future forward · 2019-11-18 · enterprise agility technical requirements, digital transformation...

FUTUREFORWARD

EVENT GUIDE

The PMI Registered Education Provider logo is a registered trade mark of the Project Management Institute, Inc.

CHICAGO, ILDecember 2 - 5, 2019HYATT REGENCY O’HARE

Are you ready for a challenge and an opportunity? As conference Vice President, my team and I would like to offer both. We have prepared one of the most unique combinations of sessions and workshops available to you across North America.

As Business Analysis Professionals, you are often tasked with managing teams, predicting shifting scenarios and ensuring careful direction, all while understanding the importance of the bottom line. Our conference, BusinessAnalystWorld is designed to create scenarios that deliver these skill-set enhancing situations.

Whether it’s through classroom-style sessions by recognized experts and innovators or peer-to-peer casual conversations, the learning process will be natural and above all, fun!

Along with gaining knowledge and making new acquaintances, it’s important to remind you that we are an IIBA and PMI® Registered Education Provider. Attendees can claim one credit for every hour of education, up to 26 in total over 4 days, which goes a long way when earning your certification.

I encourage you to take advantage of all the learning and networking opportunities this event provides. Please do not hesitate to contact me directly if you have any questions!

Amy Ruddell | Vice President, Business [email protected]

FUTURE FORWARD

GREETINGSFROM THECONFERENCEVICE PRESIDENT

CH

ICA

GO

PMI is a registered mark of The Project Management Institute, Inc.

4 5

CHICAGO, IL | DECEMBER 2-5, 2019 | HYATT REGENCY O’HARE >>> PMBACONFERENCES.COM/CHICAGO <<<

BUSINESSANALYSTWORLD CHICAGOADVISORY BOARD

Welcome Message . . . . . . . . . . . . . . . . . . . . . . . . 3

Advisory Board . . . . . . . . . . . . . . . . . . . . . . . . 4

Important Delegate Information

. . . . . . . . . . . . . . . . . . . . . . . . 5

Keynote Speakers . . . . . . . . . . . . . . . . . . . . . . . . 6 - 7

Monday & Tuesday Schedule-at-a-glance

. . . . . . . . . . . . . . . . . . . . . . . . 8 - 9

Symposium Descriptions . . . . . . . . . . . . . . . . . . . . . . . . 10 - 21

Workshop Descriptions . . . . . . . . . . . . . . . . . . . . . . . . 22 - 24

Sponsors & Exhibitors . . . . . . . . . . . . . . . . . . . . . . . . 25 - 26

Keynote Speaker 8:30AM – 9:45AM

Symposium Sessions 10:00AM – 3:30PM

Keynote Speaker 3:45PM – 5:00PM

Networking Reception 5:00PM – 6:00PM

Keynote Speaker 8:30AM – 9:45AM

Symposium Sessions 10:00AM – 3:30PM

Keynote Speaker 3:45PM – 5:00PM

Workshops 8:30AM – 4:30PM

Workshops 8:30AM – 4:30PM

IMPORTANT DELEGATE INFORMATION

TABLE OF CONTENTS

CONFERENCE HOURSMONDAY, DECEMBER 2ND

TUESDAY, DECEMBER 3RD

WEDNESDAY, DECEMBER 4TH

THURSDAY, DECEMBER 5TH

www.pmbaconferences.com/chicago

Our Conference Informationcan be found at:

To download presentations: Go to: pmbaconferences.com/chicago

Go to the Program Menu. Click on a session with the FILE icon beside it. This indicates a document is available for download. Follow the instructions to log in and access the documents.

Please note: Not all speakers have shared their presentations.

We update the website program page with the documents as they are received.

Robin Bronstein AllState

Betty Burke U.S. Cellular

Oana Cojocaru Performance Trust Capital

Tami D’Angelis Coventry Health Care

David DeWitt NueVista Group, IIBA Chicagoland Chapter

Amie Fitzgerald Ulta Beauty

Christopher Getter AVP

Gezinus Hidding Loyola University

Tomette Kirk IIBA, Northeast Wisconsin Chapter Senior BA, United Health Group

Mark Rayha CUNA Mutual Group, IIBA Madison Chapter

Jody Reeme NorthWestern University

David Saboe Capital One, IIBA Chicagoland Chapter

Joni Staack CUNA Mutual Group

David Heidt Past President of the IIBA Chicagoland Chapter, Enterprise Agility

www.projecttimes.comwww.batimes.com

MY SHOW APPDownload the free myShowApp from the Apple or Google App stores (search myshowapp) or go to myshowapp.com and follow the links on the home page. Once installed, enter your email and the App code located on the back of your badge.

@PROJECTWORLD#BAWCHI

FOLLOW US!

6 7


2019 KEYNOTE SPEAKERS

KNOW YOUR LEADERSHIP COMPASS: A ROADMAP TO LEAD WITH PASSION AND PURPOSE

SLAYING YOUR ORGANIZATIONAL DRAGONS (BEFORE THEY SLAY YOU)

WE’RE DROWNING IN DATA! ARE YOU PREPARED TO HELP?

The title of a recent HBR article by Randy Bean and Tom Davenport, says it all, “Companies are Failing in Their Efforts to Become Data-Driven.” The research results they cite from NewVantage Partners are unequivocable: People AND process are the number 1 obstacle. For this to significantly shift, the authors state that organizations must address “cultural barriers to business adoption.” They didn’t say, “What’s needed is more advanced technology,” or “Get everyone to think like a data scientist” or “Better data visualizations are needed.” Did you know that: · Being data-driven is an impossible goal … and that another outcome can drive cultural success? · Observations based on data differ wildly from insights and that only insights can drive transformation and innovation? · Communicating findings from data will likely fall flat if data in any form is included? If you’re interested in learning the answers to these questions, this Keynote is for you! In this talk, Lori will reveal several “mythconceptions” that we’re routinely taught to believe that cause cultural barriers to adoption. Learn what you can do as a PM or BA to help your enterprise create a more connected, collaborative culture and gain meaningful business benefits from data.

Business Leaders, Managers, and Directors may be brilliant leaders in one situation and do not have the same results in another. Management gurus agree: Anyone can lead, not everyone can be a successful leader. The previously embraced command-and-control techniques are increasingly ineffective. Today’s business environment demands leaders to be alert, agile, enterprising, and skilled in the art of diplomacy. As a leader, it’s imperative to articulate who you are, and what you stand for, and why you’re excited to lead your team. Are these areas you feel you need to develop? Do you have a compass to guide you on the journey of leading through challenging times, your teams, stay flexible in dealing with them; try to respond to them in ways that address their needs and interests. If so, join us for this Keynote “Know your Leadership Compass: A Roadmap to Lead With Passion and Purpose.” It is a highly-interactive reflective process that sets a path to transformational leadership. Participants will receive a navigational direction to support others as they assert their leadership maturity and learn how their thinking and behavior impact the way they lead others.

