior Pages

Stock

Print Pages

General

Quantity Price A Price B

01_

02_

03_

4pp

(A) Pathway Name Silver Foil Blocked

Perfect Bound4 Colour Process Throughout

300gsm Challenger Edixion Uncoated Grey

108pp4 Colour Process

120gsm Challenger Edixion Uncoated White

600£3,148.00 (Foil)£2,911.00 (Without)

Contents

2 x Introductions to Pathways (single pp)2 x Contents (single pp)1 x Qoutes from Course Leaders (double pp)19 x Pathway A Students (double page)31 x Pathway B Students (double page)

A

A