final rm project

7/30/2019 Final Rm Project

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S. R. Luthra Institute Of Management Page 1

TABLE OF CONTENTS

NO. PARTICULERS PAGE NO.

1. EXECUTIVE SUMMARY 2

2. INTRODUCTION 2

3. LITERATURE REVIEW 3

4. RESEARCH METHODOLOGY 4

5. DATA ANALYSIS 7

6. FINDING AND CONCLUSION 16

7. BIBLIOGRAPHY 17

8. ANNEXURE 18


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1. EXECUTIVE SUMMARY

This research proposal is prepared on the topic of Various criteria affecting

preference of MBA students while selection ofJobin Surat city only.

In the current scenario, due to growth of the industrialization, many students are

attracted to do post-graduation in MBA. And after completion of MBA, there are

different sector for employment like banking sector, investment company, insurance

company, manufacturing company, academy, government sector, media and

entertainment sector etc. and today, most of the young freshers attract to set up their

own business.

This project is conducted to study various criteria that MBA students taking into

consideration while choosing his/her careers first job. They choose MBA, to

achieve their career objective goal. Preference of the students about employment in

different sectors is affected by their career goal, interest towards particular area,

guidelines from seniors, family background etc. But while choosing their first job

they consider certain criteria. Some of the criteria which affect MBA students

preference for job selection are Job profile, salary, corporate image of the

company, sector of the industry, Location, interesting work, flexible working

time, career development, training and development etc.

2. GENERAL INTRODUCTION OF RESEARCH

Today, education system is growing and students have some extra knowledge which

helps all the companies to grow. It is essential for the companies to know the

students preference for the job. During post graduation, students have some

perceptions about employment in different sector and they set up certain criteria to

choose the right job.

Here, we are conducting a research on various criteria affecting preference of MBA

students while selection of job. What are the criterias that students taking into

consideration are studied in this report.


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3. LITERATURE REVIEW

Job selection is the process of decision making. A great number of studies,

researches and write-up has been conducted for a period of time and still emerged asone of the top-priority research, due to rapid changing and need of time.

MBAUniverse.com, Indias No.1 Portal site is conducting various surveys about

companies, students, career opportunities, etc. MBAUniverse.com with its research

partner Synovate has conducted the third edition of annual MBAUniverse.com

Career Aspirations of MBAs Survey 2010. The survey reveals insights into the

dreams of MBA students with respect to their final placements in the year 2010.

According to MBAUniverse.coms survey, Money is not the most important criteria

for management graduates. 'Job Profile' is the most important criteria while choosing

a job. The other criteria that they mentioned are salary, brand image of the company,

job profile, location of the job and the industry sector. For example, The MBAs

were asked in the survey Which are your top sectors of choice where you will seek

placement? The highest percentage of 57% goes to Management Consulting which

figures at the top of the heap. 40% would like to work in an FMCG company, 35%

would love to work in an Investment Banking firm, 30% would be happy in the

Banking & Insurance sector and there are also many takers for the IT/ITES and

Media & Entertainment sectors with 27% each in both the sectors.

In foreign countries also, these types of research are conducted for all the students.

The research was carried out in 2007 by Hewitt Associates, Monday Insight and the

Business Foundation for Education. The survey involved a sample of 12,477

students from 37 universities and 71 faculties or courses. This represents 10% of all

students in Bulgaria and the survey is nationally representative in terms of

universities and regarding students.

According to their research, Remuneration (73%), career development (53%),

possibilities for further training (37%) and interesting work (29%) were among the

leading motives identified by students in influencing their future choice of employer.
http://www.hewittassociates.com/http://www.monday.bg/http://www.monday.bg/http://www.hewittassociates.com/


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However, some variations arose in the ranking of motives between students on

different courses and at different stages of education.

4.

RESEARCH METHODOLOGY

PROBLEM STATEMENT

To know the various criteria affecting the preference of the MBA students for

the selection of the job.

OBJECTIVES OF THE STUDY

1. To know the students views & Preferences about their employment in

different sector.

2. To know the perception of students about employment.

3. To know whether the students predetermined criteria about job selection will

affect their decision while getting job.

4. To get the practical knowledge of the study.

A.Research Design:

Descriptive Research Design

We are interested in knowing the criteria affecting preference of the students for

the selection of the job. So, we are required to study the MBA students views &

perception about the different job sectors. So here, descriptive study is used.