Jimmy GodardBank of America

Vince MirabelliGlobal Project Synergy Group

Lori SilvermanPartners for Progress

DECEMBER 2 | 3:45PM - 5:00PM

DECEMBER 2 | 8:30AM - 9:45AM DECEMBER 3 | 8:30AM - 9:45AM

Beware! Beyond Here Be Dragons! They cause nothing but pain, heartache, and immeasurable frustration. They have sacked cities, scorched the ground to make the land inhospitable, and caused entire empires to fall. Dragons! They’re the worst! Well, then get ready for a shock, noble knights…the dragons we fight everyday, with whom we are entwined in an eternal struggle, are winning…which, obviously, is not good for us. In fact, there are 7 dangerous, dastardly dragons that dominate, preventing our organizations (and us!) from achieving our full potential. No matter your industry, sector, or market, we all deal with dragons; some are just little baby dragons, best to be dealt with before they grow too large, because those older dragons make victory much more difficult. But not impossible. So grab your sword, your shield, and your shouts…we’ve dragons to slay!

MUTUAL RESPECT – YOU MAKE THE DIFFERENCE

Disrespect happens. No matter how we reinforce expectations for workplace respect, every workplace encounters those who become workplace nightmares. If ignored or handled badly, bad behavior can devastate a project, team or organization like a wildfire. If handled early and effectively, relationships and workplace culture will be enriched. This makes disrespect management critical – it takes skill to effectively avoid arguments, clarify misunderstandings, deal with disputes, and repair relationships. Simply put - disrespect requires intervention and direct conversations. This Keynote provides leaders with tools for approaching and resolving disrespect issues before they become full-blown conflicts. Participants will learn how to assess the situation early, maturely and how to change the context of the conversation. This Keynote helps leaders use direct conversations to take the initiative to confront the problem. Critical to disrespect management, participants will develop strategies for changing the context of conflicts from negative to positive, from disrespectful to appropriate. Participants will learn how to turn a disagreement into an opportunity to provoke learning and enrich relationships.

Paul PelletierPaul Pelletier Consulting (PPC)

DECEMBER 3 | 3:45PM - 5:00PM

8 9


7:30 am - 8:30 am Networking Breakfast

8:30 am -9:45 am

LONDON FLORENCE PARIS UNITED AB

1 0:00 am -11:00 am

Business Agility: Being a BA in the Age of AgileDave Saboe Mastering Business Analysis

Business Analysis Skills and Competencies in the Digital AgeJared GoraiIIBA

Requirements Elicitation Like an FBI Agent, Mother of a Teenager, and 2 Year OldDeena Chadwick CommonSensical BA Consulting

That’s Not Your Job! Debunking Role Clarity MythsCourtney Vos IIBA Central Iowa Chapter

11:15 am -12:15 pm

Common Patterns to Split User StoriesClinton Ages Coach Clinton

I’m a BA Girl in an Agile WorldMindy Bohannon Excella Consulting

So many BA certifications - why one is right for you?Rachael WilterdinkSkyline Technologies

Once Upon a Time: The Business Analyst StorytellerBob Prentiss The Uncommon League

12:15 pm -1:15 pm Networking Lunch

1:15 pm -2:15 pm

#KonMari your Backlog: Tidying up Those PBIsJennifer Forrest & Julie WymanExcella Consulting

Change Got you Down? How to Roll with the Punches When You’d Rather be Throwing ThemJennifer Bedell ADP

Collaboration and Work Management Across TeamsJacques GoupilPPM Works

Understanding Your Customer’s NeedsShirley Sartin OneAmerica

2:30 pm -3:30 pm

7 Leadership and Development Lessons from Harry PotterHans EckmanInfo-Tech Research Group

Key Technology Concepts BAs Should KnowDavid HeidtEnterprise Agility

Stakeholders & SMEs Are People Too! CommonSensical Communication & CollaborationDeena ChadwickCommonSensical BA Consulting

The Badass Business Analyst Bucket ListBob Prentiss The Uncommon League

3:45 pm -5:00 pm

5:00 pm - 6:00 pm Networking Reception and Sponsor Showcase

7:30 am - 8:30 am Networking Breakfast

8:30 am -9:45 am

LONDON FLORENCE PARIS UNITED AB

1 0:00 am -11:00 am

Inexpensive, easy to learn SaaS tools for the Business AnalystDavid HeidtEnterprise Agility

Technical Requirements, Digital Transformation & The Future of Business AnalysisBob PrentissThe Uncommon League

The Acceleration Edge, Extraordinary Results in Half the Time!John KennedyKennedy Consulting Group

Unicorns in the Forest: How to Leverage your Unique Skills in the WorkplaceRebecca ScottVivid Spring Solutions

11:15 am -12:15 pm

7 Agile and DevOps Insights I Wish I Knew EarlierHans EckmanInfo-Tech Research Group

Ideation - The Role of Business Analysis in Bringing Order to the Intake FunnelDave Davis & Gideon Okonrende Ohio Health

When Resistance is Futile: Agile Alignment in a Hybrid EnvironmentJennifer BattanOut of the Box BA / The Uncommon League

From Sideburns & Mullets to Stakeholders & Milestones: How Rock n Roll can help save your project and keep you singing!David Shaffer Jr. Reed Tech Jennifer Bedell ADP

12:15 pm -1:15 pm Networking Lunch

1:15 pm -2:15 pm

Evening the Odds: Monte Carlo Project ForecastingHunter TammaroExcella Consulting

Future Proof YourCareer – SkillsRequired to Remain Relevant & Employable in an InnovativeChanging WorldDavid Shaffer Jr. Reed Tech

The Time Trials: How to Invest Time in Analysis and Win Never-ending Calendar WarsRebecca ScottVivid Spring Solutions

Ugly Babies, and What to do With ThemVince MirabelliGlobal Project Synergy Group

2:30 pm -3:30 pm

Becoming the BAPOJennifer BattanOut of the Box BA/ The Uncommon League

Being an ABLE Business AnalystNisha EricFedEx Services

Predictive Agile Value AssessmentVasista Sandeep Srinivasa Conduent Inc.Shubha RamachandraIntel Corporation

Transferable skills – How to move from Business Analyst to Agile Product OwnerClinton AgesCoach Clinton

3:45 pm -5:00 pm

Schedule at-a-glanceMonday, December 2

SLAYING YOUR ORGANIZATIONAL DRAGONS (BEFORE THEY SLAY YOU)

Vince MirabelliGlobal Project Synergy Group

ROSEMONT BALLROOM AB




Schedule at-a-glanceTuesday, December 3

WE’RE DROWNING IN DATA! ARE YOU PREPARED TO HELP?

