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100 Practical Ways to Improve Customer Experience: Achieve End-to-End Customer Engagement in a Multi-Channel WorldMARTIN NEWMAN AND MALCOLM MCDONALDVirtually all consumer-facing businesses talk about putting the customer first, but in reality, few deliver on this as effectively as they could. 100 Practical Ways to Improve Customer Experience walks readers through a wealth of practical tips, tools, guidelines and frameworks, for implementing customer-focused marketing strategies at every step of the customer journey. By ensuring that the customer remains the key focus, companies can identify areas in need of improvement and implement relevant steps throughout the value chain.A unique blend of strategy and best practice, 100 Practical Ways to Improve Customer Experience has a particular focus on multi-channel industries such as retail, FMCG, travel, financial services, leisure, food and beverage, and automotive. These industries are all facing major disruption from trendsetting brands such as Uber, AirBnB and Amazon, and as such, now face more pressure than ever to adopt new practices and remain relevant in a continually competitive marketplace. Featuring case studies packed full of practical examples, this book is a unique and valuable resource for any marketing student or professional.

Pbk | 240pp | 9780749482671 | 2018.08 Kogan Page | A$51.99 | NZ$59.99 234x156mm | UK

Higher Education Funding and Access in International PerspectiveSHEILA RIDDELL, SARAH MINTY, ELISABET WHEEDON AND SUSAN WHITTAKERThis book explores the way in which the pressures of globalisation are shaping higher education funding and access across the world. Higher education is seen as a way of developing human capital and building knowledge economies, but major debates continue about who should attend university; how the costs of higher education should be distributed between the individual student and the state; how students from non-traditional backgrounds can be helped to succeed in higher education; and the intended and unintended consequences of widening access initiatives. Chapter 12. Student tuition fees in Australian higher education: A litany of public issues and personal troubles; Trevor Gale and Stephen ParkerGreat Debates in Higher Education.

Pbk | 220pp | 9781787546547 | 2018.05 Emerald Publishing Limited | A$83 | NZ$96 198x129mm | UK

Customer-Driven Transformation: How Being Design-led Helps Companies Get the Right Services to MarketJOE HEAPY, OLIVER KING AND JAMES SAMPERIService design is the activity of utilising resources and people to build and sustain services that not only meet customer needs, but can also add that little bit of magic or true competitive advantage. With an overcrowded market, there is little opportunity to break away from the pack and influence customer perceptions. Customer-Driven Transformation shows you how to use design thinking as a driver for organisational change translating your vision into compelling services that will delight customers. How did companies like Netflix, Airbnb or Uber revolutionize industries and win loyal followers? They started with them. By thinking about what customers need foremost, you can reinvent your value proposition and deliver services that just work. With this book, the authors show you how to instil an outside-in approach to strategy; moving away from management that’s technology, marketing or resource optimization-led, to one that is customer-inspired and experimental with innovation.

Pbk | 224pp | 9780749483012 | 2018.07 Kogan Page | A$51.99 | NZ$58.99 234x156mm | UK

Vulnerability Politics: The Uses and Abuses of Precarity in Political DebateKATIE OLIVIEROProgressive thinkers have argued that placing the concept of vulnerability at the center of discussions about social justice would lead governments to more equitably distribute resources and create opportunities for precarious groups – especially women, children, people of color, queers, immigrants and the poor. At the same time, conservatives claim that their values and communities are vulnerable to attack – often by these same groups. In turn, they craft antidemocratic representations of vulnerability that significantly influence the political landscape, restricting human and legal rights for many in order to expand them for a historically privileged few.Vulnerability Politics examines how twenty-first century political struggles over immigration, LGBTQ rights, reproductive justice, and police violence have created a sense of vulnerability that has an impact on culture and the law. The author argues that this sensationalism has shifted the focus away from the everyday and institutional precarities experienced by marginalized communities and instead reinforces the idea that groups only deserve social justice protections when their beliefs reflect the dominant nationalist, racial, and sexual ideals.

Pbk | 336pp | 9781479847822 | 2018.07 NYU Press | A$56.99 | NZ$64 229x152mm | USA

footprint books

PROFESSIONAL AND ACADEMIC

August 2018

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ARCHAEOLOGYUnearthing childhood: Young lives in prehistoryROBIN DERRICOURTThis is the first book to survey the ‘hidden half’ of prehistoric societies as revealed by archaeology - from Australopithecines to advanced Stone Age foragers, from farming villages to the beginnings of civilisation. Prehistoric children can be seen in footprints and finger daubs, in images painted on rocks and pots, in the signs of play and the evidence of first attempts to learn practical crafts. The burials of those who did not reach adulthood reveal clothing, personal adornment, possession and status in society, while the bodies themselves provide information on diet, health and sometimes violent death. This book demonstrates the extraordinary potential for the study of childhood within the prehistoric record, and will suggest to those interested in childhood what can be learnt from the study of the deep past.“The writing style is engaging and clear. Archaeological examples are explained in plain English and scientific research is nicely delineated. The level and quality of writing should appeal to a wide readership from undergraduate or educated non-specialist to research academic.” — Catherine J. Frieman, Senior Lecturer in European Archaeology, Australian National University“Children in prehistory are often neither seen nor heard. In this ground-breaking study Robin Derricourt shows what the accounts of our deep history have missed. Broad in scope, the book encompasses many examples from across the world of human prehistory. Derricourt has put children back at the heart of the history of humanity and Unearthing childhood will be essential reading for everyone who takes the past seriously.” — Professor Clive Gamble, Centre for the Archaeology of Human Origins, University of SouthamptonRobin Derricourt is an Honorary Associate Professor in the School of Humanities at the University of New South Wales and a Fellow of the Australian Academy of the Humanities.

