four five seconds rihanna

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FOUR FIVE SECONDS - RIHANNA. Track name: Four five seconds. Album Name: Anti Artist Name: Rihanna Genre: Soul Pop/Folk Pop Release date: January 24, 2015 Writer and Produced by: West, McCartney, Mike dean , Dave long streth and Noah Goldstein with an additional writing from Kirby Lauryen, Ty dola sign, Dallas Austin and Elon Rutberg. Record Label: Roc Nation Type of Video: Performance Based Length: 3:08 Director: Inez and Vinoodh

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Page 1: Four five seconds   rihanna

FOUR FIVE SECONDS - RIHANNA.Track name: Four five seconds.

Album Name: AntiArtist Name: RihannaGenre: Soul Pop/Folk PopRelease date: January 24, 2015Writer and Produced by: West, McCartney, Mike dean , Dave long streth and Noah Goldstein with an additional writing from Kirby Lauryen, Ty dola sign, Dallas Austin and Elon Rutberg. Record Label: Roc NationType of Video: Performance BasedLength: 3:08Director: Inez and Vinoodh

Page 2: Four five seconds   rihanna

CONCEPT: This is a performance based Music Video as Rihanna

and Kanye west are seen lipsync-ing and moving along with the lyrics throughout the video.

Rihanna has been shown as a sad girl, who is at the same time crying.

The whole video is Black and White and there is no such narrative and storyline in the video.

Both of them are wearing Denim Material shirts and pants.

They are in a direct eye contact with the camera as they are acting.

Their expressions are very emotional and serious as no humor has been seen in the music video.

There is a white back ground throughout the music video.

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Rihanna is lipsyncing moving along with the beat of the song.

She is seen as she is fed up from people taking her for granted as the lyrics and her expressions are totally related : “I think I've had enough, I might get a little drunk.I say what's on my mind, I might do a little timeCause all of my kindness, is taken for weakness”

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Her expressions of being fed up and her attitude has been shown when she rolls her eyes.

Paul McCartney has shown playing a guitar throughout the video. He is facing his back in the beginning of the shot and slowly faces towards the camera.

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As the male singing part of the song comes, the video shows Kanye West in a full zoomed shot

He is directly eye contacting with the camera as well.

Page 6: Four five seconds   rihanna

He is lip syncing with actions with hands which shows how aggressive and serious he is which will make audience to get engaged with this look by him.

He is dancing along with the beat.

Page 7: Four five seconds   rihanna

White background has been shown throughout the video and its black and white video.

Full shots have also been taken.

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This look given by her with the eyes and her expressions here personifies her in a sexually attractive way according to Laura Mulvey’s theory.

Page 9: Four five seconds   rihanna

Many jump cuts have been shown in the music videos.

And the scene suddenly changes and jumps to another scene.

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She has been shown as crying which indicates how sad she is which creates a sense of sadness in her.

Extreme closeups of her look has been shown as well.

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She is in a very light make up and a glossy eye make up which gives her a really plain look according to her outfit and character shown in the music video.

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Both of them Rihanna and Kanye West are wearing Denim material shirts.

Both of them are wearing Timberland boots.