Lori SilvermanPartners for Progress

KNOW YOUR LEADERSHIP COMPASS: A ROADMAP TO LEAD WITH PASSION AND PURPOSE

Jimmy GodardBank of America

MUTUAL RESPECT – YOU MAKE THE DIFFERENCE

Paul PelletierPaul Pelletier Consulting (PPC)

10


11

SYMPOSIUM DESCRIPTIONSMonday, December 2 | 8:30am - 5:00pm

8:30am - 9:45am | ROSEMONT BALLROOM ABSLAYING YOUR ORGANIZATIONAL DRAGONS (BEFORE THEY SLAY YOU) Vince Mirabelli, CBAP, CCXP, MBB,PMP, Principal, Global Project Synergy Group

Beware! Beyond Here Be Dragons! They cause nothing but pain, heartache, and immeasurable frustration. They have sacked cities, scorched the ground to make the land inhospitable, and caused entire empires to fall. Dragons! They’re the worst! Well, then

get ready for a shock, noble knights…the dragons we fight everyday, with whom we are entwined in an eternal struggle, are winning…which, obviously, is not good for us. In fact, there are 7 dangerous, dastardly dragons that dominate, preventing our organizations (and us!) from achieving our full potential. No matter your industry, sector, or market, we all deal with dragons; some are just little baby dragons, best to be dealt with before they grow too large, because those older dragons make victory much more difficult. But not impossible. So grab your sword, your shield, and your shouts…we’ve dragons to slay!

10:00am - 11:00am | LONDONBUSINESS AGILITY: BEING ABA IN THE AGE OF AGILE

Dave Saboe, Agile Coach, Mastering Business Analysis Are you getting the most out of your Agile practices? During this session, we’ll take a look at the hits, near misses, and outright failures in getting the promised benefits from Agile. You’ll understand some of the misconceptions that prevent you and your organization from achieving true Business Agility. By attending this interactive session, you’ll discover ways to adjust your techniques to overcome challenges and get the most out of your Agile practice.LEARNING OBJECTIVES• Discover the real meaning of Business Agility and

how to achieve the promise of Agile• Understand how misconceptions about Agile

techniques hold you back• Find out how to adjust your techniques to

maximize the benefits and outcomes for your organization

10:00am - 11:00am | FLORENCEBUSINESS ANALYSIS SKILLS AND COMPETENCIES IN THE DIGITAL AGE

Jared Gorai, Director, Regions & Chapters, IIBA

Times are changing at a faster and faster pace and Business Analysis Professionals need to understand the changes and how they affect the world around them. The McKinsey Global Institute identified 12 disruptive technologies that will transform life, business and the global economy in the very near future. In this interactive session, we will review seven of the disruptors that will most likely affect us during our careers as well as discuss some of the future trends and core concepts in business analysis and the outlook on the future of the Business Analysis Professional.

10:00am - 11:00am | PARISREQUIREMENTS ELICITATION LIKE AN FBI AGENT, MOTHER OF A TEENAGER, AND 2 YEAR OLD

Deena Chadwick, Business Analyst Lead, Owner, CommonSensical BA Consulting Requirements elicitation is not simply gathering requirements. Requirements are not just laying around waiting for you to pick them up and write them out. All too often the most obvious requirements are wrong or incomplete. CommonSense tells us if we want to elicit the requirements like the best of them, we need to learn from the experts at asking questions and getting answers: FBI Agents, Mothers of Teenagers, and Curious 2-Year Olds.LEARNING OBJECTIVES• Learn how to elicit requirements like an FBI

Agent takes advantage of natural human instincts techniques, approaches, and tools to use to identify when someone is resisting

• Learn how to elicit requirements like a mother of a teenager, asking probing questions, tough love, let them know you care

• Learn how to elicit requirements like a 2 year old, walk in with little or no assumptions, how to ask the same question in different ways, power of why

10:00am - 11:00am | UNITED ABTHAT’S NOT YOUR JOB! DEBUNKING ROLE CLARITY MYTHS

Courtney Vos, CBAP, Business Systems Integrator, IIBA Central Iowa Chapter

What is a Business Analyst? What do we do? What SHOULD we do? What is our ROLE? An ever-changing world means ever-changing expectations and, through them all, the Business Analyst role will NEVER fit into a perfectly defined box. Join me as I explore five myths of role clarity and share techniques to identify your strengths and build your OWN dream job.Learning Objectives• Explore myths of creating role clarity in your

teams• Learn the leading causes of ineffective

collaboration and how to overcome them• Apply business analysis techniques to define

your own role

11:15am - 12:15pm | LONDONCOMMON PATTERNS TO SPLIT USER STORIES

Clinton Ages, PCP, SPC, Professional Coach, Coach Clinton

As your organization embarks on the journey to become Agile, one of the most powerful skills Product Owners and Business Analysts can bring to the table to support the optimized flow of work through the team is to properly split stories. This session discusses many patterns for splitting stories and provides tips for finding clues to help you.Learning Objectives• Will be able to use traditional Business Analyst

artifacts in supporting Story splitting• Will be able to define traceability for Stories

in the backlog• Will be able to distinguish when a Story is

a candidate for splitting

11:15am - 12:15pm | FLORENCEI’M A BA GIRL IN AN AGILE WORLD

Mindy Bohannon, CBAP, Business Analyst, Excella Consulting

Is what a Business Analyst (BA) does on an Agile project much different from what is done on a waterfall project? During this session we’ll review how the role of a BA on an Agile project can vary. BAs impact the development team, and what makes a BA good at their jobs. All Analysts bring excellent communication, collaboration, and trust to their work on project teams – but how we communicate and collaborate will differ. In small group discussions, and with the larger group of all attendees, we’ll discuss how BAs impact Agile project success.Learning Objectives• Review Agile principles• Who are the 3 Amigos?• Roles a BA plays on a project other than BA

11:15am - 12:15pm | PARISSO MANY BA CERTIFICATIONS - WHY ONE IS RIGHT FOR YOU?

Rachael Wilterdink, CBAP®, PMI-PBA®, PSM I, CSM, Senior Business Analyst, Skyline Technologies

This presentation will delve into topic of business analysis certifications. It will cover what possible benefits might be realized from earning certification, along with what certifications are available, and what the requirements are for each of them.Learning Objectives• Discover the reasons why certification might be

beneficial• Learn which different Business Analysis

certifications are available• Help you to understand the requirements for

each certification, so you can choose the right one for you

12 13


11:15am - 12:15pm | UNITED ABONCE UPON A TIME: THE BUSINESS ANALYST STORYTELLER

Bob Prentiss, CBAP, CEO, The Uncommon League

Did you hear the one about the non-functional requirement looking for the functional requirement in all the wrong places? Probably not, but it sounds like there is a great story in there somewhere that needs to be told! Business Analysts should be telling requirements stories that are memorable. That’s right, I said memorable; measurable comes later. The most effective communicators tell stories and Business Analysts are supposed to be the most effective communicator on the team. Come learn what a compelling requirements story looks like and how to tell it. Stories that are memorable, contagious, interesting, and ensure the requirements are clearly understood. Learn structures, how emotions play into the story, how to hold your stakeholder’s interest, how improvisation and the art of surprise can enhance the story and keep it relevant for your audience. A business rule, a functional requirement and a paper prototype walk into a bar… and to hear how that story is told in song you will have to see it to believe it. What’s your story Business Analyst, and are you telling it?

