frontify enterprise suite - managing brand guidelines in the digital age
TRANSCRIPT
Managing brand guidelines in the digital age.
Frontify Enterprise Suite
website
microsite
native apps
youtube
web applications
POS
The SituationGrowing Number of digital Touchpoints
website
native apps
youtube
web applications
POSmicrosite
The GoalA consistent Brand Experience
Brand Guidelines / Corporate Design Manual
website
microsite
native apps
youtube
web applications
POS
The SolutionBrand Guidelines
The hardest way to manage…
BrandNet
A better way to manage
Our IdeaThe Frontify Platform
Project Workspace
Pattern Library
Digital Style Guide
Our IdeaThe Frontify Platform
Pattern Library
Digital Style Guide
Project 1
Project 2
Project 3
Project 4
Project 5
Project 6
Project 7
Project n
Pattern Library
Digital Style Guide
Digital Style Guide
This is Frontify
A joyful web app to manage brand guidelines and work collaboratively on design projects, based on those
guidelines.
Core Modules
Digital Style Guide
Pattern Library
Project Workspace
Digital Style Guide
Colors
Typography
Mode
Insert Block
Tech Standards
Tech Standards
Pattern Library
Example: Buttons
Example: Icon Buttons
Pattern Builder
Project Workspace
Project Overview
File Browser
Design Discussion
References
Branding Example - Lufthansa
Branding Example - TUI
Why Frontify?Fast and intelligent documentation of branding guidelines
Easy shareable with all stakeholders
All design projects and design assets on one platform
Reduced brand divergence and easier brand governance
The first platform to combine the advantages of design style guides and frontend style guides
Easy collaboration and discussion with project members (internal & external)
Modern web application with a very good user experience
Contact
Andreas Fischler, CEO [email protected] Mobile: +41 79 336 08 02 Twitter: @afischler LinkedIn: http://goo.gl/HYn2sT XING: http://goo.gl/S5Cg8c