Pbk | 312pp | 9781526128089 | 2018.06 Manchester University Press A$44.99 | NZ$51.99 | 234x156mm | UK

BUSINESS AND MANAGEMENTChinese Firms Going Global - Can They Succeed?JOSEPH C HEALYChina has increased its engagement with the world and is pursuing ambitious economic goals. Much has been written about the economic and social impact of Inbound Foreign Direct Investment (IFDI) on China with the transfer-in of Western resources and expertise. Less has been written, in an accessible way at least, on the unleashing of the entrepreneurial spirit and Outbound Foreign Direct Investment (OFDI) of China as Chinese firms have gone global.The global expansion of Chinese firms is a recent phenomenon, which is not well understood. The book is aimed at providing an important context for understanding the challenges and biases Chinese firms face while going global, using a multi-disciplinary approach weaving themes from history, contemporary Chinese politics, geopolitics, international relations, economics, finance, strategy, culture and society, together with the role of management education in developing entrepreneurs’ capabilities for success.The book also explores the basis upon which Chinese firms can compete outside their domestic market by using a Four Cs’ framework — core capabilities, cultural adaptability, competencies of management and country of origin.

Hbk | 200pp | 9789813235939 | 2018.08 World Scientific | A$84.99 | NZ$94.99 | USA

Experiential Learning: A Practical Guide for Training, Coaching and Education 4edCOLIN BEARD AND JOHN P WILSONIn a fast-paced and innovative world, traditional training methods can no longer be relied on to improve performance, engagement or promote behavioural change. Experience-based learning is more affordable, appealing and effective than ever before. Experiential Learning combines in-depth theory with international case studies from companies including Interface, Shell and the UK National Health Service (NHS) and numerous practical tools to consider when developing and delivering learning experiences in either for-profit or not-for-profit organizations. It presents a simple model, the Learning Combination Lock, which enables trainers, coaches, facilitators and educators to select the best strategies for their circumstances to maximize comprehension, knowledge retention and application. Essential reading for anyone designing and delivering learning experiences, it covers experiential learning activities, experience and intelligence, coaching and facilitation, best practice and ethics, learning environments (both indoor and outdoor) and working with the senses and emotions to help promote behavioural change.‘’This book is valuable for all the boundary crossing it does. Other books on the subject do not go far beyond the walls of higher education, but this book draws on a huge range of sources... A stimulating collection of ideas and examples that encourages experimentation.’’ — Dr Roger Greenaway, Reviewing Skills Training (about a previous edition)

Pbk | 344pp | 9780749483036 | 2018.08 Kogan Page | A$78 | NZ$90 234x156mm | UK

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Implementing Key Account Management: Designing Customer-Centric Processes for Mutual GrowthMARK DAVIES, SUE HOLT, RODRIGO GUESALAGA AND JAVIER MARCOSImplementing Key Account Management is a highly practical handbook that guides readers through the realities of rolling out a functional key account management programme. The book offers an integrated framework for key account management (KAM) that businesses can use to design or further develop strategic customer management programmes, enabling them to overcome the obstacles that organizations often face when rolling out their strategies.Bringing together the experiences of leading experts within this field, Implementing Key Account Management draws on two decades of research and best practice from Cranfield University School of Management, one of the foremost centres for researcher and thought leadership in KAM. Between them, the authors have designed and delivered programmes globally for clients such as Rolls-Royce, Unilever, Vodafone, The Economist and many more. Rigorously researched, well-grounded and practical, this book is - quite simply - the definitive, go-to resource for implementing key account management programmes.

Pbk | 256pp | 9780749482756 | 2018.08 Kogan Page | A$76 | NZ$87 240x170mm | UK

Return on Investment in Corporate Responsibility: Measuring the Social, Economic, and Environmental Value of Sustainable BusinessCESAR SAENZIn today’s climate, companies must be economically successful and at the same time take social responsibility. Author Cesar Sandro Saenz Acosta introduces a new SROIM (Social Return on Investment Management) model, to design and measure the social value created by companies. SROIM is a framework for tracking, understanding, measuring, and reporting the social, economic and environmental value created by a project, a program, or a business. This value creation can be done: • Before the project is initiated. • During design and development, to plan for maximum value. • During implementation, so that maximum value can be attained. • During post-analysis, to assess the delivered value against the

anticipated value. Acosta presents a methodological approach that can be replicated throughout an organization, to demonstrate a company’s creation of value through the social return of the investment.Emerald Points.


Visual EthicsMICHAEL SCHWARTZ AND HOWARD HARRISThis volume includes six varied contributions to the study of visual ethics in organizations. The implications of our visual world for organizational life and personal behaviour have received scant research attention. This volume sets out to address that lack of research. It includes contributions on empirical studies, film, personal portraits, social research using the photovoice method, bureaucracy and critical theory. Contributors show how the application of disciplines developed for the study of films can help us to understand how organizations are perceived, and how visual images can be used in empirical research about organizations, ethics and organizational citizenship behaviour. Some say philosophy has abandoned art, some that humans lack moral vision. A number of contributors show how a careful and informed study of art can enhance our understanding of organizational life. This volume seeks to put the visual back into ethics and organizations. Research in Ethical Issues in Organizations.Michael Schwartz is Associate Professor in the School of Economics, Finance and Marketing at the Royal Melbourne Institute of Technology.Howard Harris is Adjunct Associate Professor, School of Management, University of South Australia.