1:15pm - 2:15pm | LONDON#KONMARI YOUR BACKLOG: TIDYING UP THOSE PBIS

Jennifer Forrest, Lead Consultant, Excella Consulting Julie Wyman, Agile Coach, Excella Consulting Have you tidied up your personal life with Marie Kondo and now wondering now how to apply the principles of tidying guru Marie Kondo’s #KonMari method to your work life? Learn how to make your product better by the life changing magic of tidying up your backlog.Learning Objectives• Explain the benefits of simplicity and how it

relates to the product backlog• Understand how the #KonMari tidying up

method can be applied in the context of a product backlog and the steps to take to get started

• Describe how to “store” product backlog items to increase visibility and facilitate decision-making

1:15pm - 2:15pm | FLORENCECHANGE GOT YOU DOWN? HOW TO ROLL WITH THE PUNCHES WHEN YOU’D RATHER BE THROWING THEM

Jennifer Bedell, Senior Business Analyst, ADP The pace of change continues to increase leaving many of us struggling to keep up. As a result, we work longer days and we worry about seemingly insignificant things. We will explore why change continues to accelerate and we will practice techniques for managing our own ability to ‘roll with the punches’. We might even discover that change can be a great motivator!Learning Objectives• Determine when to embrace a change and when

to walk away• Using change as a motivator• Techniques to stay grounded when change

storms hit

1:15pm - 2:15pm | PARISCOLLABORATION AND WORK MANAGEMENT ACROSS TEAMS

Jacques Goupil, Director of Training and Business Development, PPM Works Let the experts at PPM Works walk you through real-world scenarios highlighting work management and collaboration with Microsoft PPM, Office 365 groups, Teams, Planner, Flow, and the Tracking tool. Join us for this demystifying session and walk away with your PPM organizational, PPM collaboration and work management road map. Topics include: - Leveraging Microsoft 365 (OneNote, Teams, Planner and Flow) - Microsoft Planner to Project Integration - Tracking tool (flexibility is key when tracking items) - Use Cases - What to Use WhenLearning Objectives• Learn what Microsoft 365 tools to use when• Understand the different capabilities of

collaboration tools within Microsoft 365 and how to use them

• Walk away with a clearer understanding of how to efficiently and effectively collaborate across teams using the newest Microsoft 365 applications

1:15pm - 2:15pm | UNITED ABUNDERSTANDING YOUR CUSTOMER’S NEEDS

Shirley Sartin, CBAP, PBA, PMP, CSM, BSAC, Business Analyst Lead, OneAmerica It is important for an organization to identify what they need and why they need it without focusing on a technical solution. The what/why understanding should begin at a strategic level and continue as business requirements are abstracted to lower levels. This session will provide attendees with easy-to-use methods to assist the business in quickly identifying and quantifying their need (the what and why) while also initiating the tracing of requirements. Techniques presented have been successfully used as a pre-cursor to many different types of projects in government and commercial industries identifying focus for efforts while also establishing scope for projects.Learning Objectives• How to identify and transition business drivers

and pain points into the highest level of requirements

• How to identify and quantify business benefits• How to identify and document success criteria

2:30pm - 3:30pm | LONDON7 LEADERSHIP AND DEVELOPMENT LESSONS FROM HARRY POTTER

Hans Eckman, Principal Research Director, Info-Tech Research Group Do the circumstances make the leader or do great leaders make the circumstances? In J.K. Rowling’s amazing book series, Harry Potter finds himself rejoining the wizarding world only to discover he has a legend to live up to. Each year Harry and friends faced a new series of personal and environmental challenges they had to overcome. Join us to discover seven secrets of leadership, teams, and personal growth from the book series that changed the world. We will discuss pivotal strategies and approaches that Harry used to overcome He Who Must Not Be Named. You will learn how to apply these lessons to your professional journey and personal growth.Learning Objectives• Learn why diverse teams with a common thread

are your best problem solvers• Learn how to play to your strengths and

overcome weaknesses• Learn the importance of standing up for the right

thing and why it can be so difficult


14 15


2:30pm - 3:30pm | FLORENCEKEY TECHNOLOGY CONCEPTS BAs SHOULD KNOW

David Heidt, Past President of the IIBA Chicagoland Chapter, Enterprise Agility HTML, APIs, SPAs, RPA, AI, CSS, NoSQL…the list goes on and on. If BAs working on technology projects lack an understanding of key technology concepts it can impair their ability to collaborate with their tech partners and design effective solutions for stakeholders. But which technology concepts should a BA be versed in? The presenter begins to demystify key technology concepts the BA should focus on and why. Attendees walk away with a practical roadmap for learning what they need to know as BA on technology projects.

2:30pm - 3:30pm | PARISSTAKEHOLDERS & SMEs ARE PEOPLE TOO! COMMONSENSICAL COMMUNICATION & COLLABORATION

Deena Chadwick, Business Analyst Lead, Owner, CommonSensical BA Consulting Stakeholders & SMEs Are People Too! CommonSensical Communication & Collaboration focuses on something we always need to improve our skills for interacting with our stakeholders and subject matter experts. Learning how to identify and engage with the key people who influence your project will improve every other aspect of product delivery.Learning Objectives• Learn how to identify key people (Stakeholders /

SMEs) - Key People Matrix vs. Stakeholder Matrix - CommonSensical RASCI

• Learn how to effectively communicate with key people - Identify preferred communication styles - Identify needs vs wants

• Learn how to activate key people who are not engaged - Determine if an inactive key person is neutral, disinterested, or obstinate - Customer collaboration over contract negotiation

2:30pm - 3:30pm | UNITED ABTHE BADASS BUSINESS ANALYST BUCKET LIST

Bob Prentiss, CBAP, CEO, The Uncommon League Is it the end of an era? The beginning of the end? As businesses change so must our profession to meet their needs. Business analysis is not dead, it is evolving and that is okay. It really is! After all, the egg did not get to where it is today without the chicken evolving (it’s true - the chicken came first). Change is happening way too quickly for woulda, coulda, shoulda. In this session, I will share my bucket list with you, but more importantly we will work together to create yours. This is not a “Someday I wish I...” bucket list, but a genuine, actionable, dare-I-say ultimate bucket list for this profession, that will transform you into the Analyst of the future!Learning Objectives• Discuss expectations for what the future

looks like• Create a “bucket list” of things they must do

today to meet the future head on• Develop your future plan “bucket list” and leave

with it in your hands!

3:45pm - 5:00pm | ROSEMONT BALLROOM ABKNOW YOUR LEADERSHIP COMPASS: A ROADMAP TO LEAD WITH PASSION AND PURPOSE

Jimmy Godard, MCIS, MBA, PMP, ITIL, Senior Change Manager, Service Delivery Manager, Program Manager, Bank of America

Business Leaders, Managers, and Directors may be brilliant leaders in one situation and do not have the same results in another. Management gurus agree: Anyone can lead, not everyone can be a successful leader. The previously embraced

command-and-control techniques are increasingly ineffective. Today’s business environment demands leaders to be alert, agile, enterprising, and skilled in the art of diplomacy. As a leader, it’s imperative to articulate who you are, and what you stand for, and why you’re excited to lead your team. Are these areas you feel you need to develop? Do you have a compass to guide you on the journey of leading through challenging times, your teams, stay flexible in dealing with them; try to respond to them in ways that address their needs and interests. If so, join us for this Keynote “Know your Leadership Compass: A Roadmap to Lead With Passion and Purpose” It is a highly-interactive reflective process that sets a path to transformational leadership. Participants will receive a navigational direction to support others as they assert their leadership maturity and learn how their thinking and behavior impact the way they lead others.