B.Population:

The population is that who are doing postgraduation in MBA in Surat.

C.Sample Size:

The sample size is 50 students who are doing post graduation in MBA in Surat

city.


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D.Sample Design or Method:

A sample design is a definite plan for obtaining a sample from a given

population. It refers to the technique the researcher would adopt in selectingitems for the sample. Sample design is determined before data are collected.

Researcher must select a sample design, which should be reliable and appropriate

for his research study.

We have taken convenient sample design of non-probability sampling.

E.Data collection:

The task data collection begins after the research problem has been defined.

There are basically two types of data:

Primary data

Secondary data

PRIMARY DATA

Primary data are those, which collected a fresh and for the first time, and thus

they are original data. Here, only questionnaire method will be used to collect

primary data. Because, to know the criteria affecting preference of students while

choosing job, we should ask them different questions.

SECONDARY DATA

Secondary data are those, which have been already collected by someone else and

which have been passed through statistical process. For the purpose of

conducting this research, we will use various secondary data sources such as;

Books

Websites

F. Instrument for data collection

We had use questionnaire for collecting data from respondents.


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G.BENEFITS OF THE STUDY

1. It gives idea about the requirement of future employees, means what they want

to get in future from their job.

2. It also covered the priority of various criteria while choosing the job.

3. It also gives idea about most preferable sector among students.

4. It will be useful for various industries to know the demand of the freshers

students about employment.

H.LIMITATION OF THE STUDY

1.The survey was conducted within the limited time frame. So, few

shortcomings may be expected.

2.The responses of the respondents may be personal bias which is

uncontrollable.

3.Study is restricted to some specific area only.4.The research is based on the sample size and it may or may not be the true

reprehensive of the entire population.


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5.DATA ANALYSIS AND INTERPRETATION

Following is the interpretation of the entire questionnaire, which we have used for

asking to respondents. We have taken 50 samples for research and responses of them

are presented as below

1) In MBA, in which year are you studying?

First year Second year

Response Number of student

First year 37Second year 13

0

5

10

15

20

25

30

35

40

First year Second year

Number of student

Number of student


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2) Do you want to do job after completion of MBA?

Yes No

Responses No. of studentYes 33

no 17

3) Do you have an experience of job?

Yes No

Responses No. of student

Yes 8

no 42

0

5

10

15

20

25

30

35

Yes no

No. of student

No. of student

0

5

10

15

20

25

30

35

40

45

Yes no

No. of student

No. of student


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4) Will you consider sector of the industry, while selection of your job?Yes No

Responses No. of studentYes 36

no 14

5) In which sector of industry you prefer to get job?Banking Financial Management consulting

Marketing or sales IT

Education or teaching Media and entertainment

sector

FMCG Company

Other, (please specify)

Sectors No. of students

Banking-financial 16

Marketing or sales 5

Education or teaching 4

FMCG company 4

Management consulting 7

IT 4

Media and entertainment 5

Other,

HR 3

Family business 2

0

5

10

15

20

25

30

35

40

Yes no

No. of student

No. of student


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6) Out of all these factors, which is the main and important factor whichyou will consider while selecting a job? (Choose only one)

Job profile Salary

Corporate image of the company

Organizational culture industry sector

Location of the job flexible working time

Interesting work career development

Training and development facilities by the company

Factors No. of students

Job profile 10

Corporate image of the company 1

Organizational culture 4

Location of the job 2

Interesting work 4

Training and development 3

Salary 10

industry sector 1

flexible working time 2

career development 13

facilities by the company 0

02468

10121416

18

No. of students

No. of students


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7) According to your choice, Mark all the factors which affect your decision

while selection of job.

[Scale: 1-very important 2-important 3-neutral 4-not important

5-not affecting at all]

0

2

4

6

8

10

12

14

No. of students

No. of students

Factors 1 2 3 4 5

Job profile

salary

Corporate image of thecompany

Organizational culture

Industry sector

Location of the job

Flexible working time

Interesting work

Career development

Training and development

Facilities by the company


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Number of students responses-

0

5

10

15

20

25

30

35

Series1

Series2

Series3

Series4

Series5

Factors 1 2 3 4 5

Job profile 8 20 12 6 4salary 30 10 10 0 0

Corporate image of thecompany

20 8 12 8 2

Organizational culture 10 10 20 4 6

Industry sector 30 12 6 0 2

Location of the job 5 10 15 5 15

Flexible working time 20 15 5 8 2

Interesting work 25 12 7 4 2

Career development 33 14 3 0 0Training anddevelopment

18 19 6 5 2

Facilities by the company 16 25 5 3 1


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8) Rank all the factors from 1 to 11, according to your preference for

selecting job.