Hbk | 228pp | 9781787561663 | 2018.07 Emerald Publishing Limited | A$136 | NZ$158 229x152mm | UK

DEVELOPMENTGender, Business and EnterpriseCAROLINE SWEETMAN AND RUTH PEARSONBusiness and enterprise should support gender justice and women’s rights, but the reality is most women worldwide barely earn enough for survival. Why are women producers more likely than men to live hand-to-mouth, trapped in the least profitable and powerful parts of the economy? And what strategies – by development organisations, the business sector, governments and women’s movements – can help change this? Contributions from feminist activists, development researchers and workers here focus on collective forms of enterprise to maximise co-operation between poor women entrepreneurs, women workers’ rights and corporate accountability, gender and Fair Trade, and women’s economic empowerment. Working in Gender & Development.“This collection of articles illustrates the critical role of enterprise and the complex nature of enterprise ecosystems in achieving women’s economic and social empowerment. For development practitioners working with women-owned micro-businesses or large multi-national corporations that employ women in large numbers, the challenges, opportunities, risks and rewards cannot be underestimated, and are captured here in a set of interesting case studies.” — Linda Jones, MEDA (Mennonite Economic Development Associates)

Pbk | 170pp | 9781788530071 | 2018.02 Practical Action Publishing | A$47.99 | NZ$54.99 234x156mm | UK

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Participatory Development Practice: Using traditional and contemporary frameworksANTHONY KELLY AND PETER WESTOBYFrom indigenous people’s groups, classroom teachers, and local and international community workers comes the desire to build community. Participatory Development Practice provides a theoretical and applied base for rethinking development practice that is deeply influenced by a ‘community’ development tradition having its roots in participation and dialogue, yet is broader than that. The book makes the link from the intra-personal to the community and beyond, into the inter-organizational and international domains now required of twenty-first century development work. Kelly and Westoby draw on diverse traditions of thought and practice, including the written works of author-activists such as Gandhi, Freire, Fanon, and the unwritten oral traditions of female workers in Asia, and First Peoples. The result is a true and tested methodology using frameworks of good ideas born from practice wisdom, that have come from research and reflection on 70 years of combined experience. “This work represents an important contribution in the ongoing effort to provide critical analysis, perspective and input on participatory development practice. The authors show that much can be learned and linked when a combination of love, dialogue and action are nurtured and applied systematically and with careful attention in communities. Moreover, the topic of poverty and all its complexities can best be addressed when a community development practice framework is seen as both integral and essential emphasizing the importance of cultivating relationships, from local to global between individuals, organizations and institutions. Students new to the field as well as experienced practitioners and development workers will benefit from this collection of chapters that remind us yet again that with community development work, the process is the outcome.” — Paul Lachapelle, Associate Professor Community Development, Montana State University, President, International Association for Community Development 2016-2019 Anthony Kelly has been involved in development work for more than forty years. He taught development practice at The University of Queensland for twenty-five years. In more recent years Anthony has worked with a range of transnational mining companies helping them form productive relationships with local communities. Peter Westoby has been involved in development practice for over thirty years, working as a grassroots practitioner, facilitator and scholar in diverse contexts such as Australia, PNG, the Philippines, Vanuatu, India, South Africa and Uganda. He is currently Associate Professor of Social Science and Community Development at Queensland University of Technology, Australia, and a Visiting Professor at the Centre for Development Support, University of the Free State, South Africa.

Pbk | 234pp | 9781853399992 | 2018.04 Practical Action Publishing | A$63 | NZ$73 234x156mm | UK

Speculative Harvests: Financialization, Food, and AgricultureJENNIFER CLAPP AND S RYAN ISAKSONIn Speculative Harvests, Clapp and Isakson investigate the evolving relationship between the agrifood and financial sectors, paying particular attention to how the contemporary process of financialization is reshaping agrarian development and food systems. Understood as the growing prevalence of financial actors, markets, motives and profits in an economy, financialization is a defining feature of modern-day capitalism that is reconfiguring the distribution of wealth and economic power in a variety of contexts across the globe. In a clear and accessible manner, Clapp and Isakson explain the character and ramifications of these changes for the world food economy and systematically detail how different elements of agrifood provisioning — including commodity trading, farmland tenure, the management of agricultural risk, and food trading, processing, and retailing — have been reconfigured for financial purposes.Agrarian Change & Peasant Studies.

Pbk | 168pp | 9781853399930 | 2018.04 Fernwood Publishing | A$33.99 | NZ$39.99 234x156mm | UK

HIGHER EDUCATIONThe New treason of the intellectuals: Can the University survive?THOMAS DOCHERTYDrawing on Julian Benda’s famous Treason of the Intellectuals, this book exposes the damaging impact of market-driven ideology on the institution of the University, and calls for a reassertion of the values of knowledge-seeking, democracy and justice.This book delivers a damning criticism of the contemporary University system. It argues that the University has become politicised - that its primary purpose has shifted from education to the advancement of market-fundamentalist capital, an ideology that paints society as a war of all against all for individual financial gain. Against this, the book calls for a reconfiguration of the purpose of the University. It evokes the institution’s wider ambitions and purposes: extending the range of human possibilities, seeking global justice and promoting democracy. Nothing less than ecological and human survival is at stake. Written by a senior academic and leading opponent of the modern University regime, this book exposes a troubling present while remaining optimistic for the future. Essential reading for students and academics, policy-makers and anyone who cares about the state of higher education in the twenty-first century.

Hbk | 232pp | 9781526132741 | 2018.07 Manchester University Press A$51.99 | NZ$59.99 | 216x138mm | UK

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Next Gen PhD: A Guide to Career Paths in ScienceMELANIE V SINCHENext Gen PhD provides a frank and up-to-date assessment of the current career landscape facing science PhDs. Nonfaculty careers, once considered Plan B, are now preferred by the majority of degree holders, says Melanie Sinche. An upper-level science degree is a prized asset in the eyes of many employers, and a majority of science PhDs build rewarding careers both inside and outside the university. A certified career counselor with extensive experience working with graduate students and postdocs, Sinche offers step-by-step guidance through the career development process: identifying personal strengths and interests, building work experience and effective networks, assembling job applications, and learning tactics for interviewing and negotiating—all the essentials for making a successful career transition.Sinche profiles science PhDs across a wide range of disciplines who share proven strategies for landing the right occupation. Current graduate students, postdoctoral scholars, mentors, and students considering doctoral and postdoctoral training in the sciences will find Next Gen PhD an empowering resource. “Next Gen PhD: A Guide to Career Paths in Science is a practical and thorough manual for the entire career transition process, from defining personal interests and deciding on a career path all the way to day one of a new job. Written by experienced career counselor Melanie Sinche, it is geared toward postdocs and graduate students who may not have access to effective career counseling or mentorship or are not satisfied with what they have received thus far.” — Teegan A. Dellibovi-Ragheb, Science

