food presentationmay15
TRANSCRIPT
Middle East meets
the Rest of the World
Fresh & Local
Israeli food is characterized by: • Being fresh and locally grown. • Extensive use of fruits & vegetables, robust
flavors and generous portions.
Traditional, but open minded
Eating habits are largely
influenced by ethnicity,
Kosher or Halal rules but
also openness and curiosity
to other international cuisines.
Cooking & Eating Habits
Great emphasis on home cooked meals& eating with the family butalso a big “eating-out” culture.
Israel’s Food Export Industry
Quality meets
ethnicity, wellness & innovation
Segments
Ethnic CuisineSpecifically Middle Eastern
Segments
Specialty & Gourmet
Segments
Health & WellnessThe Mediterranean Diet Influence
Gluten & Lactose FreeBased on specific kosher rules
Segments
Kosher FoodPremium kosher food is a hot
Culinary trend in the US for 2015
Segments
Israel?Why
Variety & Qualityof Products
Why Israel?
The Israeli Character
Why Israel?
Tailor made Products
Why Israel?
Why Israel?
There is always a “twist”Innovation
Our International Partners
Fresh & Local
Quality
Healthy
Gluten & Lactose Free
Tailor-made
Innovative
Melting-pot
SummaryEthnic & Kosher
The Israel Export & InternationalCooperation InstituteThe Israel Export & International Cooperation Institute, a non-profit organization supported by the government of Israel and the private sector, facilitates business ties, joint ventures and strategic alliances between overseas and Israeli companies.
To find the most suitable business opportunities in Israel for overseas companies and businesses
Our Services Introducing products best suitable for retailers’ needs
Providing professional business information relevant to your business
Creating B2B encounters
Organizing buyers' trips to Israel
Exposing Israeli products to intl. media
Thank you!For further information:
Ms. Caroline NaveManager, Food and Beverages
Tel: +972 3 514 2859E-mail: [email protected]: www.export.gov.il