final green tourism 13 oct 2014

Green Tourism

2014 MBA 434: Tuesday Session

Unaisi Vuniwaqa

S02000455

Seini Fotu

S02006013

Hanisivai Visanti

S11112274

Learning Outcomes

• Understand Green Tourism.

• Identify reasons to Go Green.

• Everyday Green practices.

♻ Why does Tourism matter?

♻ What is Green Tourism?

♻ Who benefits?

♻ Green Certification

♻ What’s the big deal?

♻ Pros & Cons

♻ Best Green Practices

♻ How is it measured?

♻ What can we do?

♻ What can our leaders do?

♻ How do you go Green?

♻ Conclusion

♻ Recommendation

Outline

Why tourism matters???

Source: United Nations World Tourism Organization

UN Millennium Development Goals

Source: “Tourism & the Millennium Development Goals”, United Nations World Tourism Organization

Source: United Nations World Tourism Organization

Tourism:– 5% global CO2 emissions

– 5.2% - 12.5% global warming

Forecast:1.8 billion international tourist arrivals by 2030

Global Facts & Figures

Pacific Facts & Figures

In 2010 Tourisms GDP

Contribution:

•56% in Palau

•44.4% Cook Island

•34.1% in Vanuatu

•23.4% in Fiji

Tourism contributed

an estimated 10.7%

of the regions GDP

in 2012

Tourisms contribution to

employment in 2012

accounted for:

•11.7% in Fiji

•7.6% in Kiribati

•4.8% in Tonga

•4.1% in Solomon Is

What is green tourism?

Sustainable Tourism Ecotourism

Responsible Tourism

What does it mean?

Sustainability!

"Tourism that takes full account of its current and future economic,

social and environmental impacts, addressing the needs of visitors, the

industry, the environment and host communities." (UNWTO 2005)

Sustainable Tourism

Climate Change

Socio-Culture

Environment

Economic

Who benefits?

Travelers

Businesses

Destinations

Governments

Residents

Bruno Maia/Naturezafotos.org

Green Certification

Major players

Global Sustainable Tourism Council

Green Globe

Green Tourism

Energy Star

Green Seal

Global Sustainable Tourism Council

Objectives:

Widespread adoption – sustainable standards

Creating Universal Principals

Making Destinations Sustainable

Promoting Market Access

Accreditation – Helping Verify Sustainability

Self Assessment

Third Party Verification

Third Party Certification

Third Party Certification by GSTC RecognisedCertifier

Accreditation Process

What’s the big deal????

What do “sustainable travelers” look like?

• Younger. Average age is 39. Non-green traveler is 44.

• Educated. 48% have a college degree.

• Wealthier. 13% higher income.

• Spendy-er. $2,000 more on travel per year.

• Tech Savvy. Book online and value technology.

But what are they looking for?


The things that you can probably guess…

• Conservation of natural resources

• Protecting biodiversity

• Reduction of waste

• Minimizing effects on climate change


And some you didn’t know you knew...

Uniqueness Quality ParticipationAuthenticity


Pros – Green Tourism

Minimal impact – environment

Reduce running costs

Image – operations

Customer loyalty

Generate income - poorer sector

Preservation – wildlife & natural habitats

Meeting demand – sustainable travelers

Promote social equality

Keep tourism dollars within destinations

Cons – Green Tourism

Costly

Consistency

Juggling Hats

Keeping Up

Complex Business Model

Green Washing

Collective Effort

Lack – Qualified Local Trainers

Best Practices - Green Tourism

Rivers Fiji

• Ecotourism Champion – 2000

• Established lease for conservation– Upper Navua Conservation Area (UNCA)

• Established– Conservation Area Management Plan

• Guide training - “leave no trace”

• UNCA - Fiji’s first Ramsar site

• Raising Awareness– Interpretation & education

– On establishments of conservation area

Air New Zealand

- Reduced carbon emissions 15% - Using biofuel ground tranportation

- Investment fuel-efficient aircrafts

- Establishment - Air New Zealand

Environment Trust

- Sponsorship - environmental projects

- Re-vegetate Pilot’s Beach- Preserve & develop “A Little Blue Penguin

nesting habitat for growing visitors

Best Practices - Green Tourism

How is sustainable tourism measured?

Type of Travel

Number of Visitors

How much money is

spent

Beautification

Adequate Lighting

Quality of Travel

Length of Stay

Where the

money is spent

Environmental

Impact

Natural Lighting

What can we do?

What can our leaders do?

How do you go green?

Conclusion

Continuous process

Monitoring impacts

Preventive and/or corrective measures

Tourist satisfaction

Meaningful experience

Awareness - sustainability issues

Informed participation stakeholders

Positive – Triple Bottom Line

Real power for change

Government pivotal role

Recommendations

•Consultations local communities

•Strengthen/develop “niche” tourism segments

•Hire locally

•Encourage local SME - procurement

•Corporate social responsibility

•Access to training locally

•Foster transfer of knowledge

•Regular monitoring and evaluation

•Mentoring program

•Recognition Awards

•“Champion” advocate

initiatives

• Coherent National Tourism Policies

•Enforcement of current policies & regulations

•Reward sustainable investments

practices

•Good investment climate;