Pbk | 272pp | 9780674986794 | 2018.08 Harvard University Press | A$37.99 | NZ$44.99 210x140mm | USA

HUMAN RESOURCESProject Management in the Library WorkplaceALICE DAUGHERTY AND SAMANTHA SCHMEHL HINESAn important component of library administration and organization in the modern age is managing projects. Once the realm of technology and business gurus, formal project management tools, techniques and schemas have become more commonplace in libraries. Using formal project management components can help libraries achieve their desired outcomes with less stress for employees. However, there can be an entry barrier to project management, since the concepts are still somewhat out of the range of the usual library administration experience. This volume of Advances in Library Administration and Organization attempts to put project management into the toolboxes of library administrators through overviews of concepts, analyses of experiences, and forecasts for the use of project management within the profession.Advances in Library Administration and Organization.


INTERNATIONAL STUDIESArctic governance: Power in cross-border cooperationELANA WILSON ROWEWhile the Arctic is sometimes presented in media debate as the potential site of the ‘next Great Race’ or even military conflict, the striking feature of the region is its largely cooperative and peaceful nature. This book seeks to understand better how Arctic cross- border cooperation is developed, sustained and periodically contested against a backdrop of power relations.The volume explores a question that sheds light on the contested, but largely cooperative, nature of Arctic governance in the post-Cold War period: How does power matter - and how has it mattered - in shaping cross-border cooperation and diplomacy in the Arctic? The role of power in global governance cooperation has been explored in international relations and political geography literature, yet largely overlooked in an Arctic context. Through carefully selected case studies - from Russia’s role in the Arctic Council to the diplomacy of indigenous peoples’ organizations - this book seeks to shed light on how power performances are enacted to constantly shore up Arctic cooperation in key ways.


Flight MH17, Ukraine and the new Cold War: Prism of DisasterKEES VAN DER PIJLA revealing investigation of the downing of Malaysian Airlines Flight MH17 amid the Ukrainian civil war, emphasising the geopolitical and economic context of the West’s standoff with Russia, the BRICS bloc, and the struggles over the EU’s energy supply. This is the first scholarly work on the Ukrainian civil war and the downing of MH17. It offers a contextual analysis that radically challenges the Western consensus that ‘Putin’ was behind it all without making pertinent claims as to the perpetrators. It analyses the Western advance to the east after 1991 and investigates the Ukraine crisis in light of internal fault-lines, the formation of the BRICS bloc and US-EU rivalry over Russian energy links. Based on previously unpublished government and NATO documents as well as a wide array of sources, the book is written in an accessible style.Geopolitical Economy.


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Who Fights for Reputation: The Psychology of Leaders in International ConflictKEREN YARHI-MILOIn Who Fights for Reputation, Keren Yarhi-Milo provides an original framework, based on insights from psychology, to explain why some political leaders are more willing to use military force to defend their reputation than others. Rather than focusing on a leader’s background, beliefs, bargaining skills, or biases, Yarhi-Milo draws a systematic link between a trait called self-monitoring and foreign policy behavior. She examines self-monitoring among national leaders and advisers and shows that while high self-monitors modify their behavior strategically to cultivate image-enhancing status, low self-monitors are less likely to change their behavior in response to reputation concerns.Exploring self-monitoring through case studies of foreign policy crises during the terms of U.S. presidents Carter, Reagan, and Clinton, Yarhi-Milo disproves the notion that hawks are always more likely than doves to fight for reputation. Instead, Yarhi-Milo demonstrates that a decision maker’s propensity for impression management is directly associated with the use of force to restore a reputation for resolve on the international stage.Princeton Studies in International History and Politics.“Yarhi-Milo addresses an important theoretical question, proposes a novel and powerful psychological explanation, and systematically tests it with statistical analysis, experiments, and case studies. The multimethod research design is a model for scholars to emulate, and the detailed case studies alone are worth the price of the book. Who Fights for Reputation has enormous implications for policy, and is a major contribution to international relations and political psychology.” — Jack S. Levy, Rutgers University

Pbk | 344pp | 9780691181288 | 2018.07 Princeton University Press | A$61 | NZ$70 235x155mm | USA

INVESTMENTInvestment Behaviour: Towards an Individual- Centred Financial Policy in Developing EconomiesARUP KUMAR SARKAR AND TARAK NATH SAHUInvestment Behaviour explores the relationship between competing demographic factors, personal awareness and perceived attitudes to risk in shaping the behaviour of individual investors in the stock market. Arup Kumar Sarkar and Tarak Nath Sahu analyse the suitability of using Behavioural Finance theories in understanding investor behaviour across developed, developing and under-developed country contexts and in all types of stock markets. Across an in-depth study, the authors examine differing variables impacting on behaviour, give an overview of the empirical and theoretical literature, and also provide an analysis of the empirical findings of their investigation. The book promotes a greater understanding of the psychological foundations of human behaviour in financial markets to facilitate the formulation of more individual-centered financial policy.


