Focus Media NetworkReaching Business Executives

in a Captive Environment in Hong Kong & Singapore

www.FocusMedia.tv

18 Nov 2009

Intro to Focus Media Founded in 2003, Focus Media is China's largest digital

media group.

As of 31 March 2009, installed 131,000 LCD displays & digital frames in its commercial location networks and 328,000 advertising in-elevator poster & digital frames, installed over 90 cities throughout China, and 230 LED billboard displays in Shanghai & Beijing.

Went public on NASDAQ (code:FMCN) in July 2005. Revenue in 2008 exceeded US$800m. Market capitalization crossed US$8bn.

Admitted to the NASDAQ-100 Index in Dec 2007.

Regional Network Originated from China, Focus Media now operates a regional

network across Asia in the following countries (and growing):

China www.focusmedia.cn (NASDAQ:FMCN) Hong Kong & Singapore www.focusmedia.tv Taiwan www.focusmedia.com.tw Indonesia www.focusmediaIndonesia.net India www.oohindia.com Malaysia www.focusmedia.net.my Philippines www.focusmedia.com.ph Vietnam www.goldsunfocusmedia.com.vn Australia www.focusmedia.net.au Middle East www.rightangle.ae Latin America www.focusmedia-la.com Russia www.cardomedia.ru

Intro to iMediaHouse Created by a Singaporean, a pioneer in Satellite TV

Advertising (Star TV 1991) and Internet Advertising (24/7 Media Asia / Chinadotcom 1999).

A new-media investment company that previously created pan-Asian internet advertising network AdSociety.comjointly with PCCW in August 2000.

Launched Focus Media Hongkong (April 2004) andFocus Media Singapore (February 2005).

Unique Biz Model (Captive Audience)

PricewaterhouseCoopers Globally, Out-of-Home (OOH) is the 2nd fastest-growing

advertising medium, after the Internet.

Asia Pacific will be the fastest growing/largest region in the OOH sector.

Principal driver of growth OOH will be fueled by digital billboards and the expansion of captive video networks.

OOH successfully gaining share with advertisers because exposure is difficult to avoid, while ad avoidance is a growing problem with other media.

Alternative media are generating the most interest - captive advertising networks - delivering advertising to TV monitors in elevators, retail establishments, supermarkets and other locations where it is difficult to avoid exposure.

TV audience reached during a business day

Source: Captivate Inc.

Product Features Patented Technology; High-resolution, synchronized LCD TV

monitor with adjustable stereo system; 17 inches screen and ultra slim 3.2 cm; High quality output DVD MPEG II mode; Technology solutions capable of providing

real-time/live text updates; Radio synchronous tracking frequency; Automatic Start/Stop and Self Looping; Loop cycle: approx. 10 minutes; Operation Hours: 14 hrs/day (8am-10pm); Frequency: 84 spots/day/unit, 7 days/wk.

ENTERTAINMENT Movie Trailers Music Videos Making Of Behind the Scene

LEISURE & LIFESTYLE Fashion Fine Dining Shopping Travel Health & Beauty

SPORTS Golfing, Soccer,

Water Sports, etc

Content Partners

Network in Hong Kong Access to over 3.73 million people-times traffic (over

1,118,000 unique viewers or 60% of White Collar Workers) on a daily basis

Current coverage of over 430 premium office buildings and shopping malls in prime business districts:

Admiralty Central Wan Chai Causeway Bay Sheung Wan Tsim Sha Tsui Exclusive at Midlands real estate branches Exclusive at Mannings retail chain stores

Lee TheatreHysan Development Limited

Hong Kong Advertisers (since Oct 2004)

Hong Kong Real Estate Partners(since June 2004)

Frequency/DepthWeekly 588 exposures

* Source: Census & Statistics Department, HK SAR (Nov 2008)

# Source: Independent Traffic Count, Data provided by Landlords, Independent research (Mar 2009)

@ Source: Independent Research (Dec 2004, Feb 2005, Apr 2005, May 2006, Mar 2009)

Reach/Impact

16.0% of Total Population

30.7% of Labor Force 15+

59.3% of White Collar

Population: 6.99 million *Labor Force 15+: 3.65 million *

White Collar: 1.89 million *

Focus Media: 1.12 million #

Captive Environment8+ Ad Recall rate (4 weeks) @

105 million Impressions (4 weeks) # $2.30 CPM ($60,000 weekly)

Network in Singapore Access to over 2.20 million people-times traffic (over

620,000 unique viewers or 40% of PMEBs/White Collar Workers) on a daily basis.