• Security• Regulation• Tax incentives• Finance• Infrastructure & labour

SocioCulture

Government Consistency

Socio-CultureCost

•Strategic partnerships

•Local procurement & hiring

•Collective bulk purchasing

•Energy reduction practices

“We are the first generation to feel the effects of climate change,

and the last generation that can do something about it”

President Barrack Obama, 2014 United Nations Climate Change Summit

References

Fiji Integrated Coastal Management Project, 2004, “A Checklist for Sustainable Tourism Development.” South Pacific Travel, 2007, “ South Pacific Action Strategy for Green Tourism” SOST, 2012 and 2013, Best Practice in Sustainable Tourism, Sept 2012 and June 2013. UN Environmental Program, 2012, “Green Economy for Tourism and Travel” Sustainable Tourism Partnership, 2013, “Sustainable Tourism Business for Dummies”, John Wiley2014 MBA 439 Business Economics Presentation “Going Green”, Meli Cavu & Hanisivai Visanti.http://www.un.org/millenniumgoals/http://www.boatbookings.com/images/fiji/fiji_coconut.jpghttp://resources0.news.com.au/images/2011/12/22/1226228/490812-snorkel.jpghttp://resources2.news.com.au/images/2013/10/08/1226734/959238-ed9a366a-19dd-11e3-b22c-8bcff1edcebd.jpghttp://rodneybukuya.files.wordpress.com/2012/07/fiji-smiles.jpghttp://www.sandiegozooglobal.org/images/uploads/subImage_fiji_iguanas.jphttp://www.occupyforanimals.org/uploads/7/7/3/5/7735203/8451194.jpg?526http://d3819ii77zvwic.cloudfront.net/wp-content/uploads/2013/11/huh.jpghttp://www.occupyforanimals.org/earth--our-only-home.htmlhttp://www.coconutsandcoral.com/images/gallery-culture2.jpghttp://www.fijitimes.com/images/artpics/197029.jpghttp://econews.com.au/wp-content/uploads/2012/08/CSIRO-south-pacific-fiji-floods-460x250.jpghttp://www.israeltrade.org.au/wp-content/uploads/2011/12/green.pnghttp://dtxtq4w60xqpw.cloudfront.net/sites/all/files/images/why_tourism_matters_en.jpghttp://www.waiotapu.co.nz/wp-content/uploads/icon_recycle.pnghttp://images.cpcache.com/merchandise/514_400x400_NoPeel.jpg?region=name:FrontCenter,id:25598953,w:16http://thumbs.dreamstime.com/z/recycle-plastic-21366757.jpghttp://www.citykentgroup.co.uk/assets/templates/img/reuse_slide.pnghttp://www.examiner.com/images/blog/EXID12791/images/teamwork2.jpghttp://www.infrastructurene.ws/3s-composition/uploads/2012/11/renewable-energy1.jpghttp://www.sofradir.com/wp-content/uploads/2013/08/environnement-1.jpghttp://www.israeltrade.org.au/wp-content/uploads/2011/12/green.pnghttp://3wordwisdom.files.wordpress.com/2013/07/lead-by-example.jpg?w=450&h=450http://www.cnbc.com/id/46997210/page/3http://montessori.on.ca/sites/all/images/facts_figures.jpghttp://www.statista.com/graphic/1/271748/the-largest-emitters-of-co2-in-the-world.jpghttp://i.dailymail.co.uk/i/pix/2011/05/30/article-1392375-0C5550A500000578-675_468x275_popup.jpghttp://www.statista.com/graphic/1/271748/the-largest-emitters-of-co2-in-the-world.jpghttp://www.gstcouncil.org/blog/wp-content/uploads/2012/09/GSTC_square-logo_small.jpghttp://www.gstcouncil.org/gstc-objectives.htmlhttp://www.slideshare.net/alexandretsuk9/gstc-setting-standards-for-sustainable-tourism?related=1http://3blmedia.com/media/images/TF_logo_H.jpghttp://www.peppermillmarketing.com/office/assets/green_tick.pnghttp://www.ausbt.com.au/photos/view/maxsize:640,480/51cd2bcbc17043e9aa9b55d7767f2254-fijiair-newuniforms-920a.jpghttps://www.safeauto.com/images/default-source/page-headers/call-center.jpg?sfvrsn=2http://madtravelshop.com/sites/madtravelshop.com/files/imagecache/image_large2/50a6e68546625_1938_staffgirls.jpghttp://www.flightcentre.co.nz/global-images/blog-images/South-Pacific/fiji_beach_sunset.jpghttp://uxvhj4cxeovnuyvn3fptfihzo.wpengine.netdna-cdn.com/wp-content/uploads/2012/01/Diwali-Management-Team-dressed-to-shine-on-Diwali.jpghttp://gilliancallcott.com/wp-content/uploads/2011/04/jsw_sleepinggiant_061.jpghttp://api.ning.com/filesZfkZcSjsSG7lwNFgAJ10ifVEaDxAmSw81M8IuYoD*aVFS9nyY0HLhw1uRh915Vfa*D8def6vtpJNfygg0DLtBZ0M8M7sxa7/ YIRBeach.jpgg

Acknowledgements

Our Lord God Almighty

Professor James McMaster, Professor Management

Studies

Mr Meli Cavu, ONOC Medical Commission Liaison

Our families

Thank you for your time!