16 17


8:30am - 9:45am | ROSEMONT BALLROOM ABWE’RE DROWNING IN DATA! ARE YOU PREPARED TO HELP?

Lori Silverman, Strategist and Owner, Partners for Progress

The title of a recent HBR article by Randy Bean and Tom Davenport, says it all, “Companies are Failing in Their Efforts to Become Data-Driven.” The research results they cite from NewVantage Partners are unequivocable: People AND process are the number 1

obstacle. For this to significantly shift, the authors state that organizations must address “cultural barriers to business adoption.” They didn’t say, “What’s needed is more advanced technology,” or “Get everyone to think like a data scientist” or “Better data visualizations are needed.” Did you know that: · Being data-driven is an impossible goal … and that another outcome can drive cultural success? · Observations based on data differ wildly from insights and that only insights can drive transformation and innovation? · Communicating findings from data will likely fall flat if data in any form is included? If you’re interested in learning the answers to these questions, this Keynote is for you! In this talk, Lori will reveal several “mythconceptions” that we’re routinely taught to believe that cause cultural barriers to adoption. Learn what you can do as a PM or BA to help your enterprise create a more connected, collaborative culture and gain meaningful business benefits from data.

10:00am - 11:00am | LONDONINEXPENSIVE, EASY TO LEARN SAAS TOOLS FOR THE BUSINESS ANALYST

David Heidt, Past President of the IIBA Chicagoland Chapter, Enterprise Agility Today’s SaaS marketplace is providing a new breed of analysis and modeling tools where BAs can be productive in minutes and easily collaborate with colleagues and stakeholders. Free subscriptions and pay-as-you-go licensing models make it easy for BAs to leverage these state of the art tools while aligning with their organization’s internal standards. The speaker walks attendees through examples of top SaaS tools available on the web that BAs can start using today.

10:00am - 11:00am | FLORENCETECHNICAL REQUIREMENTS, DIGITAL TRANSFORMATION & THE FUTURE OF BUSINESS ANALYSIS

Bob Prentiss, CBAP, CEO, The Uncommon League More and more, roles in organizations demand more technical savvy. Everyone is talking about digital transformation. Where do these two things meet? Technology is rapidly changing to meet those needs and in turn, is changing how we need to approach our roles and the requirements that drive product changes. The term “Technical Requirements” is not an industry standard yet they seem to be cropping up more and more. What is the best way to handle these Technical Requirements? Who should own them? How can we analyze them? How do they fit in with Digital Transformation? Are you ready for your technical future? Come join us for a lively and interactive view into these two worlds and see how they will play a part in your future!Learning Objectives• Break down the myths behind Technical

Requirements and Digital Transformation• Understand the need to become more technical

in your role• Define what Technical Requirements and Digital

Transformation are

10:00am - 11:00am | UNITED ABUNICORNS IN THE FOREST: HOW TO LEVERAGE YOUR UNIQUE SKILLS IN THE WORKPLACE

Rebecca Scott, CBAP, IIBA-AAC, Founder, Vivid Spring Solutions Business Analysts hold a myriad of unique skills and techniques that may be as rare as unicorns in your kingdom. Whether these are skills you bring from a previous role or newly-acquired skills, it is sometimes challenging to apply those skills within your kingdom. This session will provide approaches that you can use to prove to your royalty and subjects that unicorns DO exist, AND they are amazing!Learning Objectives• How to find opportunities to leverage unique

skills when they are unfamiliar to others• How to demonstrate value in those skills and

communicate the value• How to track positive results and leverage them

for success

10:00am - 11:00am | PARISTHE ACCELERATION EDGE, EXTRAORDINARY RESULTS IN HALF THE TIME!

John Kennedy, CPCP, Neuroplastician, Kennedy Consulting Group Are you starting to feel overwhelmed by the increasingly complex demands put on your time? Do you get stressed at work and/or home? Do you feel that you’ll always be behind, struggling to catch up never mind getting ahead? Do you wish you could just upgrade your brain’s processing speed like you do your computers’? Then you’ll love this session! We’ll explore the power of neuroplasticity – the incredible capacity for our brains to change physically from everything we do and even think. Understanding this will help you take back control of your life to help you be more efficient and reduce stress. Plus, you’ll learn to perform an exercise originally designed for military elites to improve your mental processing speed, focus and intuition. You will notice these areas starting to improve by the end of this session and you can keep the exercise to use on your own. It is a great neuroprimer to refocus/speedup your brain whenever you need it!

11:15am - 12:15pm | PARISWHEN RESISTANCE IS FUTILE: AGILE ALIGNMENT IN A HYBRID ENVIRONMENT

Jennifer Battan, CSM, CBAP, Chief Creativity Encourager, Out of the Box BA/The Uncommon League You understand Agile basics like ceremonies, roles, velocity, sprints and such. And then, it happens. Your department “goes Agile.” It’s no longer about the theory of Agile, but how to make Agile work where you are. How do we align the roles of the past with new Agile roles and responsibilities? How do we excel as an Agile team when we work with teams that aren’t Agile? Let’s look beyond the values and principles of Agile to learn techniques to make all of this work in the real world.Learning Objectives• How to align job roles and responsibilities into

your Agile team• Why there really is room for Business Analysis

and Project Management techniques in Agile• How to work with other teams (from super-Agile

to not Agile at all) to meet your milestones

11:15am - 12:15pm | UNITED ABFROM SIDEBURNS & MULLETS TO STAKEHOLDERS & MILESTONES: HOW ROCK N ROLL CAN HELP SAVE YOUR PROJECT AND KEEP YOU SINGING! David Shaffer Jr., Manager of Business Analysis, Reed Tech Jennifer Bedell, Senior Business Analyst, ADP Is your project Dead or Alive? Are project issues spinning you right round, round, round? Does it feel you “Can’t get no Satisfaction?” If so join us for this interactive session where you will learn about common issues that can impede your project and how to successfully deal with them. Take back control of your project and your sanity after watching Jenn & Dave act out common scenarios that will crush your project and your soul! You’ll learn simple techniques for handling multiple project scenarios in this interactive and entertaining session.Learning Objectives• Rock into the details of five common issues that will derail your project• Roll away with simple techniques to eliminate dead air and rip the most common issues out of your projects• Dance back to work with a set list of actions that

will give you the chops to take control of your teams

SYMPOSIUM DESCRIPTIONSTuesday, December 3 | 8:30am - 5:00pm

18 19


11:15am - 12:15pm | LONDON7 AGILE AND DEVOPS INSIGHTS I WISH I KNEW EARLIER

Hans Eckman, Principal Research Director, Info-Tech Research Group In user surveys by VersionOne each year, over 80% of respondents claim faster delivery, better teamwork, and closer stakeholder alignment. However in quantitative studies, Agile is no better than other delivery methodologies. Wait, WHAT?!!! Why is that? Companies are moving to DevOps, BusDevOps, DevSecOps, SalesBusDevSupportSecRinseRepeatOps (and the list goes on), but few teams can agree what that means or how to do it. What are we missing? In this session, we’ll look at seven patterns and insights that will help you understand why these programs aren’t achieving their full value and what needs to change to fully succeed.Learning Objectives• Understand the primary reasons why Agile and

