geraldine davis, sensis - national green brands forum, 17th june 2010, melbourne

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Geraldine Davys Group Manager, Brand and Marketing Communications

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Geraldine Davis, Brand and Communic

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Page 1: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne

Geraldine Davys Group Manager, Brand and Marketing Communications

Page 2: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne

Through the iconic White Pages® and Yellow Pages® directories, Sensis has been part of Australian communities for 130 years.

About Sensis.

Page 3: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne

We believe how we do business is as important as what we do.

What does sustainability mean to Sensis?

Page 4: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne

A proud history of sustainable practices.

1991 2010

Page 5: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne

Why is sustainability integral to our

business?We’re committed to playing our part in combating climate change. And, we believe it makes good business sense and delivers long term value.

Page 6: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne

Print Directories

For printed directories, the majority of the impacts (79%)

relate to the creation of the printed directories, with 78%

of those impacts relating to material and energy

associated with paper and cardboard.

Online Directories

For online directories, the majority of impacts (50%)

relate to Sensis employee impacts, 50% of those

relating to office energy use and further 20% to air

travel.

Page 7: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne
Page 8: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne
Page 9: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne
Page 10: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne
Page 11: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne
Page 12: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne

There will always be people who say: you could be more – it’s not good enough.

You will be challenged.

Page 13: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne

You cannot just jump on the ‘green’ bandwagon.

What we’ve learnt.

Page 14: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne

We are still learning.

Continuing the journey.

Page 15: Geraldine Davis, SENSIS - National Green Brands Forum, 17th June 2010, Melbourne