R500 Franchise Business

make r50 000 profit selling:

airtimecontractspayphonesstarter packs

funeral & electricity

Opportunity

and get R2000 value

upfront

CELLULAR CONSUMABLES222ND CELLND CELL

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What do you get for once off R500 Franchise fee

• Airtime Vending solution plus free stock WORTH R200

Electricity & Funeral Vending solution plus free SIM card and training manual worth R200

Starter packs 100 free per month worth R1000 PER MONTH

Payphones supplied at cost – delivered free

Cellular Post Paid Contracts sales opportunity

Training manuals

2ND CELL BAG, T-shirt, Bib & Cap worth R300

2 x A4 Marketing Posters “Contracts & Payphone”

Almost R2000-00 value for only R500 plus you could make an average of R50 000 profit in year one!

Almost R2000-00 value for only R500 plus you could make an average of R50 000 profit in year one!

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HOW MUCH CAN YOU MAKE?

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Air

time V

endin

g s

olutio

n

vending solution worth r200

Business in your pocket – Virtual Airtime Vending solution You can sell Vodacom, MTN, CellC and Telkom airtimeFrom any Vodacom or MTN cellphone number (contract or prepaid) via free SMS solutionOnce you have paid your R500 franchise fee you will receive your free stockNo physical stock, no cash deposit fees or transaction costMake up to 11% profit selling airtime from your phone – see discount table page 11

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You will receive thefollowing welcome

messagesIMPORTANT

to save your PIN number

how

to r

egis

ter

register for business in your pocket airtime vending

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Use your Vodacom or MTN cellphone to send the SMS (prepaid or contract)Or use the free Vodacom sim supplied in the welcome packSMS the word YES and the Vodacom number supplied to 32736 for free registration SMS cost R1You will then receive two SMS messages– Welcome message plus your PIN number plus the menu code to sell airtime *130*678#– And the ABSA bank details to buy stock – you buy stock from any ABSA bank

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how

to b

uy s

tock

Deposit money at any ABSA Bank

toll free 082 241 4949 “Vodacom”

see deposit slip example on page 9

Or buy stock from any Business in your pocket Agent

see page 10

Into Smartload Acc# 4070177689 Branch# 632005The money you deposit = your stock to sell– 100% of the money you deposit is your stock to sell– Deposit takes one working day to be available to sell– Keep all deposit slips– Call call centre if

you have any problems or 082 230 6060– No cash deposit fees – you don’t have to make separate

deposits for the different networksNB! Use your Vodacom or MTN cellphone number as Deposit reference on the ABSA deposit slip

– The big advantage is that there is no delay the stock is available immediately for the Vendor to sell

HOW TO FIND AN AGENT IN YOUR AREA– SMS the word Agent, your Province, Town and Name

to 32187 sms cost R1 we will send you your nearest Agent– If their is no agent in your area – that is opportunity for

you to become that agent – Business in your pocket Agent/ Hub

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how to buy stock

Shortcut – this is the quickest way to sellDial from you registered phone “toll free”

*130*678*11*pin*customer cell number* airtime value#

*130*678*12*pin*customer cell number*airtime value#

*130*678*13*pin*customer cell number*airtime value#

OR Dial *130*678# from your registered phoneSelect option 1 RechargeSelect the Network you want to sellEnter the amount you want to sellEnter the customers cellphone numberEnter your PIN

Profit Example – you buy R100 stock and sell R100 Vodacom airtime the customer pays you R100 and we pay Vodacom R91 your profit R9

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Vodacom

MTN

CellC

–Example: I want to sell R12 to this 079 1231234 Vodacom number – when I registered I received my PIN “1234”*130*678*11*1234*0791231234*12#

The customer willreceive an SMS on their

phone confirming the airtimerecharge and that their balance

has been updated or a pin tocapture - you will receive 2 SMS

confirming the transactionsplus copy of the pin sent

to the customer phone.

EXAMPLE

sell airtime

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how

to s

ell a

irtim

e?

Once you have been registered dial *130*_#(The number received inregistration SMS) from your registered Vodacom phone and follow the easy instructions.

deposit slip example

airtime profit revenue modelsWe use 7% (5%-11%) see page 11 as an ave. estimate and 30 days because you can sell 24/7 using your phone

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business in your pocket agent/hub

how to register as an agent<

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To become an Agent you need to sign up minimum of 10 active Vendors who buy stock from you or from ABSAThese vendors need to sell minimum of R5000 airtime per month to qualify as active vendorUse the following code to sign up vendorsYES & your cellphone numberYour new vendors must SMS Yes “your cellphone number” to 32736 sms cost R1They will be registered under your agencyThat way we can track who is signing on vendors and once you qualify as agent you will start to qualify for monthly incentive bonus see revenue model page 13SecondCell will help you brand these Vendors for your agency/ HUB