DevOps teams are struggling• Learn the most important key to successful team

delivery (Hint: It’s not methodology)• Discover ways to help influence and transform

your teams into highly productive ones

11:15am - 12:15pm | FLORENCEIDEATION - THE ROLE OF BUSINESS ANALYSIS IN BRINGING ORDER TO THE INTAKE FUNNEL

Dave Davis, Ohio HealthGideon Okonrende, PMP, SCM, Director, OhioHealth Analysis plays a critical role in determining the viability of a project initial idea. This session will focus on the feasibility analysis within a healthcare organization’s intake funnel and sharing our success. It will look at challenges of the analysis in the funnel and optimizing it for efficient project prioritization. Topics include: functions of the analysis, the Analyst role, balance between business and technical investigation, and placing an idea fits in overall business strategy.Learning Objectives• Understand the responsibility of the Business

Analyst (PBA) for determining the feasibility of turning an idea into a project

• Understand how the analysis will help determine technical feasibility, business fit, and benefits realization to prioritize eventual projects

• An Analyst checklist will be explained to demonstrate capturing the results of the analysis in order to properly prioritize projects

1:15pm - 2:15pm | LONDONEVENING THE ODDS: MONTE CARLO PROJECT FORECASTING

Hunter Tammaro, CSP, ICP-ATF, Lead Consultant, Excella Consulting Even experienced teams struggle to make accurate project forecasts. After all, Agile projects embrace uncertainty and welcome changing requirements over the course of development. With the Monte Carlo technique, you can create a project forecast that works around your unknowns to make your project successful.Learning Objectives• How to create a project forecast using the Monte

Carlo technique• How to use a forecast to manage scope and

schedule releases• Some limitations of Monte Carlo and ways to be

successful in spite of them

1:15pm - 2:15pm | FLORENCEFUTURE PROOF YOUR CAREER – SKILLS REQUIRED TO REMAIN RELEVANT & EMPLOYABLE IN AN INNOVATIVE CHANGING WORLD

David Shaffer Jr, Manager of Business Analysis,Reed Tech Are you future proofing your career as a Project Manager or Business Analyst? Do you know what skills will ensure you remain a critical player on product development teams? Don’t let the future pass you by! Join me in an exploration of the top skills you need to succeed as a PM/BA now and in the future! Real world stories and examples from the field will emphasize the importance of future proofing your career to avoid becoming obsolete and unemployable!Learning Objectives• Learn the skills PM’s/BA’s will need to be

successful in the immediate future• Gain insight into how you can increase your value

as a PM/BA and deliver exceptional results• Learn how to stay relevant in your role and

identify skills you can learn to future proof your career

1:15pm - 2:15pm | PARISTHE TIME TRIALS: HOW TO INVEST TIME IN ANALYSIS AND WIN NEVER-ENDING CALENDAR WARS

Rebecca Scott, CBAP, IIBA-AAC, Founder, Vivid Spring Solutions There’s no time for that. Really, there isn’t time for that stakeholder meeting, that analysis work, that prioritization exercise...said no Business Analyst ever. This session will arm you with information that you can take back to your project or team to demonstrate effective time management, wrangle calendars, and ultimately deliver value. While today’s calendar may have won the battle, after this session, you will know how to win the war.Learning Objectives• How to engage your stakeholders when their

time is short• How to articulate the value of the work you

do, and help others understand that it is a worthwhile investment of time

• How to approach time management within constrained, high-pressure environments

1:15pm - 2:15pm | UNITED ABUGLY BABIES, AND WHAT TO DO WITH THEM

Vince Mirabelli, CBAP, CCXP, MBB,PMP, Principal,Global Project Synergy Group Ugly babies are everywhere in your organization, and they are taking you down from the inside, causing you unknown (and unneeded) pain. Despite likely hiding in plain sight, these Ugly Babies may be negatively impacting your ability to deliver on important projects, improve organizational processes, which leads to a disengaging of your staff and team and worst of all, costing you a ton of money. (Disclaimer: All babies are beautiful...I’m obviously not talking about REAL babies – VM)Learning Objectives• First and foremost, we’ll answer the question,

“What is an Ugly Baby?”• Identify the largest sources of Ugly Babies in

your organization, and the role they play in your organizational processes

• Learn what elements are needed and how to put them in place, to most effectively mitigate the impact and influence of all our Ugly Babies


20 21


2:30pm - 3:30pm | LONDONBECOMING THE BAPO

Jennifer Battan, CSM, CBAP, Chief Creativity Encourager, Out of the Box BA/The Uncommon League Your team is becoming more and more Aagile every sprint. The roles and events all make sense, but there’s one role that isn’t quite filled. What happens when there isn’t a ‘real’ product owner? How can we straddle the tradition role of Business Analyst and the new view of Product Owner? Become the BAPO. The perfect blend of BA and PO skills to fill the role without cloning, driving yourself crazy, or working two jobs.Learning Objectives• Inspect Business Analyst and Product Owner to

find the perfect blend of skills and techniques for a BAPO

• Learn techniques and approaches to keep the team working in-sprint, and keep the business aligned and informed

• Learn methods for organizing, prioritizing and communicating requirements to provide value to every stakeholder

2:30pm - 3:30pm | FLORENCEBEING AN ABLE BUSINESS ANALYST

Nisha Eric, MBA, SAFe Agilist (SA), MBA- MIS Portfolio Mgt. Advisor, FedEx Services Understand what ABLE is and how the tool is a Quality Driven Management tool. Understand ABLE’s four phases. Assess, Build, Launch and Evaluate. Apply it in a BA’s daily work to achieve reduced cost, to work smarter and improved customer experience.Learning Objectives• Understand what ABLE is and how the tool is a

Quality Driven Management tool• Understand ABLE’s four phases. Assess, Build,

Launch and Evaluate• Apply it in their daily work to achieve reduced

cost, to work smarter and improved customer experience.