[Scale: 1-very important 11-not very important]

Following are the first four ranks which are given by students from the above

factors and they mostly prefer following factors

Job profile

Salary

Career development

Facilities

T & D

Factors Rank

Job profile

salary

Corporate image of the company

Organizational culture

Industry sectorLocation of the job

Flexible working time

Interesting work

Career development

Training and development

Facilities by the company

Factors mostpreferable Firstrank Second rank Thirdrank

Job profile 16 15 13

Salary 20 20 10

Careerdevelopment

8 8 17

Facilities 5 4 6

T & D 1 3 4


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9) What type of job assignments interest you more?

If the job brings recognition

If there is scope to earn more

If there is more power to exercise

If the job is challenging enough

If there is scope for being independent functioning

If the job gives the social and organizational status

If the job matches with the level of educational and level

of skills

Assignments No. of students

Option 1 6

Option 2 17

Option 3 2

Option 4 7Option 5 4

Option 6 8

Option 7 7

0

5

10

15

20

25

First rank

Second rank

Third rank


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10) Number of male and female students-

Gender No. of students

Male 28

female 22

0

2

4

6

8

10

12

14

16

18

Option

1

Option

2

Option

3

Option

4

Option

5

Option

6

Option

7

No. of students

No. of students

0

5

10

15

20

25

30

Male female

No. of students

No. of students


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6. Findings and conclusion

From the above data analysis we can come to know that there are more first year student

then second year and their ratio is approximately 2:1. The students prefer to do job then

doing any other business. Students are interested in doing salaried job instead of doing

business. In our analysis we can see that out of 50, 33 students want to do job after MBA

and most of them are freshers for job because most of them does not have job

experience, out of 50, 42 does not have experience.

Sectors in industry are the important part for selecting job, as we can see from our

analysis that out of 50, 36 students prefer that there should be sectors in industry. We

have given many sectors choices to them for selecting one of them which they prefer for

them as most preferable area of working. From our analysis we can see that most of the

students prefer working in banking and financial sector after that they prefer

management consulting and all other are at the same preference.

A factor which considers being the most important to the students while selections of job

are job profile, salary, carrier development. After this factor organizational culture and

interesting works are the important factor which student considers. We can see from the

above analysis that out of 50, 10 selects job profile 10, selects salary, 13, selects carrier

development.

Factors affect decision while selection of job is selected by Very important, Important,

Neutral, Not important, not affect at all.

Rank is given to the factors by the preference of very important and Not Very important.

Job assignments interest you more from the following option.

Option 2, to earn more is at high position.

In the Questionnaire, number of male is 28 & female is 22.


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S R Luthra Institute Of Management Page 17

7.BIBLIOGRAPHY

Relevant sources like,

1) Book:

Bhattacharyya D.K. (2006). Research Methodology (2nd edition). NewDelhi: Excel books.

Donald Cooper & Pamela Schindler (2011). Business Research Methods(9th edition). Tata McGraw-Hill Edition: New York.

2) Websites:

MBAUniverse.com .MBA students prefer work profile than pay packetwhen selecting the right job. Retrieved January 18, 2010, from

http://www.mbauniverse.com/article.php?id=2802

Nadezhda Daskalova, (30-04-2008).Survey looks into employment

expectations of students. Retrieved April 30, 2008, from

http://www.eurofound.europa.eu/ewco/2008/03/BG0803039I.htm
http://www.mbauniverse.com/article/id/2789/http://www.mbauniverse.com/article.php?id=2802http://www.eurofound.europa.eu/ewco/2008/03/BG0803039I.htmhttp://www.eurofound.europa.eu/ewco/2008/03/BG0803039I.htmhttp://www.mbauniverse.com/article.php?id=2802http://www.mbauniverse.com/article/id/2789/

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