getting to know social saudis - infographic
DESCRIPTION
Exploring the behavior of Saudi users on Social Networks.TRANSCRIPT
Getting to Know
SOCIALSAUDISA closer look on the behavior of Saudi users on Social Networks.
Facebook6pm-8pmMostly engages between
use Facebook in the Arabic interface
51%Saudi users
of
MILLION USERS7.8
in Saudi Arabia
25 34 45+
Age group on
Largest Smallest
28%OF USERSin 2013 engaged with #hashtags
On averageusers tweet
TIMESA DAY3
tweet in 89%Arabic
74% 26%Saudi Users
#الراتب_مايكفي_الحاجة
#غرد_بذكر_ا�Saudi twitter users ا�تحاد
mostly tweet around midnight
FRIDAYmost active day of the week
Video Platforms
video views 33.5M
views per videoAVERAGE83.5K
views on Keek 20.4M VIDEO 185.4K views per video
401uploadedvideo
on YouTubeon Keek110
Top YouTube channels ايش اللي صاحي برنامج ال يكثر
6 25
Frequency of posting 1 video every 1 video every Keek YouTube
25 days6 daysTop Keek channels
silver000badr_alzidansultan_altwam
LoujainHathloul
Smiley faces are used 1.5 timesless on Twitter thanon Facebook
The Middle East’s Leading Digital Agency
The Online Project
The average Facebook USER IN SAUDI
The average Twitter USER IN SAUDI
The average video CONSUMER IN SAUDI
For the top 30 CHANNELS EACH
#
use Facebook through their mobile
5M USERS
64% featurephones
31%32%
Most active day is Wednesday
Uses Facebook through Android mobile
Mostly engages between 6-8 pm
Age: 30 years old
Connected to the pages: STC, Extra stores
Married
Mohammad
Ahmad
Tweets mostly in Arabic
Uses Twitter through his iPhone
Mostly tweets around midnight
Tweets about: #ا�تحاد #الراتب_مايكفي_الحاجة #قيادة_ اكتوبر
Subscribed to:
Abdullah
Watches on Youtube: برنامج ال يكثر
Follows on Keek: LoujainHathloul, silver000
Checks Youtube on a daily basis
ايش اللي
*
*
*
26
D U B A I • R I Y A D H • A M M A N
Designed by The Online Project
* We created the above characters based on the most common trends we observed in the data collected from each platform.