LAWRage for Order: The British Empire and the Origins of International Law, 1800–1850LAUREN BENTON AND LISA FORDLauren Benton and Lisa Ford uncover the lost history of Britain’s global empire of law in colonial conflicts and bureaucratic dispatches rather than legal treatises and case law. Tracing constitutional politics around the world, Rage for Order shows that attempts to refashion the British imperial constitution touched on all the controversial issues of the day, from slavery to revolution. Scandals in turbulent colonies targeted petty despots and augmented the power of the Crown to intervene in the administration of justice. Campaigns to police piracy and slave trading linked British interests to the stability of politically fragmented regions. Dull bureaucrats dominated legal reform, but they did not act in isolation. Indigenous peoples, slaves, convicts, merchants, and sailors all scrambled to play a part in reordering the empire and the world beyond it. Yet, through it all, legal reform focused on promoting order, not advancing human rights or charting liberalism.This sweeping story changes the way we think about the legacy of the British Empire and the meaning of international law today.“Truly remarkable. Rage for Order is a stunning example of what can be achieved through a combination of erudition, conceptual innovation, and diligent work in the archives. This book describes in detail how the transformation of the global order that took place in the aftermath of the Napoleonic wars was driven by legal reform in the British Empire… Rage for Order offers a fresh account of nineteenth-century global order that takes us beyond worn liberal and post-colonial narratives into a new and more adventurous terrain, and adds significant detail and nuance to those intellectual histories that have already done much to complicate received views.” — Jens Bartelson, Australian Historical StudiesLisa Ford is Associate Professor in History at the University of New South Wales.

Pbk | 288pp | 9780674986855 | 2018.08 Harvard University Press | A$41.99 | NZ$48.99 235x156mm | USA

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Studies in Law, Politics, and SocietyAUSTIN SARATStudies in Law, Politics, and Society provides a vehicle for the publication of scholarly articles within the broad parameters of interdisciplinary legal scholarship. In this latest edition of this highly successful research series, chapters examine a diverse range of legal issues and their impact on and intersections with society. This volume features a special section with papers dedicated to law and disability. The chapters examine issues of HIV, obesity, disability rights, assisted suicide and prenatal testing. Other papers included in this important volume address the right to education for migrant children in the United States and the rights to citizenship of British children. This volume brings together leading scholars and will be vital reading for all those researching in this subject area.Studies in Law, Politics, and Society.


MARKETINGConsumer Culture TheoryERIC J ARNOULD AND CRAIG J THOMPSONOutlining the key themes, concepts and theoretical areas in the field, this book draws on contributions from prominent researchers to unravel the complexities of consumer culture by looking at how it affects personal identity, social interactions and the consuming human being.A field which is characterised as being theoretically challenging is made accessible through learning features that include case study material, critical reflection, research directions, further reading and a broad mix of the types of consumers and consumption contexts including emerging markets and economies.The structure of the book is designed to help students map the field in the way it is interpreted by researchers and follows the conceptual mapping in the classic Arnould & Thompson 2005 journal article. The book is organised into three parts - the Consumption Identity, Marketplace Cultures and the Socio-Historic Patterning of Consumption. Insight is offered into both the historical roots of consumer culture and the everyday experiences of navigating the contemporary marketplace.

Pbk | 368pp | 9781526420725 | 2018.07 Sage Publications Ltd | A$89 | NZ$102 | UK

Managing Brands in 4D: Understanding Perceptual, Emotional, Social and Cultural BrandingJACEK POGORZELSKIThe main value of this book is an organized and systematic approach to branding, supported by literature research, findings and practical implementation.Brand is not an image or an idea, brand is associations or memory, feelings or emotions, attitudes, beliefs, and values, and experiences and lifestyles. Brand belongs to all of these categories, but the existing brand models almost all work under the assumption that there is only one type of brand, preventing true successful brand creation. Here Pogorzelski dives into the four methods and levels that organize the world of brand management, showcasing the research and tools needed to not only entice purchases, but create ideologies and support a specific lifestyle and culture, leading to true successful brands.


MATHEMATICSClouds Are Not Spheres: A Portrait of Benoit Mandelbrot, the Founding Father of Fractal GeometryNIGEL LESMOIR-GORDONThe time is right, following Benoît Mandelbrot’s death in 2010, to publish this landmark book about the life and work of this maverick math genius.This compact book celebrates the life and achievements of Benoît Mandelbrot with the ideas of fractals presented in a way that can be understood by the interested lay-person. Mathematics is largely avoided. Instead, Mandelbrot’s ideas and insights are described using a combination of intuition and pictures. The early part of the book is largely biographical, but it portrays well how Mandelbrot’s life and ideas developed and led to the fractal notions that are surveyed in the latter parts of the book.Aimed at a general inquisitively-minded readership, this book will appeal to those seeking to understand fractal geometry in particular and mathematics in general. The book will appeal to readers of all ages. It will not be technically difficult or demand a deep understanding of mathematics. It will find a wide readership as a popular science book as well as appealing to academics, who like to read about the lives, struggles and achievements of their fellow scientists. “There’s much to recommend in this text. Nigel’s collection of quotations taken from interviews he conducted provide valuable insights, many unavailable in print in any other place. Also, Nigel has assembled nice examples in chapters 7 and 8, some are familiar, some are less well-known, some will surprise readers. His overall picture is a useful addition to the literature about one of the most creative scientists of the 20th century. I look forward to seeing it in print.” — Michael Frame, Yale University

Hbk | 124pp | 9781786344748 | 2018.05 World Scientific Publishing Europe Ltd A$84.99 | NZ$94.99 | USA

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POLITICSThe February 2015 Assassination of Boris Nemtsov and the Flawed Trial of His Alleged Killers: An Exploration of Russia’s “Crime of the 21st Century”JOHN B DUNLOPJohn B. Dunlop provides a detailed description of ‘’the Russian crime of the twenty-first century’’ as well as a thorough examination of the eighty sessions of the nine-month-long trial (during 2016-2017) of Boris Nemtsov’s alleged killers. He directs attention to the chief obstacle in determining what precisely happened shortly before midnight on February 27, 2015, on a bridge located a mere stone’s throw from the Kremlin, in an area under the active surveillance of the Russian Federal Protective Service. The glaring absence of closed circuit videos from this most heavily guarded site in Russia is underscored. Given the absence of such key evidence, those seeking to investigate the murder have been akin to blind people stumbling about in obscurity. The attempts to penetrate this man-made fog undertaken during the course of the trial by the Nemtsov family attorneys, Vadim Prokhorov and Olga Mikhailova, as well as by numerous tenacious analysts of the crime, such as former deputy Russian energy minister Vladimir Milov, former Russian presidential economics advisor Andrei Illarionov, and leading mathematician Andrei Piontkovskii, are covered in full. Soviet and Post-Soviet Politics and Society.

