freak out, geek out, or seek out: trends, transformations, and libraries
DESCRIPTION
We have a choice with technology change - we can freak out about it, jump in unprepared, or seek out the best tools and trends for our libraries - and plan for those! David describes the current social media transformation taking place, and applies those changes to a library setting. Then David also discusses the changes a library needs to make to meet and participate in our new online, participatory world, and provides pointers to plan for these changes.TRANSCRIPT
David Lee KingTopeka & Shawnee County Public Library
davidleeking.com
Freak Out, Geek Out, or Seek Out:
Trends, Transformations, & Change in Libraries
http://flickr.com/photos/simplearts/501346927/
http://www.flickr.com/photos/girlgeek/29078014/
http://www.flickr.com/photos/gerlos/3119891607/
http://www.flickr.com/photos/bestrated1/2621358221/
What has Changed?
Competition
http://www.flickr.com/photos/sir_mervs/2691990934/
?http://www.flickr.com/photos/45688285@N00/46323500/
?http://www.flickr.com/photos/benjamingolub/3059525763/
http://www.flickr.com/photos/rkleine/3567189079/
http://www.flickr.com/photos/rkleine/3567189079/flickr.com/photos/jblyberg/4505413539/
the big G
the big G
Tech Changesin Libraries
1970’s: adapting to OPACs
1980’s: The PC takes off…
1990’s: Internet Appears
2004: “Web 2.0” coined
The Emerging Web is...
decentralized
2-way mobile
real timesocial
publicmultimedia
real time
decentralized
Website
YouTube
MySpace
Second Life
Flickr
Yelp
Foursquare
Gowalla
multimedia
EC=MC
mobile
social
2-way
http://www.flickr.com/photos/civisi/2611679744/
public
http://www.flickr.com/photos/sreejithk2000/2385193167/
public
http://www.flickr.com/photos/sreejithk2000/2385193167/
What’s Topeka Doing?
3 Realities:1. all services will be physical & digital
2. we’ll use the web to build unique stuff3. to some, the digital branch will be their only branch
Digital Branch Manager
Answers Tough Questions
Long Range Planner
Manager
Evangelist
Scans Horizon Executive Editor
Community Manager
content
Content
Content
Content
RSS
Media
content creator
• librarian
• library staff
• all staff assigned to help out
• trained and released
multimedia content creator
• we bought cameras and camcorders
• i’m training staff of how to use them
• we encourage it
• we give time for it
Community
Entryways
conversation
in the website
in the website
in the website
in the website
in the website
outside the website
outside the website
outside the website
video
http://flickr.com/photos/psilver/2572105282/
video
The Libraryin your pocket
?
Goals
Sharing
Content
Community
Our Stories
Telling our Story
story means
• more than the facts
• being a reporter... or an editorialist
• blogging!
• sharing - our favorite recipes
• our trip to spain
• and surrounding it with our stuff (books)
What next?
Why Pay Attention to these changes?
1.The rest of the world
is already there
http://www.flickr.com/photos/wwworks/2222523486/
2. You can be the example
http://www.flickr.com/photos/13933408@N06/2197666469/
Lester Public Library is a Public library. This library is the central facility for the library system that serves Two Rivers, WI. The collection of the library contains 70000 volumes. The library circulates 130000 items per year. The library serves a population of 13000 residents .Lester Public Library is a Public library. This library is the central facility for the library system that serves Two Rivers, WI. The collection of the library contains 70000 volumes. The library circulates
130000 items per year. The library serves a population of 13000 residents .Lester Public Library is a Public library. This library is the central facility for the library system that serves Two Rivers, WI. The collection of the library contains 70000 volumes. The library circulates 130000 items per year. The library serves a population of 13000 residents .
Lester Public Library is a Public library. This library is the central facility for the library system that serves Two Rivers, WI. The collection of the library contains 70000 volumes. The library circulates 130000 items per year. The library serves a population of 13000 residents .Lester Public Library is a Public library. This library is the central facility for the library system that serves Two Rivers, WI. The collection of the library contains 70000 volumes. The library circulates
130000 items per year. The library serves a population of 13000 residents .Lester Public Library is a Public library. This library is the central facility for the library system that serves Two Rivers, WI. The collection of the library contains 70000 volumes. The library circulates 130000 items per year. The library serves a population of 13000 residents .
Lester Public Library is a Public library. This library is the central facility for the library system that serves Two Rivers, WI. The collection of the library contains 70000 volumes. The library circulates 130000 items per year. The library serves a population of 13000 residents .Lester Public Library is a Public library. This library is the central facility for the library system that serves Two Rivers, WI. The collection of the library contains 70000 volumes. The library circulates
130000 items per year. The library serves a population of 13000 residents .Lester Public Library is a Public library. This library is the central facility for the library system that serves Two Rivers, WI. The collection of the library contains 70000 volumes. The library circulates 130000 items per year. The library serves a population of 13000 residents .
3.Connect
with your communityhttp://flickr.com/photos/fcpl/2275150197/
4. community pulse
http://flickr.com/photos/davemorris/59066078/
4. community pulse
http://flickr.com/photos/davemorris/59066078/
http://flickr.com/photos/davemorris/59066078/
5.You set the pace
http://flickr.com/photos/pinkpooch/894503710/
be relevant
http://flickr.com/photos/orangeacid/459207903/
http://www.flickr.com/photos/jblyberg/4028376129/
model the way
flickr.com/photos/lulutoo/2951107695/
flickr.com/photos/deansfurniture5/2462980045/
headrush.typepad.com/creating_passionate_users/2006/02/its_the_stupid.html
CustomerJourney
Mapping
flickr.com/photos/thetoad01/2317084812/
improving the ordinary
flickr.com/photos/goatopolis/189188667/flickr.com/photos/rvettese/264579764/
flickr.com/photos/jrnoded/3340607045/
flickr.com/photos/beyondbeauty/4241128107/
flickr.com/photos/mmewuji/4386845410/
flickr.com/photos/wlscience/4200630845/
http://www.flickr.com/photos/92wardsenatorfe/3126053699/
flickr.com/photos/92wardsenatorfe/3126053699/
flickr.com/photos/fornal/437703236/
flickr.com/photos/picturesofthings/2437232419/
know your patrons
http://www.flickr.com/photos/fling93/115162765/
101%
communication
communication
communicationcommunicationcommunicationcommunication
communicationcommunication
communication
communicationcommunication
communication
Gauge your staff
http://flickr.com/photos/imagezen/150337240/
find staff interests
• match with goals you already have
• give it to the best fit - might be IT, might be circ staff
• Help translate from 1.0 to 2.0
Find Champions
cibercomics.com/wp-content/uploads/2008/07/bis_layer_spiderman.gif
With great powercomes great...
?
FindingTime
Changing focus
Scheduleyourtime
Granting time
• give time - for reading, playing, learning, creating
• send staff to formal training
• practical training for staff - teach what's relevant to your staff and library
• buy books for training
flickr.com/photos/29106784@N02/2719649603/
Thank You!
davidleeking.com