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BIYP Agent is a shop, retail store or entrepreneur that signs up vendors, trains them to sell airtime and sells them stock on a daily basisAgent earns upfront income from wholesaling airtime to the vendors plus incentives targetsThe most important function of an Agent is to create a hub where vendors are able to buy stock multiple times per day - so the Agent buys bulk from ABSA and transfers the stock to his vendors dailyThis helps vendors increase turnover and there is no 24 hour delay for funds to clear

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discount structure (profit!) business in your pocket

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how to sell stock to vendors

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Dial *130*678# from the agents phoneSelect option 3 Funds transferEnter your PIN (you received the PIN when you registered)Enter the amount you want to transferEnter the vendors cellphone numberSelect 1 to confirmIf the vendor is new ‘has not yet been registered’ you will have to select 1 to ceate new clientThen select 1 to confirm

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agent profit

Above we show you 3 different vendor types “small, medium & large”Agent charge 1% fee for transfers over R300 and 2% fee for transfers under R300. The Agent gets paid an additional incentive bonus by SecondCell at month end based on the total sales performed by the Agents vendors. Example Vendor buts R100 you only give him R98 credits or buys R300 you give him only R297 credits. Monthly incentive bonus will get SMS to all franchisees.To be an Agent you will need good cash flow to ensure you have enough stock minimum of R5000 will be needed to start-you need minimum of 10 active vendors

Business in your Pocket simple Business model- 3 different vendors

potential profit from business in your pocket agency-45 vendors

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agent network

It is very important to create the HUB facility to grow your Agency – Vendors have limited cash flow and the bank delays or access to banks does not allow them to sell to their full potentialWhen Vendors buy stock from the HUB they can turn their limited cash flow and sell the same R100 x5 times per day helping to sell a lot of airtime and increase their profit dailyIMPORTANT: Thes vendors can help sell starer packs, business sims, contracts and payphones.

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freeinsidepack!

AIR

TIME,E

LECTR

ICITY

, FUNERAL

AND H

OUSE IN

SURANCE

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We have included a Free Business sim card to the value of R199 in the welcome packYou buy stock from ABSA “big advantage deposit is available immediately”You can sell Airtime, Electricity, Funeral and Household insuranceSecondCell will supply all Franchisees at cost

– Wholesale sim’s for R199– Plus marketing material– If your sell more 20 per month you will qualify for Incentives

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Put your new sim into your phoneDial 141 if Cell C/100 if Vodacom and 102 for MTNLoad your first airtime recharge and make a call from your new sim.

business sim

how to get started

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potential profit business sim

ELECTRICITY You will receive 5% of the value of vouchers soldAIRTIME You will receive 5% - 8% on the value of airtime sold (Vodacom, MTN, CellC, Virgin & Telkom) Depending on the value of the voucher soldHOUSE AND FUNERAL The client must pay you R20 when you issue him with a My funeral card, or a My house card. Every month you will receive a further 10% of the value of the premiums paid. each month customers can either pay you cash or pay via debit order.NB your profit is added to your balance immediately on each successful transaction

your business plan

99 199

19999

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how to recharge

vouchers - airtime

1. Go to any branch of ABSA2. Deposit your recharge into the Take it Eezi account3. Remember to always use your take It eezi cell number as reference4. Wait for your balance update or just sell a voucher to see your balance update5. Always ask the teller to confirm your Ref. Number as your Take it Eezi number

Acc Name: Take it eeziBranch Code: 632005Acc. Number: 4063643217

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You can choose to sell the customer an SMS Voucher, or update the clients balance directly by using Pinless

You will be prompted to select the correct network and enter the clients number

Double check that the details in your screen are correct and press OK

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An SMS with the voucher will be sent to the client if you choose Voucher

A direct recharge will be sent to the client’s phone if you choose Pinless

Your balance and last 3 vouchers sold will be updated

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sell vouchers

vouchers - electricity

<Select Sell Vouchers to sell electricity, airtime and Telkom international calling cards

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Select the supplier you wish to use

Follow the prompts to enter clients cellphone number, his meter number and his amount

Double check that the details on your screen are correct and press OK

An SMS with voucher number will be sent to your client

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funeral c

over

sell my funeral cover

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First sell your customer the R20 starter pack

Next enter the customer’s details as a New Client

Each month you MUST collect and process your customer’s monthly payment using the Payment menu

New CLIENTS - Details are captured by selecting NEW CLIENT and following the prompts to enter his ID number, First Name, Surname, Cell Number, Policy cover required and payment method.

Remember all cash clients MUST pay you their premium on the first day of each month.

