• Financial Statement Commentary 3rd & 4th Quarter 2012 • Financial Statement Spreadsheet 3rd & 4th Quarter 2012 • Financial Statement Commentary 1st Quarter 2013 • Financial Statement Spreadsheet 1st Quarter 2013 • Convention Center at Oncenter Short Term Sales & Marketing Plan • War Memorial Arena and Civic Center Theaters at Oncenter Short Term Sales & Marketing Plan • Financial Statement Spreadsheet Forecast FY 2013 • Upcoming Events

2012, The Oncenter sales were $157k over its budget. Net income ended the year $153k over management’s zero balance budget. Sales Sales by Venue: Convention Center – under budget $32k primarily due to the large convention budget for $180k not contracted. Approximately 83% of the lost sales contract was made up with many smaller feed-in events. Arena & Theaters – over budget $209k primarily due to addition of new contracted events not budget (Buddy Valastro $12k, Nutcracker $34k, Paul Taylor $28k, Disney Live $19k, Opera $26k and other smaller events). Parking – under budget $20k primarily due to decreased business in the Convention Center and lower number of Crunch games in the first half of the season. Adjusted Gross Income - under budget $120k – due to IASTE labor cost associated with changeovers ($61k), increased labor cost for the kitchen ($27k) and from of the house services ($32k). Indirect Expenses – under budget $290k primarily due: Indirect Labor - $188k under primarily due to lower operations labor $20k, not replacing IT Manager ($27) and savings in Worker’s Compensation premiums under SMG vs. State Insurance Fund $133k. Contract Services - $30k under budget primarily due to the elimination of costs/services associated with payroll and HR being part of SMG. General & Administrative - $39k over budget due to the IT outsourced services for IT Manager ($27k) terminated and increased cost for liquor license ($13k). Utiltites - $156k under budget primarily due to county and management’s energy savings programs implemented. Other - $42k over budget primarily due to management fees not budgeted.

Q1 2013, The Oncenter sales were $48k over its budget. Net income ended the quarter $24k under management’s zero balance budget. Sales Sales by Venue: Convention Center – over budget $45k primarily due to the additional feed-in contracts for Constellation Energy and AT&T employee meeting. Arena & Theaters – under budget $76k primarily due to the lack of feed-in business contracted. Parking – over budget $79k primarily due to the increased attendance at Crunch games, Discover the Dinosaurs, and an increase in monthly spaces for the Galleries. Adjusted Gross Income - under budget $9k – due to IASTE labor cost associated with changeovers. Indirect Expenses – over budget $16k primarily due: Indirect Labor - $52k over budget due to the payroll budget consisting of 24 pay periods vs. 26 actual pay periods and a change in accounting treatment for our operating department labor associated with building cleaning and etc. Contract Services - $10k under budget primarily due to the elimination of costs/services associated with payroll and HR being part of SMG. General & Administrative - $10k over budget due to the IT projects going on in the Oncenter (Orbis Credit Card Processing, Ticket Master PCI Compliance Server and War Memorial Wiring & Switch Project, Configure Backup System, Wireless Micro System & issue at the War Memorial due to lighting project, and Costguard System Project) Operating Expenses - $22k under budget primarily due to lower snow removal costs and other maintenance expense. Utiltites - $51k under budget due to energy savings and reduced volume of events at the venues. Other - $39k over budget due to the increased parking revenues paid to the County ($35k) and City of Syracuse ($4k).

Initiative Type Sales & Marketing

Initiative Name Short Term Convention Center Revenue Generation (Q3 & Q4 revenue/occupancy increase for FY2013)

Overview/Objectives Generate additional convention center revenues for FY 2013, while increasing Exhibit Hall occupancy in accordance with our KPI’s (Key

Performance Indicators).

Action Steps 1. Create short term booking incentives for Planners/organizations with potential needs fitting within the parameters described

above. This has been completed, and collateral attached. “Reinvent your Event” at The Oncenter message/tagline.

