from the customer pain to the value proposition
DESCRIPTION
Start Academy 2014 presentation. How to identify your customer pain and develop a strong Value proposition using Design Thinking.TRANSCRIPT
![Page 1: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/1.jpg)
![Page 2: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/2.jpg)
Du problème à la proposition de valeur
![Page 3: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/3.jpg)
Du problème à la proposition de valeur
Client/utilisateur
Business
Idée/technologie
![Page 4: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/4.jpg)
Du problème à la proposition de valeur
5 + 5 = ?
![Page 5: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/5.jpg)
Du problème à la proposition de valeur
? + ? =10
![Page 6: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/6.jpg)
Du problème à la proposition de valeur
le challenge – la question
Comment peut-on aider QUI
pour atteindre OBJECTIF
![Page 7: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/7.jpg)
Du problème à la proposition de valeur
![Page 8: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/8.jpg)
Du problème à la proposition de valeur
Sortez !
![Page 9: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/9.jpg)
Empathie !
![Page 10: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/10.jpg)
OBSERVEZ !
![Page 11: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/11.jpg)
![Page 12: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/12.jpg)
INTERVIEW
![Page 13: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/13.jpg)
POURQUOI ? (5x)
![Page 14: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/14.jpg)
Source : http://www.businessmodelgeneration.com/downloads/value_proposition_canvas.pdf
![Page 15: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/15.jpg)
BRAINSTORMING
![Page 16: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/16.jpg)
Source : http://www.businessmodelgeneration.com/downloads/value_proposition_canvas.pdf
![Page 17: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/17.jpg)
![Page 18: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/18.jpg)
![Page 19: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/19.jpg)
Apprendre =ECHOUER
souvent pour REUSSIR
rapidement
![Page 20: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/20.jpg)
www.balsamiq.com!
![Page 21: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/21.jpg)
![Page 22: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/22.jpg)
http://www.youtube.com/watch?feature=player_embedded&v=7QmCUDHpNzE
![Page 23: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/23.jpg)
![Page 24: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/24.jpg)
![Page 25: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/25.jpg)
![Page 26: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/26.jpg)
Equipe !
![Page 27: From the Customer Pain to the Value Proposition](https://reader036.vdocument.in/reader036/viewer/2022070317/5564714bd8b42a5b318b4b75/html5/thumbnails/27.jpg)
Osez demander [email protected]