FEBRUARY 23, 2019 FLATS WEST BANK I CLEVELAND, OH

2010 – 2019

YEARS

PRESENTED BY

Over the years, Brite Winter has brought Clevelanders outside to discover the best regional musical and artistic

talent in the middle of winter and this year was no exception! 15,000 attendees came out prepared to have fun,

rain or shine, to celebrate our 10th annual festival.

The board of Brite Cleveland is proud to lead an organization where we celebrate the talent of regional artists

and musicians. We continue to work hard to represent the community we serve, provide opportunities for

working artists and musicians, and grow more comfortable in our role as a unique arts non-profit leader in

our city. Whether it snows, pours, or Mother Nature parts the clouds for a day, Brite Winter is always looking

ONWARD and we know Cleveland will be there ready for what’s next. Here’s to the next ten years! See you

February 22, 2020!

PRESENTED BY

BOARD OF DIRECTORSDoni Bulea, Board Chair, Giffen & Kaminski, LLC

Emily Hornack, Co-Founder, MetroHealth

Loren Anthes, The Center for Community Solutions

Brandon Fairless, EnvisionRxOptions

Archie Green, Museum of Contemporary Art (MOCA)

Lauren Kotmel, Yelp

Krista Macomber, Special events and marketing professional

Morgan Passek, Marketing professional

Damon Taseff, Allegro Realty Advisors & Brokers

BRITE CLEVELAND STAFFBrian Horsburgh, Executive Director

Emily Appelbaum, Artistic Director

Mariah Becker, Festival Coordinator

Music Liaisons: Candice Hardin, Brent Kirby, Jason Patrick Meyers

2010 Brite Winter is born in Hart Crane Park on the East Bank of the Flats

2012 Fluri becomes

the official Brite Winter mascot

2014 Brite guests weather 11

degree temperatures at the coldest Brite to date

2016 Brite returns to its roots, relocates to West Bank

of the Flats

2013 Brite moves to the Market District

in Ohio City and receives it’s official charitable non-profit designation

2017 Clevelanders enjoy record-setting 69

degree temperatures

2019 10 years of Brite!

2010 – 2019

YEARS

10 YEARS.393 bands. 7,500 knit hats. 100,000+ festival goers.

MUSICCurated by the community and for the community, the 2019 music lineup was the best and “Britest” collection

of talent yet, spanning across all genres and musicality with 40 bands on five indoor and outdoor stages. This year,

three well-respected members of the Cleveland music community served as Music Liaisons, with their goal being to

recruit acts from all corners of the city and region and provide guidance to the selection process. Their work resulted in the

largest number musical submissions to date, with over 400 submissions. From there, each band was reviewed at least five

times by our 30-member music review committee.

Though the main focus for Brite music was, and always will be, to highlight local Cleveland acts, the 2019 festival also

featured bands from California, Colorado, New York, Michigan and Missouri. As the sun went down, the crowds grew nearer

to the stages to experience the two headliners up close. The K&D Stage Under the Bridge featured Ezri, a Cleveland native

and the first ever hip-hop artist headliner in Brite’s history. The night was capped off with a stellar performance from

indie-pop band Smallpools on the CoverMyMeds Stage on Elm Ave.

"It was amazing to see Clevelanders out and about in the middle of February. We had a huge crowd and it was just so aWESOME to feel supported by the community and our fans!"— MICHELLE GAW FROM MIMI ARDEN

ARTHands dirty and tool belts at the ready, our ingenious

art crew set to work with BRITE 10: ONWARD!,

a journey unlike any other full of immersive

environments that hearken back to the Golden Age of

Travel, taking visitors across time and space. Through

Artist Community Workshops, open to all skill sets

and held in partnership with Ingenuity Cleveland at

the Hamilton Collaborative, volunteers helped craft

each world. Brite-goers warmed up in over 20,000

square feet of space to escape the cold, dance, play

and connect with local artisans and community

groups, all inspired By Land, By Sea and By Air.