Pbk | 220pp | 9783838211886 | 2018.07 ibidem Press | A$69 | NZ$80 210x148mm | USA

Realignment, Region, and Race: Presidential Leadership and Social IdentityGEORGE R GOETHALSIn Realignment, Region, and Race, George R. Goethals addresses this challenge head-on, exploring the place of racial dynamics in American politics from Abraham Lincoln to Donald Trump. He integrates psychology and historical understandings of presidential leadership and politics to explain the way the politics of racial justice and needs for positive social identity have led to different regions in the United States changing party affiliation. He describes the realignment by region of the two major political parties in the United States, the Democrats and Republicans, between the Civil War and the present day, and he considers how for over a century and a half the two parties have offered different social identities, often related to race, that appeal to powerful motives for self-esteem and significance. Goethals’s findings uncover deep contexts for understanding how current political leaders engage experiences and attitudes towards African Americans, Hispanic Americans, and Asian Americans in order to tell particular stories about American and regional identities. Emerald Points.


Russian Studies of International Relations: From the Soviet Past to the Post-Cold-War Present MARINA M LEBEDEVARecently, a renewed international interest in Russia as a world political actor has emerged. Against this background, it is useful to better understand how international relations and foreign affairs are studied in Russia and how future Russian political actors, diplomatic personnel, ministerial bureaucrats, business managers, area experts, and other officials, activists, or researchers are taught for their work on the international arena. What are the theories, approaches, and schools that guide Russian teaching on, and research of, international relations? The current state of Russian studies of International Relations to a large degree reflects the history and development of IR research during Soviet times. However, over the past 25 years, one could also observe a number of new developments ‘both substantive and institutional’ which are important not only for properly assessing the new state of this academic discipline in Russia, but also for better comprehending Russian foreign policy as well as various international activities of Russia’s regions, businesses, media, etc.Soviet and Post-Soviet Politics and Society.‘’Lebedeva, perhaps the most outstanding Russian IR specialist, provides us with an in-depth analysis of Russian IR concepts in theoretical and applied research.’’ — Sergey V. Chugrov, Moscow State Institute of International Relations‘’The uniqueness of the book is connected with the fact that it is written by one of the most prominent scholars in the field.’’ — Tatiana Alekseeva, Moscow State Institute of International Relations

Pbk | 200pp | 9783838208510 | 2018.07 ibidem Press | A$69 | NZ$80 210x148mm | USA

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RESEARCHContemporary Feminist Research from Theory to PracticePATRICIA LEAVY AND ANNE HARRISExploring the breadth of contemporary feminist research practices, this engaging text immerses the reader in cutting-edge theories, methods, and practical strategies. Chapters review theoretical work from around the globe and describe approaches to conducting quantitative, qualitative, and community-based research with participants; doing content or media analysis; and evaluating programs or interventions. Ethical issues are addressed and innovative uses of digital media highlighted. The focus is studying gender inequities as they are experienced by individuals and groups from diverse cultural, racial, and socioeconomic backgrounds, and with diverse gender identities. Delving into the process of writing and publishing feminist research, the text covers timely topics such as public scholarship, activism, and arts-based practices. Profiles of prominent researchers are supplemented by original video interviews at the companion website.“A good introduction to feminist research methodology that grounds the reader in history and theory and then moves to actual research practice, thoroughly covering the types of research that feminists are doing today. I appreciate the inclusion of contemporary digital practices, which are very important currently.” — Stacie Craft DeFreitas, PhD, Department of Social Sciences, University of Houston–Downtown Anne M. Harris, PhD, is Associate Professor and Vice Chancellor’s Senior Research Fellow at RMIT University in Melbourne and an Australian Research Council Future Fellow (2017–2021) studying intercultural creativity. She is Honorary Research Fellow at University of Nottingham, United Kingdom and Adjunct Professor at Monash University, Australia. She conducts research in the areas of gender, creativity, diversity, performance, and emerging digital ethnographies.

Pbk | 284pp | 9781462520251 | 2018.08 The Guilford Press | A$63 | NZ$73 235x156mm | USA

Doing Realist ResearchNICK EMMEL, JOANNE GREENHALGH, ANA MANZANO, MARK MONAGHAN AND SONIA DALKINBringing together leading theorists, researchers and policy makers with expertise in using realist methods, this book is a definitive guide to putting realist methodologies into practice.Not just an overview of the field, this book looks to extend current debates and apply realist methods to new and practical challenges in social research. Featuring practical, worked examples of how to turn theory into evidence, it empowers readers not just to understand realist methods, but to use them.It will help readers: negotiate the complexity of relational systems; understand the importance and relevance of cumulative theory; address concerns over data sources and quality; be flexible and creative in realist approaches; produce useful evidence for policy.Sophisticated and globally minded, this book is the perfect addition to the ongoing development and application of realist methods across evaluation, synthesis, and social research. ‘’This is the book the realist community has been asking for. It offers “tricks of the realist trade”, with useful tips for realist researchers and evaluators in areas from eliciting program theory and data gathering to understanding mechanisms. Reading the book is like eavesdropping on leaders in the field as they discuss each others’ work, and indicate future directions for realist approaches.’’ — Emma Williams, Credentialed Evaluator, Charles Darwin University