Current coverage of over 240 premium office buildings and shopping malls in prime business districts:

Tanjong Pagar Robinson Road/

Shenton Way Raffles Place City Hall/Marina Bay Orchard Road Exclusive at Singposts postal offices Exclusive at HDBs shopping centers

Republic PlazaCity Developments Limited

Singapore Advertisers(since Nov 2005)

Singapore Real Estate Partners(since April 2005)

Frequency/DepthWeekly 588 exposures

* Source: Nielsen Media Index 2008 (Age 15+)

# Source: Data provided by Landlords and Savills industry average floor space per tenant (updated 4 Jun 09, 230 buildings)

@ Source: Independent Research Jun 2008 and May 2009 (updated 4 Jun 09, 230 buildings)

Reach/Impact16.8% of Population

28.2% of Labor Force

41.1% of PMEB/White Collar

Population: 3.69 million *Labor Force: 2.2 million *PMEB/White Collar: 1.51 million *

Focus Media: 0.62 million #

Captive Environment10+ Ad Recall rate (4 weeks) @

62 million Impressions (4 weeks) @ $0.51 CPM ($8,000 weekly)

Benefits (Advertisers) Effective Medium

Digital billboards is the principle driver of growth for Out-of-Home, the second-fastest-growing advertising medium. Consumers now spend more time at work/on the move than even at home.

Premium AudienceReach the highly-desired but hardest-to-reach group of PMEBsand White Collar Workers, the group most difficult to reach by traditional media.

Effective ReachMonthly reach of 114 million people-times (Hong Kong)/ 67 million people-times (Singapore). An ideal medium to complement adspend on Television to reach the affluent mass consumers.

Benefits (Advertisers) Captive Environment

Reach your audience in a Totally Captive Environment while they wait for elevators. Ad exposure at elevator lobbies is difficult to avoid, while ad avoidance is a growing problem with other media.

High Frequency84 times per day during business hours 7 days a week, ensures high Ad Recall. Delivers over 8 Times Ad Recall (Hong Kong)/ 10 Times Ad Recall (Singapore) over a 4-week campaign period.

Cost EfficiencyCPM of just HK$2.30 (Hong Kong)/ S$0.51 (Singapore) -reaching Business Executives in a Captive Environment in the Prime Business Districts.

Benefits (Real Estate Owners) A New Experience for Tenants

Waiting for elevators has been a monotonous experience for your tenants & visitors. Providing the latest programs on fashion, shopping, fine dinning, sports, lifestyle and travel from world-class content providers will turn a mundane elevator waiting time into a pleasurable and entertaining experience.

Value-Added Service to TenantsOpportunities for tenants to offer information about their businesses to other tenants and visitors as well as drive consumer traffic to their retail outlets/restaurants.

Promote your CompanyOpportunities to advertise your properties and products & services, promote other value-added services and up-coming events to your tenants and visitors.

Absolutely No Cost & HassleAll these benefits at absolutely no cost. The LCD TV, installation, maintenance & repairs and insurance will be provided by Focus Media. TV has automatic start/stop function built-in so absolutely no hassle.

Additional Income SourceReceive a substantial share of all advertising revenuegenerated from paid commercials broadcasted on our network at your premise.

New Look & Feel, Upgrade and TrendyMajor Property/Retail/Premise owners are constantly investing to upgrade/enhance the look & feel of their premises. Focus Media is already operating in most major Asian cities and has created and made this service model into a trend for the industry.

Benefits (Real Estate Owners)

Mannings In-Store TV Network(Leading Health & Beauty stores

in Hong Kong with over 290 branches)

Other Networks

Mannings TV Network

Midland TV Network(Leading Real Estate Agency of

Hong Kong with over 300 branches)

Other Networks

Midland TV Network

SingPost TV Network(Postal Office of Singapore

with over 60 branches)

Other Networks

Singpost TV Network

HDB TV Network(Public Housing Authority of the Government

with over 20 Shopping Centers)

Other Networks

HDB TV Network