"Seeing a pile of wood and parts come together from the ground up to build massive, interactive works of art is the perfect window into the heart of Cleveland’s creative community. Watching the faces of children and adults alike lighting up as they interact with these installations is the perfect cherry on top!" — AMANDA NYX, ASSISTANT ART DIRECTOR

ARTWORK BY:Anthony Meyo, Arron Bound, Bex Moss, Bob McNulty, Tessa LeBaron, Paige Knoefel, Leslie Sern, Eugene Zbarashewski, Jacci Hammer, Ross Bochnek, Ryan Kinney, Charles Kiss, Kevin Jackson, Melissa Moon, Moy Aguirre, Phil Reed, Matt Hummel, Nate Clark, Andrew Horvat, Rafael A Valdivieso Troya, Michael Harms, Meganne Stepka, Mikey Silas, Patsy Kline, Ian Keating-Mulaney, Michael McFarland, Amanda Nyx, Sam Harmon, Tom Stoll, Andrew Kaletta, John Kasunich, Megan Shane and the Ingenuity Cleveland Ingeneers.

COMMUNITY GROUPS & PARTNERS:Spontaneously Combustible Games, Ultimate Team Up, Cleveland Museum of Art, Drink Local Drink Tap, Memorabilia Productions, Rollin’ Buckeyez Foundation, Skuda Productions, MetroHealth and Open Table.

PERFORMANCES BY:Museus, Unplanned Crew, Mom’s Bassment, SelfSpace Meditation, Tribe Ostara, DJ Pish Tosh, Minh Vannuyen, Oceans, DJ Jay Allen, DJ Himiko Gogo, Beat Freak, Shanty Circus, Glacial 23, Fire and Light Performing Arts, and Hopscotch.

BY THE NUMBERSMARKETINGTV: FOX8, WOIO, WKYC, WEWS

RADIO: WMJI, WDOK, WEOL, WCPN, WRUW

PRINT/ONLINE: Cleveland Scene Magazine, Cleveland Magazine, thisiscleveland.com, Crains Cleveland, Fresh Water Cleveland, Edible Cleveland, Cleveland.com

2019 MEDIA PARTNERS:• Ohio Irish American News

• Scene Magazine

• Engage! Cleveland

• Live! Cleveland!

• oWow Radio

• WRUW

• WJCU

• 87.7 La Mega

• Ohio City Incorporated

• Detroit Shoreway Community Development Organization

• Tremont West Development Corporation

• Flats Forward

• Edible Cleveland

• Cleveland Magazine

• Yelp Cleveland

HOW OLD ARE YOU? 1% – Under 18

15% – 18-24

40% – 25-34

24% – 35-44

12% – 45-54

7% – 55-64

1% – 65-74

15K+unique visitors specifically for

Brite Winter

98%of festival goers would

recommend Brite to a friend

52%of respondents have attended two

or more past Brite Winter festivals

"It felt SO TRIPPY to walk into a random warehouse next to Mulberrys, where I play volleyball every week, to instead find disco balls, a roller rink, and acrobats?! So awesome to see. Everything was amazing and I can’t believe it’s taken me this long to finally go. Best Cleveland event I’ve been to!" — 2019 BRITE GOER

HOW MUCH DID YOU SPEND?

$150K+ Flats West Bank saw approximately $150,000+ in economic activity during Brite Winter

8% – $0

7% – $1-10

19% – $11-20

34% – $21-50

23% – $51-100

9% – Over $100

FACEBOOK:• 11,644 post engagements

• 600 new Page Likes

TWITTER:• 162.5K impressions

• New followers: 91 (Current: 3,631)

• Profile Visits: 6,200

• 394 Mentions

INSTAGRAM:• 3,194 Followers

• 4,724 Engagements

• 75,924 Impressions

58%of respondents said Brite helped

them discover a new visual artists

82% of respondents said Brite helped

them discover a new band/musician

10% of respondents said they

booked a hotel for Brite

"Last year I met my now boyfriend during Brite Winter. We now have a duplex and two cats together. Brite Winter brought me the best things I've ever had."— 2019 BRITE GOER