Pbk | 258pp | 9781473977891 | 2018.07 Sage Publications Ltd | A$76 | NZ$87 | UK

Heuristic Inquiry: Researching Human Experience Holistically NEVINE SULTANSince the original publication of Clark Moustakas’s classic book on heuristic research (SAGE, 1990), there has not be another book completely devoted to this method. Focused on exploring human experience from an authentic researcher perspective, this new text presents heuristic inquiry as a unique phenomenological, experiential, and relational approach to qualitative research that is also rigorous and evidence-based. Nevine Sultan describes a distinguishing perspective of this research that treats participants not as subjects of research, but rather as co-researchers and partners in an exploratory process marked by genuineness and intersubjectivity. Through the use of real-life examples illustrating the various processes of heuristic research, the author offers an understanding of heuristic inquiry that is straightforward and informal yet honors its creative, intuitive, and poly-dimensional nature. This is a book that is appropriate for graduate level qualitative research courses across disciplines in the social sciences, education, and health professions, as well as a valuable resource for scholars and practitioners. “Heuristic Inquiry presents a valuable introduction to heuristic inquiry that is at the same time sophisticated and accessible. This is a valuable resource for those seeking to explore lived experience in a rigorous and reflexive way. It addresses a significant gap by presenting a refreshing, easy to follow introduction to this methodological approach, without compromising in rigor and sophistication.” — Gerardo Blanco Ramirez, University of Massachusetts, Boston

Pbk | 320pp | 9781506355481 | 2018.07 Sage Publications, Inc | A$84 | NZ$96 229x152mm | USA

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Linear Regression: A Mathematical IntroductionDAMODAR N GUJARATIRegression analysis is one of the most widely and intensively used techniques of quantitative research in the social and behavioral sciences, economics, and the health sciences. It is used in any area of research where one is interested in studying the relationship between a variable of interest, called the response variable, and a set of predictor variables.Damodar N. Gujarati presents linear regression theory in a rigorous but approachable manner, so that it is accessible to beginning graduate students in the social sciences. The technical discussion is provided in a clear and accessible style, with advanced discussion of some of the topics offered in the appendices to the various chapters. This book is a concise exploration of the subject, and includes end-of-chapter exercises to test mastery of the chapter content.Quantitative Applications in the Social Sciences.“Damodar Gujariti brings his world-class expertise as an econometrician to bear on explicating the fundamentals of the math behind regression analysis, the most widely-used social science research tool around. His presentation shows clarity, understanding and range, always with good applied illustrations.” — Michael S. Lewis-Beck, University of Iowa

Pbk | 240pp | 9781544336572 | 2018.07 Sage Publications, Inc | A$47.99 | NZ$53.99 216x140mm | USA

SCIENCEHolographic Quantum MatterSEAN A HARTNOLL, ANDREW LUCAS AND SUBIR SACHDEVHolographic Quantum Matter, written by pioneers in the field, offers a comprehensive overview of holographic methods in quantum matter. It covers influential developments in theoretical physics, making the key concepts accessible to researchers and students in both high energy and condensed matter physics. The book provides a unique combination of theoretical and historical context, technical results, extensive references to the literature, and exercises. It will give readers the ability to understand the important problems in the field, both those that have been solved and those that remain unsolved, and will enable them to engage directly with the current literature.The book describes a particular interface between condensed matter physics, gravitational physics, and string and quantum field theory made possible by holographic duality. The chapters cover such topics as the essential workings of the holographic correspondence; strongly interacting quantum matter at a fixed commensurate density and compressible quantum matter with a variable density. Holographic Quantum Matter promises to be the definitive presentation of this material.‘’This is an excellent book written by three world leaders in this field. It provides a comprehensive discussion of the remarkable connections between gravity and condensed matter.’’ — Gary Horowitz, Distinguished Professor, University of California, Santa Barbara

Hbk | 408pp | 9780262038430 | 2018.03 The MIT Press | A$114 | NZ$132 229x178mm | USA

Carboniferous Giants and Mass Extinction: The Late Paleozoic Ice Age WorldGEORGE R MCGHEEPicture a world of dog-sized scorpions and millipedes as long as a car; tropical rainforests with trees towering over 150 feet into the sky and a giant polar continent five times larger than Antarctica. That world was not imaginary; it was the earth more than 300 million years ago in the Carboniferous period of the Paleozoic era. In Carboniferous Giants and Mass Extinction, George R. McGhee Jr. explores that ancient world, explaining its origins; its downfall in the end-Permian mass extinction, the greatest biodiversity crisis to occur since the evolution of animal life on Earth; and how its legacies still affect us today.McGhee investigates the consequences of the Late Paleozoic ice age in this comprehensive portrait of the effects of ancient climate change on global ecology. Carboniferous Giants and Mass Extinction examines the climatic conditions that allowed for the evolution of gigantic animals and the formation of the largest tropical rainforests ever to exist, which in time turned into the coal that made the industrial revolution possible—and fuels the engine of contemporary anthropogenic climate change. “Carboniferous Giants and Mass Extinction is a superb and unique synthesis of the current knowledge of processes and conditions during the Late Paleozoic, incorporating the results from all subdisciplines of the earth and life sciences. McGhee demonstrates his expertise and knowledge in all the subdisciplines in a magnificent way. The book is a pleasure to read and at the same time erudite.’’ — Hermann Pfefferkorn, University of Pennsylvania

Pbk | 368pp | 9780231180979 | 2018.07 Columbia University Press | A$89 | NZ$103 229x152mm | USA

STUDY SKILLSUnderstand Probability: Little Quick Fix JOHN MACINNESThe Little Quick Fix to Understanding Probability breaks it down step by step with crystal clear examples and exercises from one of the leading quantitative teachers in the UK. All you need is an hour and you’ll finally get it. Once it clicks into place, you can nail that section of your exam.Little Quick Fix titles provide quick but authoritative answers to the problems, hurdles and assessment points students face in the research course, project proposal or design - whatever their methods learning is.The books feature a lively, ultra-modern design in full-colour. They are designed to be an hour’s read and easy to dip in and out of with clear navigation which enables the reader to find what they need - quickly. The direct written style gets to the point with clear language. Nothing needs to be read twice and there is no fluff. DIY tasks create a work plan to accomplish a task, do a self-check quiz, and solve a problem. Checkpoints in each section make sure students are nailing it as they go and support self-directed learning. Little Quick Fix.

