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Global Company. Manufacturing USA, Mexico, United Kingdom, Brazil, China, Czech Republic, Italy. Sales Over 100 Countries. Design Centers USA, Mexico, United Kingdom Canada, China. WWPTA. Corporation $6.5B in 2005 (21% Increase) 22,000+ employees HQ - Towson MD, Global Operations. - PowerPoint PPT Presentation

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Page 1: Global Company
Page 2: Global Company

Global Company

Manufacturing USA, Mexico, United Kingdom,Brazil, China, Czech Republic,Italy

Design CentersUSA, Mexico, United KingdomCanada, China

SalesOver 100 Countries

Page 3: Global Company

WWPTAPower ToolsBlack & DeckerDEWALT, Porter Cable & Delta

Hardware and Home ImprovementKwiksetPrice PfisterWeiser LockBaldwin

Fastening SystemsEmhart

Corporation$6.5B in 2005 (21% Increase)22,000+ employeesHQ - Towson MD,Global Operations

Page 4: Global Company

Business broken into two main divisionsBusiness broken into two main divisions

Consumer Products Group Industrial Products Group

Major Differences Our Target Audience

Page 5: Global Company

LEADER IN INNOVATION

Page 6: Global Company

In & Around the Home

Power Tools

Pressure WashersOutdoor Products

Home Products

Page 7: Global Company

Industrial Products Group

Professional Tools

Page 8: Global Company
Page 9: Global Company

DeWalt End User FocusWORK BUY

LEARNPLAY

Page 10: Global Company

Job Descriptions

& Career Path

Page 11: Global Company

Environment:− Account Specific HD or LO− 5-8 Store Territory− $8-$10M In Volume− Key B&D Contact For Assigned Territory− Relocation Is Expected

Key Responsibilities: − Executing Key Merchandising & Marketing

Initiatives− Drive Top Line Sales− Effective Inventory Management− Transfer Product Knowledge To Store Personnel − Consult KDMs on Key Business Decisions

Development: − On The Job − eLearning − Instructor Led

Timing: − 12 months

Retail Specialist

Page 12: Global Company

Brand RepresentativeEnvironment:

− Account Neutral HD & LO− 10 Store Territory− $12M In Volume− Key DW Contact For Assigned Territory− Relocation Is Expected− Residential/ Commercial Jobsites

Key Responsibilities: – Event creation– Pro customers penetration– Personal development– Business management– Event Marketing

Development: − On The Job − eLearning − Instructor Led

Timing: − 12 months

Page 13: Global Company
Page 14: Global Company

Job DescriptionsJob Descriptions& Career Path& Career Path

www.bdksales.com

•Regional Equipment Mgr•Key Account Manager•Territory Manager•Account Executive•Field Product Manager•Recruiting Coordinator

•Regional Ops Manager•Field Marketing Manager•Brand Team Manager•Product Service Manager•Regional Manager•Factory Store Manager•Training Manager

•Assistant Product Mgr•Assistant Channel Mgr•Event Marketing Coord•Category Manager•Supply Chain•Operations Manager

Management

Home Depot\Lowe’s Retail Specialist ~ 6 - 12 Months

DeWALT Brand Representative ~ 6 - 12 Months

Sales & Marketing Development Program

Sales Marketing

0-2Yrs0-2Yrs

Senior Marketing•Group Product Manager•Group Brand Manager•Product Manager•Channel Manager

Senior Sales/Management•National Accounts Sales Mgr•National Account Manager•Divisional Sales Manager•Area Sales Manager

2-10Yrs 2-10Yrs

10+Yrs

HD\LO Market Manager or Field Marketing Coordinator ~ 12 – 18 Months

Page 15: Global Company

The Foundation For Your CareerThe Foundation For Your Career