gary kleppel, professor and director, biodiversity conservation and policy program, university at...
DESCRIPTION
Workshop 1B presentation "What’s In It for Us? Motivating Institutions to Buy Locally" from November 15, 2012 Harvesting Opportunities in New York conference.TRANSCRIPT
Think Globally, Eat Locally Bringing Local Food to College
Gary Kleppel, University at Albany & Longfield Farm [email protected]; www.the farmatlongfield.com
What buying local does for our economy SUNY Albany
Percentage $$ Staying in the Region
4x Economic Multiplier
25% (last year) $2.25 Million $9.00 Million
33% (this year) $2.97 Million $11.88 Million
50% (by 2015) $4.50 Million $18.00 Million
In 2009, about 5% of UAlbany’s food was obtained from local producers
(that’s $350,000)
50 x ‘15���UAlbany Goes
LOCAL
http://www.albany.edu/uas/feedback.shtml
Tell the University
Ramp It Up!
If all 64 SUNY campuses would source half of the food they buy locally, they would
generate
$272,000,000 in economic development per year!
Who are we trying to reach?
If you’ve eaten recently, you’re involved in agriculture
The choices you make about your food determine
the future of farming, the security of your food supply and the trajectory of your economy
Engage: Who’s involved in agriculture?
UAlbany is “Going Local!”
And Here’s Why
Why Local? 1. Buying local improves food safety and quality
2. You pay for food not transporta:on 3. Your money stays in your community 4. It keeps our local farms profitable
Product Source Amount Problem Imported fruits Asia, Latin & South nd Salmonella & vegetables 2000- America Spinach 2006 Mission Farm nd E. coli O157:H7 San Benito, CA Ground Beef 2007 EMMPAK foods 2.8 million lbs E. coli O157:H7
Topps Foods, NJ 21.7 million lbs E. coli O157:H7 Ground Beef 2008 Hallmark Packing 143 million lbs BSE
Chino, CA Meat & Poultry Gourmet Boutique 286,000 lbs Listeria Products 2008 Jamaica, NY Soy Sprouts 2008 Chang Farm nd Listeria
Whatley, MA
Recent Food Recalls
Feedlot –unsustainable Pasture based – sustainable
Which would you rather eat?
Both of these are USDA Free Range chickens
Labels are Misleading!
0
200
400
600
800
1000
1200
1400
1600
Local Conven1onal
Miles T
ravelled
How far does your food travel?
59 miles
1,494 miles
Source: Adams, et al. 2003. LCSA. Iowa State Univ., Ames
Food Service is Risk-Averse
The Logic of Grass-Fed Compass Buys In
WHADDAYA DO WITH 700 FRESHMEN?
Have a Teach-In
Administrators See the Point
J. Eric Smith
Steven Beditz
Mary Ellen Mallia
So, What’s “local”?
If you know the person who produces your food, it’s probably local
Based on the distance that food can travel in one day
The 250 mile standard
It helps to have a farmer on the faculty
Each of us votes with our fork three times a day
Tell UAlbany that you want local food at the end of
your fork!