CALL CENTRE FOR BUSINESS SIM - 0861 083 700

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payphones

Direct Selling

You will buy a payphone from SecondCell at cost for your own business and sell payphone minutes, electricity, airtime, funeral cover plus house insurance

What is your profit

–Payphone minutes 20c profit from every 90c minute sold

-vending see Business SIM page 15

Wholesale of payphone

You buy stock from SecondCell and then sell it to your customers

You will be supplied payphones at cost

Place orders SMS Payphone, your name, address and fax number to 32187 or e-mail info@2ndcell.co.za

You will be sent a invoice plus banking details

Once payment has been received we will send the stock

Fax or e-mail deposit slip to

–info@2ndcell.co.za

–Fax 086 5662326

We will give you recommended retail price to sell the phones plus marketing material – the margin is your profit

In your welcome pack you will receive Retail Payphone A3 poster to display to help you attract customers

If you sell more than 10 phones per month you will qualify INCENTIVES

Please note you will receive an additional Training manual for the payphone that covers all the options

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payphones

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potential profit payphone sales

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sta

rte

r p

acks

• Millions of starter packs are sold in South Africa every month• Here is an opportunity to build a distribution NETWORK for starter packs and get paid for each one that gets used by your customers (activated)• Once registered we will courier you your first 100 starter packs to the delivery address supplied-see registration form supplied in welcome pack• New stock will get sent to you monthly based on the percentage activation achieved or at the discretion of SecondCell• Once you reach 40% activation you will get paid R5 on activation in airtime credits• If you manage to activate 100, 500 and 1000 starter packs you will qualify for the monthly incentive bonus as per SMS incentives received monthly!• Activations happens when the customer spends R15 on Vodacom and R20 on MTN and CellC – as per the Networks definitions• Generally starter packs are sold from R0.50c to R5 per starter pack• You can sell the starter packs from your store, kiosk, stand or in the street• You can find other people to sell the starter packs for you – they make the R0.50c – R5 and you get paid the activation bonus• You can show people how to register for Business in your pocket and give them Vodacom starter pack to use to run the business in your pocket• What you must not do is sit on the stock it is much better to get the stock in the market• Every week or month you can go check on the stock you have supplied your distribution and take back if they are not moving and try new channel• We will supply you with as many starter packs as you can get to activate • HOT tip is to sell the starter pack or give it away free but recharge it with at least R20 airtime charge the customer for the airtime – thus guaranteeing that you qualify for the activation bonus R5• Remember starter packs must activate for you to get paid!

starter packs

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potential profit from starter packs

The profit does not include what you earn when you sell the starter pack to the customer No risk as all starter packs are supplied free of charge. You can sell starter packs for R0,50c – R5 whatever people are prepared to pay – but must try and sell at least R20 airtime to ensure activation. Plus Win monthly sales target incentives sent to you via SMS

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contr

acts

• The biggest opportunities in Post Paid contracts currently we believe are

– Prepaid to Post Paid conversion– Entry level contracts– Hybrid contract – Top-up products – Data packages

• We will supply you posters with contract offerings• You display and show to your customers• They SMS all the required info plus your cellphone

number to the number supplied• If their application is successful you will get paid R50

per contract as and incentive bonus• Sell more than 20 contracts per month and qualify for

Incentive Bonus plus dummy handsets and display cabinet

• Their will also be travel incentives for the top Franchisees

• See example of what these posters look like on page 25

conracts

Incentives

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Important that customers SMS the correct informationYES your cellphone, what deal number they interested , their name to 32187

Example Yes 079 123 1234, Deal3, Peter

Important that they use Yes & your cellphone number so we can track who signed the customer

They will be contacted by our Sales team with in 48 hours Who will then complete the applicationAll successful deals the handsets will be couriered to the customers free and you will earn and sales incentive for every successful contract done under your YES and cellphone number

example

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contact numbers

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Monthly deal sheets are available to all franchisee/agents.SMS Deals to 32187 to receive the latest ones.

r500 franchise business

Please complete all the lines requested

Name & Surname: Contact Number:

Fax Number: ID Number:

Physical Delivery Address:

Postal Address: Code:

Email:

Vodacom or MTN number to receive R100 FREE stock:

Second Cell Standard BankAccount number 421034378Branch 019205 SandtonUse your Cellphone number as reference number

Once we receive your payment we will register your account and send you your welcome pack, free airtime and starter packs.Thanks for joining our business as Franchisee Kind Regards Rian Chalmers, MD, SecondCell Cell 079 2ndcell; E-mail Fax 0865662326info@2ndcell.co.za;

Complete the info below and fax with your proof of payment to 086 566 2326, Scan (E-mail): info@2ndcell.co.za or SMS YES, 500 and all your details to 32187. Sms cost R1.

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Cell 079 2ndcellE-mail info@2ndcell.co.za

Fax 0865662326

CELLULAR CONSUMABLES222ND CELLND CELL

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Welcome to ourNetwork of Business

OwnersRian Chalmers