"Brite Winter isn’t just one of Cleveland's best-attended events in February, it's a top draw for the entire year." — CLEVELAND.COM

A SPECIAL THANKS TO THE FOLLOWING:

SUPPORTERSCORPORATE DONORS

SOLD OUT STADIUM ($1,000)Kip and Jean Horsburgh

ARENA TOUR ($500-$999)Brandon FairlessJimmy HarrisDavid and Dani MatheyJonathan Wehner and Joan Chase

HEADLINER ($250-$499)Craig Bulea and Kerry LaniganDonald and Sara BuleaShane ConroyGene and Corky KotmelEvarts TremaineEmily HornackBrian Horsburgh

OPENING ACT ($100-$249)Maggie and Sajan Alexander

Loren Anthes and Emily LundgardDom Buccilli and Alison CandelariaCraig and Nancy BuleaTom Bulea and Emily EdelmanIn Loving Memory of Nikki DelamotteJanice HornackLauren KotmelJon and Krista MacomberMike and Lindsay McMahonTom and Terri PasadynMorgan PassekThom and Martee PassekAndrew SingerChristine and Kurt TreuGina L. Ventre and Michael D. Brennan

LOCAL GIG ($50-$99)Emily BachaMariah BeckerBooneThe Alex Cooper FamilyGrzegorz Filip and Lauren KeminkJohn and Katie Geretz

Archie GreenAlicia GrohThe Meatball FoundationLebron's GhostRachel SingerEdward StockhausenElizabeth Treu

JAM SESSION (Up to $50)Rachelle AnthesArco Tribe and MakersBrandon BakerJerod BlakelyJon DomanskyAdam EltrichKatie FlynnDorothea GioeJeffrey GockstetterDebra GreenBrandon KirschDarrell Quander Sr., in loving memory of Darrell Quander, Jr.Clyde ReedKatie ReedCory SchmidtSpy Convention

PREFERRED VENDORS Apparel: Pulse PromotionsBackline: Backline RentalsCleaning: JV Janitorial Communication: Communication Rental ServiceElectrical: Finley ElectricFirepits: Spindrift Management and Steve Manka Design StudioFuel: Ports PetroleumInsurance: Evarts TremaineOffice Trailer: Apple Mobile LeasingPower/HVAC: United RentalsPromotional Printing: Zippity PrintRestrooms: Aris CompanySecurity: Willo SecuritySignage Printing: ImageLab Media ServicesSound/Lights: Vertical SoundStages: Flyspace ProductionsTents: Aable Rents and Sportsplex RentalsTraffic Control/Barricade: North Coast Event Services

SPECIAL THANKS TOBryan Bowser

Christie's Cabaret

Cleveland Division of Building and Housing

Cleveland Division of Fire

Cleveland Division of Police

Cleveland Division of Special Events

Cleveland Improv

Cleveland Lumber

Cleveland Ward 3 Councilman Kerry McCormack

Harry Gant

Chrissie Gribble

Brent Lewanski

Home Depot

LaFarge

Partners in Bulk Logistics

The Cleveland Hostel

Mahall’s 20 Lanes

Wilson Feed Mill

OPERATIONS LEADSBrian StricklandTrent StevensonMonica GustinRussa WenzelMark Horsburgh

COMMITTEE MEMBERS Julie BrownCraig Bulea Randy CriderBilly DavisJonathan DominyJul Huntley

Robin HeinrichScott HubayHattie KotzMichael McMahonJeff NewmanMaria NosseTodd Sheppard

ASSISTANT ART DIRECTORSJohn KasunichAndrew KalettaAmanda Nyx

ILLUSTRATION & DESIGNRandy Crider

GRAPHIC DESIGNJess Boonstra

PHOTO CREDITS Ken BlazeRobert MullerDaniel Segal

FOUNDATIONS

SPONSORS/PARTNERS:

britewinter.com info@britewinter.com

Brite Winter is cultivated by Brite Cleveland, a 501(c)3 organization

+ Anonymous

2010 – 2019

YEARS