gali reznik, amdocs
DESCRIPTION
RightScale User Conference NYC 2011TRANSCRIPT
RIGHTSCALE USER CONFERENCE
CUSTOMER PRESENTATIONS
June 2011
Welcome!
Gali Reznik - Cloud Computing ExpertAmdocs
RightScale Customer Presentations
AMDOCS > CUSTOMER EXPERIENCE SYSTEMS INNOVATION
Information Security Level 1 – Confidential © 2011 – Proprietary and Confidential Information of Amdocs
> The Issues:
> Security & Compliance
> Software Complexity
> SLA’s
> Enterprise middleware isn’t cloud-friendly
> The Opportunity:
> Automation – Today’s topic
> Software repository
> Service-Oriented IT
> IT Consolidation
> Hybrid Clouds
The Enterprise Journey to the Cloud
AMDOCS > CUSTOMER EXPERIENCE SYSTEMS INNOVATION
Information Security Level 1 – Confidential © 2011 – Proprietary and Confidential Information of Amdocs
Common path to reach the Cloud
Traditional ITSiloed/over capacity/server sprawl
ConsolidationPhysical infrastructure
VirtualizationIncrease utilization
StandardizationImprove efficiency
AutomationRapid Provisioning
Resource PoolingShared workloads
Cloud ComputingDynamic/Elastic/Pay per Use
AMDOCS > CUSTOMER EXPERIENCE SYSTEMS INNOVATION
Information Security Level 1 – Confidential © 2011 – Proprietary and Confidential Information of Amdocs
> Integrate with existing installer(s)> Not really designed for silent install.
> Application installation requires many manual configuration actions.
> Struggles with dynamic environments.
> Automate middleware (e.g. WebLogic)> Installation is straight-forward.
> Configuration is difficult (we use in-house tools).
> Elasticity is difficult from operational point of view.
> Automate databases (e.g. Oracle 11g)> Silent install of Oracle tricky (we use snapshots).
> Schema definition and baseline content.
> Dynamic vs Static Template> Dynamic RightScale ServerTemplates™ give significant flexibility and
reuse. Strong feature of Rightscale.
> Static Templates bundle all components together which makes maintenance difficult. Avoid this at all cost.
Enterprise Software Automation
AMDOCS > CUSTOMER EXPERIENCE SYSTEMS INNOVATION
Information Security Level 1 – Confidential © 2011 – Proprietary and Confidential Information of Amdocs
> Geographical Coverage –> Public clouds offer coverage that is hard to match
> Public clouds enable rapid time to market in new markets
> Disaster Recovery –> DR can be implemented on public clouds very cheaply
> Ramp up DR deployment when it’s needed, otherwise just keep data backups/replicas.
> Capacity Extension –> Application architecture needs to support partitioning at
cluster unit
> Burst out separate clusters
Cloud Bursting Use Cases
AMDOCS > CUSTOMER EXPERIENCE SYSTEMS INNOVATION
Information Security Level 1 – Confidential © 2011 – Proprietary and Confidential Information of Amdocs
Demo – Amdocs Self-Service
> E-Commerce for online ordering of network & physical good
> E-Billing payment & bill analysis for all customers & billing formats
> E-Service through customer account management & trouble ticketing to any given CRM system
> Supported by:> Open architecture & foundational
components
> Advanced, rich Internet application user interface presentation (RIA)
> Pre-integration to Amdocs CES Portfolio
> Open, standards-based to work with legacy and third parties
Service
Learn
Shop
Purchase
Bill
Analyze
AMDOCS > CUSTOMER EXPERIENCE SYSTEMS INNOVATION
Information Security Level 1 – Confidential © 2011 – Proprietary and Confidential Information of Amdocs
Infra
Application Deployment / Automation
Deployment Ingredients and Cloud Recipe
System
OS installation
Unix Accounts
Network Setup
Storage and mounts
Third Party installations
Aliases Properties
File systems and directories
structure
Libs and links
DBA
Deployment Environment (Weblogic)
Oracle Server
Oracle Client
Schemas
Installable Deployment Topology
Post Deployment
Configuration
Data Base Imports
Automated as part of Cloud offering and templates
Automated as part of Platform and
Deployment Automation
offering
Automated as part of Offering
management and Automation
Part of Deployment
Automation and XPI automation
AMDOCS > CUSTOMER EXPERIENCE SYSTEMS INNOVATION
Information Security Level 1 – Confidential © 2011 – Proprietary and Confidential Information of Amdocs
Cloud.com: Virtual Machines creation, Storage allocation, Network settings
XPI: Application Deployment Automation
Components and Flow
IT: Physical resources allocation
Topology Scripts ProvisioningAMSS Installable
RightScale: Deployment ManagementDeployment instantiation
Deployment scaling
Reporting Monitoring
These are VMs with suitable sizing
Firing Up VMs
Allocation resources
Initiating installation
Installing on VMs
Step 1
Step 2Step 4
Step 3
AMDOCS > CUSTOMER EXPERIENCE SYSTEMS INNOVATION
Information Security Level 1 – Confidential © 2011 – Proprietary and Confidential Information of Amdocs
Cloud Architecture
Public CloudPrivate Cloud
AMSS customer 2
AMSS customer 1
AMSS customer 3
AMDOCS > CUSTOMER EXPERIENCE SYSTEMS INNOVATION
Information Security Level 1 – Confidential © 2011 – Proprietary and Confidential Information of Amdocs
XPI Automated Installation
AMSS Deployment on the Cloud
AMSS Deployment Demo
AMDOCS > CUSTOMER EXPERIENCE SYSTEMS INNOVATION
Information Security Level 1 – Confidential © 2011 – Proprietary and Confidential Information of Amdocs
> Topology – created once can be reused in several deployments – one click duplication
> Middleware (usually takes expert teams to install and configure) – installed once – can be used as a template or as automated dynamic offering
> Infra (usually takes days of installations and configurations) – onetime definition within Deployment Management for future reuse
Cloud Deployment - Benefits
We hope to see you at our next RightScale User Conference!
See all presentations and videos at RightScale.com/Conference.