2:30pm - 3:30pm | PARIS PREDICTIVE AGILE VALUE ASSESSMENT

Vasista Sandeep Srinivasa, CSM®, ITIL®, Green Belt in LSS, Business Analytics Manager, Conduent Inc. Shubha Ramachandra, PMP®, CSM®, Certified SAFe 4 Practitioner and Cert, Program Manager, Intel Corporation Effort estimation is more of an art than science. Bad estimates will invariably result in cost overruns, aggravated customers and poor quality. Idea is to enable right sizing/estimation technique for project delivery with the help of Interactive Agent, Machine Learning and Predictive Analytics.Learning Objectives• Simple technique for higher team morale• Understand Importance of Agile and SAFe• Mitigate risk of slippages by “Better Estimation”

2:30pm - 3:30pm | UNITED AB TRANSFERABLE SKILLS – HOW TO MOVE FROM BUSINESS ANALYST TO AGILE PRODUCT OWNER

Clinton Ages, PCP, SPC, Professional Coach, Coach Clinton Are you ready for the jump? Your organization is going Agile and you heard that the Business Analyst role doesn’t exist in an Agile environment. Are you ready to become a Product Owner? Come learn how your existing skills can be leveraged to move into the role of Product Owner.Learning Objectives• Will review key Business Analysis skills which

are necessary to be a successful Agile Product Owner

• Will discuss common roadblocks found on the journey to becoming a Product Owner

• Will create a growth and development plan to prepare them for the role of Agile Product Owner

3:45pm - 5:00pm | ROSEMONT BALLROOM AB MUTUAL RESPECT – YOU MAKE THE DIFFERENCE

Paul Pelletier, Principal, Paul Pelletier Consulting (PPC)

Disrespect happens. No matter how we reinforce expectations for workplace respect, every workplace encounters those who become workplace nightmares. If ignored or handled badly, bad behavior can devastate a project, team or organization like a wildfire.

If handled early and effectively, relationships and workplace culture will be enriched. This makes disrespect management critical – it takes skill to effectively avoid arguments, clarify misunderstandings, deal with disputes, and repair relationships. Simply put - disrespect requires intervention and direct conversations. The Keynote provides leaders with tools for approaching and resolving disrespect issues before they become full-blown conflicts. Participants will learn how to assess the situation early, maturely and how to change the context of the conversation. The Keynote helps leaders use direct conversations to take the initiative to confront the problem. Critical to disrespect management, participants will develop strategies for changing the context of conflicts from negative to positive, from disrespectful to appropriate. Participants will learn how to turn a disagreement into an opportunity to provoke learning and enrich relationships.


22 23


Workshop Descriptions Wednesday, December 4 | 8:30am - 4:30pm

A BUSINESS ANALYST AND A PROJECT MANAGER WALK INTO AN AGILE BAR

FACTS TELL, STORIES SELL: HOW TO STORIFY DATA AND INFORMATION TO GET YOUR POINT ACROSS

TECHNICAL REQUIREMENTS, DIGITAL TRANSFORMATION & THE FUTURE OF BUSINESS ANALYSIS

BRINGING BALANCE TO THE FORCE: HOW TO LEVERAGE DESIGN THINKING FOR PROCESS IMPROVEMENT AND CUSTOMER EXPERIENCE

Lori Silverman Partners for Progress

Bob Prentiss The Uncommon League

Vince Mirabelli Global Project Synergy Group

How do you effectively share a data-driven business case? How do you keep stakeholders engaged while sharing a bunch of numbers and figures? How do you turn a pile of statistics into something that’s meaningful? All data has a voice. Someone has to extrapolate meaning from it — and then transform this meaning into a compelling story that moves people to take action. In this workshop, you’ll learn how to storify data and information to more quickly get your point across to get the action that’s needed.

Learning Objectives• Determine what a specific set of data/information is

trying to tell you and others — its meaning• Create a compelling story from the data/information’s

meaning• Decide on a story structure that best suits what you’re

trying to convey so people are moved to take action

More and more, roles in organizations demand more technical savvy. Everyone is talking about digital transformation. Technology is rapidly changing to meet those needs and in turn, is changing how we need to approach our roles and the requirements that drive product changes. The term “Technical Requirements” is not an industry standard yet they seem to be cropping up more and more. What is the best way to handle these Technical Requirements? Who should own them? How can we analyze them? Are you ready for your technical future? Come join us for a fun-filled day to learn about Technical

Requirements, discover what they really are, are not, and how to document them.Learning Objectives• Define what Technical Requirements are • Define what digital transformation is• Break down the myths behind Technical Requirements• Understand the need to become more technical in

your role• Learn how to document Technical Requirements • Understand how to approach analysis of more

technical projects

Sounds like the start of a good story. The most common problem facing Agile practitioner isn’t the basics – it’s how it all fits together on a typical project. How does an Agile project get started? Once it gets started, how do you plan it in sprint zero? How do you pull an Agile sprint back from the brink of failure? What’s the best way to show status on a sprint? In this workshop we take you on a ride through a typical Agile project with all the turns and twists along the way from planning, epics, theme, user stories, backlogs, spikes, status and risk. Resource Management issues? We got that covered too. Understand how the pieces of Agile fit together into a process and how to use it effectively. Learn how a Business Analyst and Project Manager can fit into Agile. Bring your toughest situations. Let’s roll

up our sleeves and work through them in this interactive journey through an Agile project. This workshop is designed for intermediate to advanced Agile practitioners.Learning Objectives• Walk through an Agile project from beginning to the

end in this interactive fast paced workshop that will bring deeper understanding to how the Agile fundamentals fit together into an efficient process.

• Learn how to pull sprint back from the brink of failure and manage risk in an Agile environment.

• Discover new approaches to techniques to manage communication, expectations setting, status reporting, resource management, and much more.

What’s all this I hear about Design Thinking? And how is design going to help my organization improve business processes, customer experience and employee engagement? Well, in the same way that the Agile methodology has changed the way we work, Design Thinking was created to change the way we solve problems. As in Agile, Design Thinking solutions are totally focused on the needs of your users, to deliver rapid, iterative value. Through a process of brainstorming, iteration, and testing, Design Thinking helps ensure you’re solving the right problems, and validating those solutions before expensive development and design occurs. The key to Design Thinking is approaching the process with the goal of finding actionable results—uncovering unexpected ideas you wouldn’t have otherwise considered, to get new, creative solutions. It’s not meant for every kind of problem. But it has proven to be quite effective at addressing business process problems, which tend to be focused on end users and what they value. And in

the same way that Agile allows teams to adjust, with iterative cycles and short sprints, Design Thinking is an especially great way to pivot in order to meet the ever-changing needs of customers. In fact, it’s possible to get creative solutions in less than a day. In this workshop, participants will learn about the Design Thinking process, and then team up to solve a business process case problem; you’re going to learn by doing. Ready to step outside your comfort zone and get started? Join me in a galaxy far, far away to solve this little rebellion problem.Learning Objectives• Understand the stages of thought in Design Thinking,

to leverage existing tools to drive innovative solutions• Apply the decision-making process in both individual

circumstances, and within a team• Determine which decision solution is best, and how to

determine what “best” means for your problem, and apply innovation and creativity to the development of your decisions

LONDON PARIS

VIENNA

FLORENCE

Jennifer Battan Out of the Box BA/The Uncommon LeaguePaul CrosbyThe Uncommon League

24 25


Workshop DescriptionsThursday, December 5 | 8:30am - 4:30pm

MENTAL AGILITY TRAINING

STEPPING UP TO PRODUCT OWNERSHIP

John Kennedy, CPCP, Director, Mental Performance Institute

Dave Saboe, Agile Coach, Mastering Business Analysis

Experience Mental Agility Training to physically change your brain to be more focused and make better decisions faster, especially under stress. Recognized as essential leadership qualities by the military they can improve your performance whatever your role at work and home.

