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FERMENT AND COUNTER REVOLUTION: A VISUAL STORYTELLING FOR "GAUZE EVENT" IN SOCIAL MEDIA

STAGES NETIZENS PARTICIPATION THEME LINE

吐槽鬼

KEY PLAYERSDIFFUSING ROUTE

飞鱼军军

一个有理想的记者

烧伤超人阿宝

一个有理想的记者

烧伤超人阿宝

KEY WEIBO CONTENTS DEVELOPMENT

Fair-Unfair

Rumor

CCTV/Patient

Women Caring

Doctor-PatientRelation

MediaHonesty

INFLUENCE

Information Di�usion PathCommunity1

General User

Key Player

Reposting

Community2

General User

General User

When can we get the gauze out? The hospital is terrible. For people in charge, do you have nothing to do?

Oct. 29 night, Local TV in Shandong "Shenghuo Bang", broadcast the event 'Miss Xu was left a Gauze in her body after surgery in Weifang Maternal and Child Health Hospital'

People were angry and think the hospital are totally wrong.

Oct. 30, the hospital published a statement and said the broadcasting content was not true.

Oct. 31, Local TV "Shenghuo Bang" said it was the fact and they reported the event with fair and justice. Miss Xu needs the refund from the hospitals.

Oct. 29, CMWA in China was founded.

Nov. 7, CCTV News reported the event and turned out the local TV "Shenghuo Bang" was wrong in the reporting.

Nov. 12, a famous host in CCTV told the stories of the whole events, and bring the justice and fair to the victim hospital.

Nov. 3, After staying hospital for 98 days, Miss Xu went back home without any claims for the refund.

Nov. 12, CCTV broadcast this event again.

A Shandong Local TV “Shenghuo Bang” column to the Weifang Maternal and Child Health Hospital with a "careless, unscrupulous hospital" hat. Itmislead the people at the beginning. However, with the hospital statementand multiple “WeMedia” doctors and journalists investigation, the event experienced the counter evolution. Afterwards, CCTV reported several times and give the fair and justice back to the victim doctors and hospitals. “A Piece of Gauze Dispute” across the medical circle, the media circle, a2016 medical history on the social media event.

Single User with a small number of weibos

Group of users with a large number of weibos

Aggregated Reposting links

Key Player(s) with high inner-community in�uence

Outside hexagon: Key player(s) with in�uenceInside hexagon: Encoding the weibo count

飞鱼军军

200

400

600

800

Struggling from the local TV

Strike back from CMWA

Intervention of CCTV News

Further discussions

BUBBLECircle size encodesthe in�uence, which is counted by all the number of weibosreposting the source weibo.

The original post (Junjun) even said it was the fact. Does the Local TV in Shandong lost all your faces?

So you can make rumors and refuse to apologize?

Gauze Event details, please check. Don’t say any words before you know the details.

The hospitals want to get the gauze out, however, the patients doesn’t agree, even the experts come to see them and it doesn’t work.

No doubt that if the public opinions lead by the doctors' unions refuse, or even threaten the media. The problems between patients and doctors will be even more serious.

烧伤超人阿宝

After seeing the self-checking reports, I feel that I can not control myself. If the Gauze Event is gone without carefully checking, justice will die! I will try to let more people know it.

CCTV - Oriental Horizon: Investigating the Gauze Event: the gauze left in the people are known by the patient at the early stage, and what the doctor has done is appropriate.

丁香园 DXY

There are multiple options to deal with it. The most e�ective way is to use operation, to �nd and stop the vessel selectively.

Doctors supervise the media, and the media supervises thehospital.

Siming Chen, Shuai Chen, Zhenhuang Wang, Jie Liang, Xiaoru Yuan, Nan Cao

and Yadong Wu. D-Map: Visual Analysis of Ego-centric Information Di�usion

Patterns in Social Media. In Proceedings of IEEE Conference on Visual Analytics

Science and Technology (VAST'16), pages 41-50, Baltimore, USA, Oct. 23-28, 2016.

REFERENCE

BASIC STRUCTURE

Oct. 31, 'A journalist with dreams' started to investigate the events.

Nov. 2, 'A journalist with dreams' investigated the related police, hospital, experts and doctors and summarized the self-checking report of the event.

Nov. 3-7, doctors in CMWA sent multiple weibos and repost the fact they found.

Initial Users

@Journalist with a dream, I like your article ‘self-checking report of the gauze event, please leave the respect’, and would like to send 100 yuan to support it!

EVENT OVERVIEWPEOPLE: 6963 WEIBOS: 9626

HISTOGRAMS

The time histograms indicates

the weibo number distributions

in each time period.

治病救人正本清源

司马3忌

SENTIMENTRed traingle spoke for the Patient Side;Blue traingle spoke for the Hospital Side

STATEMENTWe translate the weibos from Chinese to English, which represents the representative words of the weibo authors.

206

140

150

120

570

1420

166

300

3623

213

372

DEFINITIONSWeibo: the most visited Chinese microblogserviceCCTV: China Central TelevisionCMWA: China Medical We-media AssociationDXY: the largest physicians online community in China

COUNTER SIGNIt indicates the counter revolution stage of the public opinion.