funny images - stanford facebook class
TRANSCRIPT
![Page 1: FUNNY IMAGES - Stanford Facebook Class](https://reader036.vdocument.in/reader036/viewer/2022062418/554d86eab4c9053e0c8b52fe/html5/thumbnails/1.jpg)
Funny ImagesDecember 12, 2007
CS377wJack WuJosh LiptzinLinus Liang
![Page 2: FUNNY IMAGES - Stanford Facebook Class](https://reader036.vdocument.in/reader036/viewer/2022062418/554d86eab4c9053e0c8b52fe/html5/thumbnails/2.jpg)
Goal
Create a viral FB application
![Page 3: FUNNY IMAGES - Stanford Facebook Class](https://reader036.vdocument.in/reader036/viewer/2022062418/554d86eab4c9053e0c8b52fe/html5/thumbnails/3.jpg)
Funny Images Version1
Rate Pictures• Had high user engagement• But, no virality
![Page 4: FUNNY IMAGES - Stanford Facebook Class](https://reader036.vdocument.in/reader036/viewer/2022062418/554d86eab4c9053e0c8b52fe/html5/thumbnails/4.jpg)
Share Pictures• People who see a funny
images usually share it
Verticalize the Application• Create higher user
engagement• Better CPM
User generated content• Increase stickyness• Scalability
Funny Images Version 2
![Page 5: FUNNY IMAGES - Stanford Facebook Class](https://reader036.vdocument.in/reader036/viewer/2022062418/554d86eab4c9053e0c8b52fe/html5/thumbnails/5.jpg)
Force users to invite• It works• Day over day growth is
40 -50% increase in page views
Funny Images Version3
![Page 6: FUNNY IMAGES - Stanford Facebook Class](https://reader036.vdocument.in/reader036/viewer/2022062418/554d86eab4c9053e0c8b52fe/html5/thumbnails/6.jpg)
Key Take Away
• People will invite if you ask them to• More features does not correlate to virality• Verticalization does work
• 13 page views/visit, 4.5 minutes avg time on site, still growing at 40-50% a day
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Funny Image Demo
![Page 8: FUNNY IMAGES - Stanford Facebook Class](https://reader036.vdocument.in/reader036/viewer/2022062418/554d86eab4c9053e0c8b52fe/html5/thumbnails/8.jpg)
Questions?
http://apps.facebook.com/funnyimages/