Pbk | 50pp | 9781526458834 | 2018.07 Sage Publications Ltd | A$21.99 | NZ$23.99 | UK

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Identify Your Variables: Little Quick FixJOHN MACINNESThe Little Quick Fix on how to Identify Your Variables unlocks the gate to simple data analysis for any stats course. Packed with lively examples it shows students what variables are and why looking for relationships between them is so interesting, and so powerful...Little Quick Fix.


Research Proposal: Little Quick FixZINA O’LEARYWhen it comes to research proposals, there’s the good, the bad, and the messy; there are essential elements and students often forget them, miss them, or struggle to find a workable plan. Zina O’Leary’s Research Proposal: Little Quick Fix gives you a clever, beautiful workbook packed with real life examples to keep you on track. Use it to: work through guided exercises; understand the elements of the proposal; and, put them together thoughtfully to create your very own research proposal - fast.Little Quick Fix.Zina O’Leary is an internationally-recognized leader in research methodologies, and has a keen interest in the application of research to evidence-based decision-making. Zina is a Senior Fellow at the Australia and New Zealand School of Government where she coordinates research and project units for their Executive Masters and Executive Education Programs.


Research Question: Little Quick FixZINA O’LEARYZina O’Leary’s Research Question: Little Quick Fix teaches students how to find their interest, hone it to a topic, and turn it into a research question that is relevant, interesting and researchable.Little Quick Fix titles provide quick but authoritative answers to the problems, hurdles and assessment points students face in the research course, project proposal or design - whatever their methods learning is.Little Quick Fix.


Know Your Numbers: Little Quick FixJOHN MACINNESThe Know Your Numbers: Little Quick Fix teaches students easy ways to nail the basic numbers, but also why it’s important. Relationships between numbers is what underpins all quantitative research. This LQF teaches them why it’s fun, and powerful, and definitely not scary, to see the world in numbers.Little Quick Fix.


Writing the Winning Thesis or Dissertation: A Step-by-Step Guide 4edRANDY L JOYNER, WILLIAM A ROUSE AND ALLAN A GLATTHORNThe classic for masters and doctoral students--newly revised and updated! Writing your masters thesis or doctoral dissertation can be a daunting task. Writing the Winning Thesis or Dissertation 4ed demystifies the process, helping you prepare your scholarly work. This experience-based, practical book takes you through the process one step at a time! Newly revised and updated, this edition uses a step-by-step approach, providing specific models and examples that will take you through the complex writing process. This excellent resource, used in its first three editions by tens of thousands of students, will provide you with clear direction for structuring a winning thesis or dissertation.The content of the 4th edition has been designed to reflect today’s electronic information age. Thus, examples will reflect current and emerging trends in preparing theses and dissertations. Also, one of the reviewer’s suggestions for “Case Studies” will be included in the 4th edition. Case studies will be based on real situations which are designed to “coach” the prospective dissertating student through some of the challenges that the student may face.‘’Writing the Winning Dissertation is an essential guidebook for students writing a master’s thesis or doctoral dissertation. I used the first edition to write an award-winning dissertation and now use the updated edition with the doctoral students I advise. Each chapter of this cogent and comprehensive book addresses crucial elements that lead to success. I highly recommend it to both students and advisors.’’ — Susan Colby, Director of Faculty Professional Development, Appalachian State University; Boone, NC, Appalachian State University

Pbk | 344pp | 9781544317205 | 2018.07 Corwin | A$84 | NZ$98 229x152mm | USA

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TOURISMThe Emerald Handbook of Entrepreneurship in Tourism, Travel and Hospitality: Skills for Successful VenturesMARIOS SOTIRIADISThis book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the knowledge, know-how and best practices in order to assist them in planning, implementing and managing business ventures in the field of tourism. It constitutes a valuable contribution to developing the necessary knowledge, competencies and skills of entrepreneurial decision-making and ventures. It would serve as a guide for those studying entrepreneurship and preparing for entrepreneurial careers as well as a reference for the practical use of entrepreneurs at the planning, implementation, operation and evaluation stages of building a tourism business. Examples from the industry/business world are provided to illustrate real-life practice and give readers a better understanding of entrepreneurship in tourism.


RECENT BESTSELLERSThe Presidency of Barack Obama: A First Historical AssessmentJULIAN E ZELIZERBarack Obama’s election as the first African American president seemed to usher in a new era, and he took office in 2009 with great expectations. But by his second term, Republicans controlled Congress, and, after the 2016 presidential election, Obama’s legacy and the health of the Democratic Party itself appeared in doubt. In The Presidency of Barack Obama, Julian Zelizer gathers leading American historians to put President Obama and his administration into political and historical context.

Pbk | 360pp | 9780691182100 | 2018.03 Princeton University Press | A$47.99 | NZ$57.99 216x140mm | USA

Taming the Sun: Innovations to Harness Solar Energy and Power the PlanetVARUN SIVARAMSolar energy, once a niche application for a limited market, has become the cheapest and fastest-growing power source on earth. What’s more, its potential is nearly limitless -- every hour the sun beams down more energy than the world uses in a year. But in Taming the Sun, energy expert Varun Sivaram warns that the world is not yet quipped to harness erratic sunshine to meet most of its energy needs. And if solar’s current surge peters out, prospects for replacing fossil fuels and averting catastrophic climate change will dim. Innovation can brighten those prospects, Sivaram tells us. Unleashing all this innovation will require visionary public policy: funding researchers developing next-generation solar technologies, refashioning energy systems and economic markets, and putting together a diverse clean energy portfolio. Although solar can’t save the planet by itself, it can be the centerpiece of a global clean energy revolution.

Hbk | 392pp | 9780262037686 | 2018.03 The MIT Press | A$59.99 | NZ$79 229x152mm | USA

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