Learning Objectives• Learn about neuroplasticity and how this knowledge

can help you change and improve habits• Learn a PM based approach to improve your thinking

process• Learn an engaging, interactive exercise that will

noticeably improve your focus and decision making speed very quickly

A great Product Owner can help organizations achieve amazing outcomes for their customers. As more organizations transform to an Agile way of working, many Business Analysts have the opportunity to step up to a Product Owner role. A Product Owner needs many of the same skills as Business Analysts, but it also requires additional skills and a mindset shift. Will you be ready for this next step in your career?

Learning Objectives• Learn product discovery techniques to identify the

right problem to solve• Understand how to apply Lean and Agile techniques

to maximize the value delivered by the team• Discover new tools you can use when you partner with

your Product Owner or when you move into the role yourself

COMMONSENSE BUSINESS ANALYSIS! HOW TO APPLY THE COMMONSENSICAL APPROACH

WHAT DOES THE FUTURE HOLD? USING SCENARIO PLANNING TO MITIGATE UNCERTAINTY AND HEIGHTEN SUCCESS

Deena Chadwick, Business Analyst Lead | Owner, CommonSensical BA Consulting

Lori Silverman Partners for Progress

Have you ever asked yourself, “Why am I doing this when it doesn’t make any sense?” Information systems and digital technologies are getting more and more complex. We deal with technologically advanced designs with complicated rules and crazy multi-interfaced systems with the capability of learning and teaching themselves. What our industry needs the most is a good dose of common sense. Learn how to simplify things in a way that allows you to truly be lean and agile.

Learning Objectives• Learn how to apply The CommonSensical Approach• Walk through real-life scenarios and case studies to

learn how to identify when things are over complicated

• Walk away with tips, tricks, and methods for simplifying and streamlining business analysis

Ever find yourself on a program or project where the end result underestimated what was really needed? Or where the end result was no longer aligned to where the business needed to head because uncontrollable factors occurred along the way? Ever have disagreements at the front end of an initiative about what might happen in the marketplace during the course of getting project work done? Because we live in a VUCA (volatile, uncertain, chaotic and ambiguous) world, on large, complex projects and programs that take significant time and resources to implement, it’s not enough to

articulate a singular vision without first understanding the possible futures likely to unfold and impact your initiative. In this hands-on workshop, you’ll experience all the steps in scenario planning in a team environment so that you’re equipped to facilitate the process back at work.Learning Objectives• Develop an effective scenario question• Outline the steps in scenario planning• Guide a team through developing scenarios for

a program or project.

PARIS

VIENNA

FLORENCE

LONDON

SPONSORS & EXHIBITORS

ASPE

Since 2001, American Society of Professional Education (ASPE) has trained all of the Fortune 100, thousands of professionals across the globe, and we understand the components of assessments, coaching, and training.

As the nation’s leading IT professional development company, we specialize in building customized, enterprise solutions. Through our wide range of Subject Matter Experts, strategic partnerships, and our ACT model, your teams are given the tools and knowledge necessary to make your organization more efficient, more effective, and more successful.Bronze Sponsor

IIBA GREATER MADISON

Ongoing professional development is a key benefit to membership and is supported at the chapter level through activities, meetings, and educational programs. Chapters also enable networking with fellow BAs from a wide variety of organizations and industries, in a local, face-to-face setting. Joining the IIBA acknowledges your commitment to high performance and excellence in the area of business analysis. As an IIBA chapter member, you can leverage the membership more fully - join the Greater Madison Chapter today!Association Partner

IIBA CHICAGOLAND

The Chicago Chapter of the International Institute of Business Analysis has been serving the Chicagoland area for over 10 years with Chapter programs and activities, career development, mentoring, and other professional support services. All are welcome at our Chapter meetings which are held the first Wednesday of most months. Please visit our Chapter web site at www. chicago.iiba.org to see more.Association Partner

IIBA SOUTHEAST WI CHAPTER

The vision of IIBA Southeast WI Chapter is to develop awareness and recognition of the value of the role of the Business Analyst and to offer valuable experiences that support each individual’s journey of learning, certification, and successful practice.Association Partner

IIBA WEST MICHIGAN

International Institute of Business Analysis (IIBA) West Michigan Chapter is an independent non-profit professional association to serve the growing field of business analysis in West Michigan region.

Established since 2016, the West Michigan IIBA chapter is dedicated to bringing the West Michigan Business Analyst Community together to help grow, connect, and evolve the profession of Business Analysis!

Our mission is to promote the Business Analyst profession by defining what business analysis is and increasing recognition of the value of the business analyst role in organization - Business Analyst, Business System Analyst, Business Process Improvement Analyst and Business Intelligence Analyst, to name a few!

We exist to create corporate support for the IIBA within the local market by generating marketing/awareness programs that demonstrate the value of business analysis and the IIBA.We seek to support opportunities for members to network with, and gain knowledge from seasoned Business Analysis Practitioners as well as with industry leaders.Association Partner

26 27


SPONSORS & EXHIBITORS

INTERNATIONAL ASSOCIATION OF INNOVATION PROFESSIONALS (IAIOP)

With over 3000 members in 100+ countries, the International Association of Innovation Professionals (IAOIP.org) is the world’s only innovation certifying body, and the sole US TAG 279 to ISO (International Standards Organization). With this, our members are uniquely able to gain an early view, and help to influence the setting of global Innovation Standards. We are a networked community delivering innovation tools and collaboration across nations, industries governments, and academia. IAOIP’s Academy provides members with the latest in innovation training with on-demand access to learning from the top experts and practitioners in innovation. Join the IAIOP in setting the global bar for innovation, in driving actionable global innovation, developing the tools to innovate, offering certifications recognized globally, and providing a networked community to drive innovation success across the world. Association Partner

BA TIMES & PM TIMES

Our team keeps the site consistently updated with in-deptharticles, blogs, whitepapers, templates, and webinars,ensuring that BA Times & PM Times is at the forefront ofrelevant content surrounding all developments regardingproject management, PMI® Certification, business/systemsanalysis, CBAP Certification, industry events, andcutting-edge PM & BA insights. Most importantly, BA & PMTimes is committed to the advancement and recognition ofthe PM & BA Community.Media Sponsor

NOTESNOTES

DEPAUL UNIVERSITY - SCHOOL OF CONTINUING & PROFESSIONAL STUDIES

DePaul University Continuing and Professional Education (DePaul CPE) provides adult students with the latest knowledge and practical insights to enhance their professional development and advance their careers.Bronze Sponsor

28 29


NOTESNOTESNOTESNOTES

30 31


NOTESNOTESNOTESNOTES

CHICAGO, IL | DECEMBER 2-5, 2019 | HYATT REGENCY O’HARE

CHICAGO Fall 2020

BOSTON Fall 2020

VANCOUVER Fall 2020

WASHINGTON May 4-6, 2020ORLANDO April 6-8, 2020

TORONTO May 25-28, 2020

2020 2020 CONFERENCE SCHEDULECONFERENCE SCHEDULE

future forward · 2019-11-18 · enterprise agility technical requirements, digital transformation...

Documents