fix the worst mistake in your linked in headline in 120 characters or less

Fix the Worst Mistakein Your LinkedIn Headlinein 120 Characters or Less

Amy L. Adler

CEO

http://www.fivestrengths.comhttp://www.fivestrengths.com

LinkedIn Profile Headlines

• If you could stack rank the best LinkedIn profile headlines, would the worst one be:– a) A well-honed description of

your job title, industry, and value-add?

– b) Your job title alone?– c) Something on your “results-

driven” attitude?– d) Your employment status?

• Your only choice would be D • Anything other than choice A

will not likely get your profile the degree of play you hope.

http://www.fivestrengths.com/contact


Focus on the Biggest Error in LinkedIn Profiles

• If you state outright that you are an executive searching for a new opportunity, you’ll fall into one of two categories:

– If you’re employed, then you’re likely sending the wrong message to your current employer.

– If you’re truly unemployed, you don’t want the world to believe that this is the brand you wish to promote.

Image courtesy of Stock.xchng / guitargoa



People Get Hired Due to Their Accomplishments and Skill Sets

• Being unemployed or engaged in a new job search is never going to be a skill.

• Concentrate on building a social media presence that future hiring executives simply cannot ignore, because your brand is compelling and essential to that executive’s company future success.

Image courtesy of Stuart Miles / FreeDigitalPhotos.net



Your Headline is the MostImportant Real Estate in Your Profile

• Those 120 characters provide your profile’s billboard to the world.

• Improve your profile’s chances for being found on the words that describe your brand best.

• In the world of the Internet, this is called search engine optimization (SEO), and many of the long-tail keyword strategies prevail on LinkedIn as well.




Improve Your Chances for Success

• Don’t use your profile to promote yourself as a job seeker.

• It creates an unhealthy mix of desperation and lack of insight instead of acquiring interest from the right people.

Image courtesy of manostphoto / FreeDigitalPhotos.net



Need Help?

• Does your LinkedIn profile not achieve the impact you need? Call Five Strengths.




Face Your Career Change Fear

Get your complimentary copy of

“3 Simple Steps to Clear Your Career Change

Fear”

Amy L. Adler, CEO(801) 810-5627

Toll-Free (800) 590-2377


http://eepurl.com/HQ__n