2. Identify contact/solicitation lists utilizing, but not limited to the following resources:

a. Review/solicit “Lost Business” report from Reserve (property management system).

b. Review/solicit organizations from industry publications. (Examples: 2013 Book of Lists, CenterState CEO Member

Directory, competitor calendars/websites, Reserve data base, SCVB leads, hotel partners.

3. Utilize in-house client events as partner opportunities to convey our message.

4. Coordinate “Sales Blitz” in the immediate downtown area, delivering incentive collateral to:

a. Syracuse University

b. LeMoyne College

c. All major medical facilities

d. Law offices

e. Financial institutions

f. Corporate organizations

5. Holiday Parties: Drive holiday parties in December by creating “one stop shopping” holiday packages. In an effort to make

planning easy and more attractive we are creating package pricing to include food, beverage, décor, and parking. Will work

with downtown hotel partners to package group room night rate with holiday packages

6. Wedding Market: Increase awareness of the Oncenter as viable venue for weddings of 250+. Goal to increase wedding

business in typically slow summer months while partnering with downtown hotels for group room nights

a. Attend Wedding Show on April 7th at Shopping Town Mall.

b. To have a presence at established weddings shows at the Oncenter in October 2013 and January 2014

Staff Resources Oncenter Director of Sales & Marketing, Senior Sales Manager, Sales & Marketing Manager, Director of Convention Services, Event

Sales & Services Manager

Partner Input Hotel/Industry Partners, Syracuse Convention & Visitors Bureau, current & past clients, personal organization

memberships/affiliations

Long Term Objectives Continue to grow revenues & occupancies for the convention center, increasing profitability for FY2013 & beyond. Additionally,

ensure these efforts are resulting in meeting/exceeding KPI expectations.

Upcoming Events 1. Upper New York United Methodist Annual Conference (May 2013)

2. NYS Vegetable Growers Association Conference (January 2014)

3. JAMFest (March 2014)

4. Upper New York United Methodist Annual Conference (May 2014)

5. EMS/Vital Signs Conference (October 2014)

6. NYS Association of Math Teachers (November 2014)

Initiative Type Sales & Marketing

Initiative Name Short Term Arena & Theater Revenue Generation (Q3 & Q4 revenue/occupancy increase for FY2013)

Overview/Objectives Generate additional sporting and entertainment revenues for FY 2013.

Action Steps 1. Meet/reach out to local, regional and national concert promoters.

2. Reach out to promoters/clients that had events at the complex in the last 3+ years.

3. Par take in monthly SMG corporate regional and national conference calls in regards to arena and theater

entertainment leads.

4. Grass roots effort to connect with local and regional sports groups and organizations to discuss hosting

sporting events and/or banquets, award ceremonies, etc.

5. Work with SMG to corporate to produce leads/event for Onondaga County and/or Syracuse Chiefs at NBT

Stadium.

6. Reach out to local and regional event companies to create new events targeted around events that are

already in the local community. (I.e. St. Patrick’s Parade Day and Tree Lighting Ceremony.)

Staff Resources Oncenter Director of Arena & Theater Services, Event & Sales Manager.

Partner Input Syracuse Convention & Visitors Bureau (Sporting and Hobbies)

Long Term Objectives Continue to develop sporting and entertainment revenues and increase profitability for FY2013 & beyond.

Additionally, ensure these efforts are resulting in meeting/exceeding KPI expectations.

Upcoming Events 1. Peter Pan Theater (April 2013)

2. West Side Story (May 2013)

3. Piccadilly Circus Arena(May 2013)

4. Alice Cooper - Marilyn Manson Arena (June 2013)

5. Verbally confirmed but not announced Arena Concert TBA (July 2013)

6. John Edward Theater (August 2013)

7. In negotiations Arena Concert TBA (October 2013)

2014 Annual Business Meeting

2014 Annual Meeting

Q & A